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Controlled Consumption

The safe consumption of cannabis becomes a priority in North America

Implications - Where once the control of cannabis consumption was focused on fear-mongering and abstinence, it is now being pushed in a way that advocates for safety and education. Whether controlling the amount consumed or educating users on symptoms and side effects, this shift comes as the consumer perception of cannabis in North America becomes less conservative, and the control of its consumption adapts to the evidence that shows that prior "safety" measures are ineffective, if not harmful.
Workshop Question - How can your brand adapt to emerging developments or understandings within its area of expertise?
Trend Themes
1. Controlled Consumption - The safe consumption of cannabis is becoming a priority for consumers and businesses. New technology and products are emerging to enable controlled dosage, measuring and monitoring.
2. Cannabis Education - Education and drug information is replacing fear-mongering and abstinence education in schools and businesses as countries legalize cannabis.
3. Medical and Well-being Cannabis - Cannabis is increasingly being used to support wellness and treat medical symptoms, resulting in new products that blend cannabis with essential oils and other natural ingredients.
Industry Implications
1. Medical Cannabis - The medical cannabis industry is creating new dosing products and hardware that cater to patients who need exact amounts of prescribed dosage.
2. Education Technology - Edtech businesses are developing programs and tools that educate professionals, businesses, and students with accurate drug information.
3. Wellness and Natural Industry - Cannabis-infused products are highly demanded in the wellness industry, leading to the creation of a line of products that blend cannabis with essential oils and other natural ingredients.
3.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
148,880 Total Clicks
Date Range:
Sep 16 — Feb 19
Trending:
Average
Consumer Insight Topics:

Featured Examples

Impairment-Measuring Marijuana Apps
Impairment-Measuring Marijuana Apps
This App Aims to Promote Responsible Consumption Habits
A group of scientists and researchers working out of the University of Chicago are developing a high-tech marijuana app that is designed to make it possible for users to go about measuring just how... MORE
Single-Use Cannabis Pens
Single-Use Cannabis Pens
Lola Lola's Disposable Cannabis Pen Combines Blends with Essential Oils
In addition to selling sets of pre-rolls, Lola Lola offers single-serve ‘Delightful Disposable’ cannabis pens. As a purveyor of “feel good cannabis,” Lola Lola crafts a range... MORE
Dosage-Controlling Cannabis Pens
Dosage-Controlling Cannabis Pens
This Medical Pen is Able to Administer Exact Amounts to Patients
As marijuana use continues to expand in the medical world now that decriminalization and legalization of the plant is occurring across North America—this cannabis pen ensures that the... MORE
Dose-Measuring Vaporizers
Dose-Measuring Vaporizers
RYAH is the First Vaporizer to Allow Control Over How Much is Inhaled
Created by the cannabis-focused innovators at Potbotics Inc., RYAH is a promising new vaporizer that focuses on total control over consumption with the help of a mobile application. The exciting... MORE
Truthful Drug Education Programs
Truthful Drug Education Programs
This US School is Using the Drug Policy Alliance Curriculum
Although many schools across the US are still implementing the Drug Abuse Resistance Education program (DARE) that was introduced back in the 1980s, the Bard High School Early College in Manhattan... MORE
Edible Medical Marijuana Services
Edible Medical Marijuana Services
'The Green Chef' Safely Converts Cannabis into Tasty Treats
‘The Green Chef,’ based out of Toronto, Ontario, provides cooking services, medical consultations and a selection of products for medical marijuana users. In addition, the company... MORE

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