Kimpton Yoga Mat in Every Room Encourages Fitness and Health
Meghan Young — May 14, 2013 — Lifestyle
References: kimptonhotels & psfk
The Kimpton Yoga Mat in Every Room is a unique workout program for the hotel chain that introduces fun yoga activities at different sites. Not only will each room offer a yoga mat, as stated in the program's name, there will also be fun classes to participate in. Thus, guests will not have to feel cooped up in their room if they want to practice.
For instance, the Wilshire Hotel's Kimpton Yoga Mat in Every Room program will offer an aqua yoga program in the summer while the Fairmont Scottsdale Princess will have aerial yoga. The perfect routines to encourage people to have fun and get centered at the same time, the yoga program is beneficial in many ways.
For instance, the Wilshire Hotel's Kimpton Yoga Mat in Every Room program will offer an aqua yoga program in the summer while the Fairmont Scottsdale Princess will have aerial yoga. The perfect routines to encourage people to have fun and get centered at the same time, the yoga program is beneficial in many ways.
Trend Themes
1. Yoga-based Hotel Programs - Hotels are introducing fun and unique yoga-based programs for their guests to participate in during their stay, offering potential opportunities for collaboration with wellness brands and instructors.
2. Aerial Yoga - Aerial yoga, a unique form of yoga that incorporates the use of aerial silk hammocks, is gaining popularity as a fun and engaging way to stay fit and centered, offering potential opportunities for yoga studios and apparel brands to incorporate this trend into their offerings.
3. Aquatic Yoga - Aquatic yoga is a unique form of yoga that incorporates water resistance and buoyancy, offering potential opportunities for hotels and swimwear brands to collaborate on aquatic yoga programs and experiences.
Industry Implications
1. Hospitality Industry - Hotels can introduce unique and engaging yoga-based programs to differentiate themselves from competitors and offer guests a valuable wellness experience.
2. Fitness Industry - Aerial and aquatic yoga offer unique and engaging ways to stay fit and centered, opening up potential opportunities for yoga studios and instructors to incorporate these trends into their offerings.
3. Wellness Industry - Yoga-based programs offer a valuable wellness experience for guests, providing potential opportunities for wellness brands and instructors to collaborate with hotels and offer their services.
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