Consumers flock to the holistically ready-made for convenience
Implications - In the age of instant gratification, consumers crave easy, quick solutions to life's problems. This desire has birthed a kit culture based in ready-made systems assembled to solve various problems. Effectively rendering planning and conceptualizing unnecessary, kits allow consumers to enjoy the benefits of problem solving, without the effort.
Trend Themes
1. Kit Culture - Ready-made kit systems are solving various problems for consumers who desire easy, quick solutions.
2. Modular Meal Prep Sets - Collapsible and stackable kitchen kits efficiently store culinary implements and can save significant space in cluttered drawers.
3. Heartbreak Emergency Kits - Emergency kits such as Love Hurts offer tried-and-true items for comfort during emotional breaks and are packaged in a compact, easy-to-carry case.
Industry Implications
1. Consumer Goods - Innovative packaging and thoughtfully curated kits can differentiate product offerings and boost appeal to consumers.
2. E-commerce - Online retailers can offer convenience and customization by bundling products into kits to meet specific consumer needs and capitalize on the trend of easy solutions.
3. Health & Wellness - Kits designed and marketed towards health and wellness can provide consumers with easy and convenient access to products and services.
8 Featured, 65 Examples:
1,599,708 Total Clicks
Date Range:
Mar 13 — May 13
Trending:
Warm
Consumer Insight Topics:
