These Hispanic event examples range from zero gravity dance parties to VR-powered rum tastings like a recent brand activation by Cuban distiller Havana Club. Ranging from street festivals and live music performances to niche events that spotlight emerging fashion designers, these events target Millennial Latinos and those seeking to learn more about Hispanic culture.
Standouts include Brisk's recent '#BriskMode Accelerator Program' which was hosted in celebration of Hispanic Heritage Month. The ice tea brand's initiative aims to give Hispanic entrepreneurs and artists a platform to showcase their work while expressing themselves creatively.
Other notable Hispanic events to take note of include Tijuana's Pueblo Fest 2017, a Mexican music festival which is described as the "Latin Coachella" along with Miami's Gay8 festival which is hosted by the city's Hispanic LGBT community.
18 Hispanic Event Examples
From Zero Gravity Dance Parties to Cultural Clothing Exhibits:
Jana Pijak — Jan 12, 2017 — Lifestyle

18
Zero Gravity Dance Parties
Desperados' 'Bass Drop' Takes EDM Fans to 20,000 Feet

17
Fast Food Vacation Experiences
Taco Bell Let Fans Stay in One of Its Restaurants as a SteakCation
16
Historic Rum Pop-Ups
The 'Casa Havana' Club Pop-Up Features a VR Storytelling Experience
15
Cartoon-Themed Resorts
'Nickelodeon Hotels & Resorts' is Opening a New Location in Riviera Maya
14
Engaging Brand Concerts
The Honda Stage Experience Helps Fans Connect with Music Live and Online
13
Massive Latin Music Festivals
Pueblo Fest 2017 is Being Billed as the "Latin Coachella"
12
Indoor Theme Parks
The I-X Indoor Amusement Park Celebrates Hispanic Culture
11
Educational Latin Food Festivals
The 'Latin Food Fest' Features Hands-On Cooking Demonstrations
10
Traveling Latin Food Events
Vancouver's Sabores CDMX Festival Celebrates Mexico City's Fare
9
Cultural Clothing Exhibits
The ROM's 'Viva Mexico!' Show Spotlights Artifact and Cultural Garb
8
Latino Fashion Tours
'Latino Fashion Week' Showcases the Work of Top Latino Designers
7
Virtual Cuban Barrooms
Havana Club Offered a VR Experience at Its Casa Havana Pop-Up
6
Multi-Cultural Music Festivals
The Latin Carassauga Festival Celebrates Countries Around the World
5
Visible Minority Coding Bootcamps
The Telegraph Academy Focuses on Black and Latin Peoples
4
Artistic Accelerator Programs
the #BriskMode Accelerator celebrated Hispanic Heritage Month
3
LGBT Latin Festivals
This Miami Festival is Aimed at Creating a Fun, Inclusive Space for Visitors
2
Venezuelan Family Cooking Classes
'Big Chef, Little Chef Runs' Cooking Classes for Families
1
Shopping Mall Latin Festivals
Toronto's Woodbine Latinfest Celebrated the City's Latin Community
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Exclusive Energy Drink Installations
Red Bull Debuts 'Red Bull Mirage' at Coachella
Mixologist-Crafted Beverage Creations
PepsiCo will Host a 'DRIPS by Pepsi' Pop-Up in New York
High-Profile Brand Launch Events
NO CAP! Soda Pop is Launching with Marshmello on August 4th
Interactive Tequila Installations
Patrón El Alto Hosted a Unique Pop-Up at Heathrow Airport
Club-Culture-Inspired Cheese Events
Eventbrite Debuts a 'Cheese Rave' in NYC
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
Traveling Luxury Retail Events
The Bal Harbour Shops Access Pop-Up Tour is a Unique Concept
Soda-Inspired Bodycare
Native x Jarritos Reimagines Soft Drink Flavors as Personal Care Scents
Modern Newsstand Skincare Pop-Ups
Neutrogena x AIRE Health Hosted a Thematic Event
Collaborative Cosmo Experiences
Absolut x Paris Hilton Present the 'Absolut House of Cosmo'
Uniquely Commemorative Skincare Pop-Ups
Glow Recipe will Host a Beauty Night Market in L.A.
College-Targeted Food Pop-Ups
Uber Hosts 'The One Shop' Across University Campuses
Digital Fashion Event Series
The Digital Fashion Designer’s Council Debuts Fashion Week Connect
Artist-Centric Networking Events
Adidas x SNIPES Unveil The NYC Superstar & Empower Artists
Immersive Chewable Candy Activations
HI-CHEW Launched the 'The HI-CHEW Getaway' Experience
90's Archival Footwear Pop-Ups
Dr. Martens Hosted a 'Buzz Bus' in NYC
Engaging Airport Activations
Immersive Aperol Experiences Transform Punta del Este Airport
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
Multi-Sensory ASMR Experiences
Valentino Beauty's Dubai Airport Pop-Up Featured Gilded Visuals
Festival-Focused Airline Initiatives
Alaska Airlines Offers Perks & Prizes During Festival Season
Fruit-Stand-Inspired Vodka Pop-Ups
Kylie Jenner’s Canned Vodka Soda will Host an Event in NYC
Offline Singles Events
Bumble x House Party is an Exclusive In-Person Singles Event
Basketball Sneaker-Inspired Decanters
1800 Tequila Partners with Mr. Flower Fantastic
Pink-Themed Summer Pop-Ups
The LANEIGE Bounce Around the City Pop-Up Launches in Five U.S. Cities
Bar-Focused Dating Apps
Heineken®'s Bar Dating App Appeals to Gen Z's Social Habits
Vibrant Beauty Brand Pop-Ups
Gisou will Host an Immersive Miami-Style Pop-Up
Box-Office-Themed Travel Pop-Ups
Intrepid x TIFF Host an Experiential Travel Activation
Artist-Designed Tequila Bottles
1800 Tequila's Essential Artist Series Spotlights Raúl de Nieves
Musical Beer Campaigns
Desperados Beer Brings the Latin Vibe with a Dembow Anthem
Blonding Techniques-Focused Virtual Events
Cosmo Prof is Hosting Its Iconic Blonde Virtual Event
Jelly Sandal Pop-Ups
Melissa will Host a Vibrant 'Melissa Frizzante' Event in Paris
Novel Fitness Raves
Les Mills and adidas Offered a Ground-Breaking Fitness Rave Event
Espresso Martini Festivals
The Mr Black Espresso Martini Festival Shares One-Off Serves
Pop-Culture-Inspired Soda Drinks
Cool Sips Embraces Pop Culture Moments with Themed Drinks
Sneaker Fused Ceramic Exhibitions
Roberto Lugo Presents the Drip Exhibition in New York
Festival-Themed Cocktail Promotions
Kylie Jenner's Sprinter Vodka Soda Arrives at Coachella
Unique Cosmetics Launch Events
Summer Fridays will Host a London Newsstand Pop-Up
Daytime Coffee Mixers
The Coffee Party is Toronto's New Daytime Function Serving Coffee and Treats
Modern Festival Activations
American Express will Offer Card Members a Unique Coachella Experience
Comprehensive Self-Care Events
The Wellness Oasis™ is Running During Miami Art Week 2024
Retail-Based Pop-Star Takeovers
H&M and Charli xcx Host a Surprise Event at Times Square
Boldly Creative Tequila Campaigns
DELEÓN Tequila Launched its ‘Bold Spirits, Rise’ Campaign
Beautifying Pre-Concert Pop-Ups
Tequila Rose's Break in Case of Glam-ergency Refreshed Music Fans
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Branded Energy Drink Events
CELSIUS Energy’s Padel Classic 2024 Enriched Art Basel
Summer Skincare Pop-Ups
The Sol De Janeiro Sol-Cial Club is a Free NYC Event
Dominican Culinary Experiences
Nieves Barragán Mohacho & La Casa Brugal Develop a 5-Course Menu
Immersive Halloween-Themed VR Experiences
Zero Latency VR Offers Suspenseful 'Halloween Thrills'
Culturally Immersive Vacay Destinations
The Marriott Vacation Clubs Center on Experiences
Comedian Guest Experiences
Airbnb Icons x Kevin Hart Offer a Unique Live-Lounge Evening
Cheeky Non-Alcoholic Cocktail Events
Mindful Drinking Fest Boasts the NO FUN Cocktail Competition
Adaptogenic Craft Mocktails
Zero Proof by Recess Shares Cocktail Flavors Without the Alcohol
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
Culturally Backed Fashion Launches
Brigade Launches its First SS25 Collection Based in NYC
Fall-Ready Denim Campaigns
Pacsun Launched Its Interactive Better in Baggy Denim Campaign
Soccer-Themed Fragrance Pop-Ups
Hugo Boss Presents an Immersive Activation in Brazil and Argentina
Exclusive Art-Inspired Dining Events
Art Basel Miami 2024 Hosts the Dinner of the Year @ Art Week
Stylish NYC Holiday Pop-Ups
The dh New York x Wyld Blue Event will Feature dh's Holiday Collection
Transportive Italian Pop-Ups
House of Peroni Nastro Azzurro Hosts an Immersive Event at TIFF 2024
Gen Z Voter Engagement Initiatives
Yuzu's Asian American Youth Election Campaign Features Boba
Communal Reading Events
Reading Rhythms Transforms Social Reading into Curated Experiences
Cannabis Holiday Promotions
Trulieve Launches Special Cannabis-Focused Events for April 20th
Vegan-Based Music Festivals
Vegandale is a Celebration of Veganism and Entertainment
Incredibly Bold Design Exhibitions
Capsul and Basic.Space Present the Memphis Miami Exhibition
Fashion Lifestyle Pop-Up Events
Sundae School Hosts Their First Pop-Up in London
Coffee Cocktail Timepieces
Cazadores and Café Bustelo Collaborated on a Special Café O'Clock
Mexican Heritage-Honoring Art Exhibits
Raul De Lara Designs the Raíces/Roots Exhibition
Festival-Ready Celebrity DJ Activations
Absolut Vodka Welcomes Paris Hilton at the House of Cosmo
Immersive Icewine Festivals
The Niagara Icewine Festival Offers a Dynamic Mix of Winter Activities
Cultural Shopping Experiences
Cadillac Fairview Transforms Malls for Lunar New Year Festivities
Retail Innovation-Focused Events
Spar International Hosts the Spar Transform Event to Boost Retail
Sneaker-Inspired Art Exhibitions
Roberto Lugo's 'Drip' Explores the Impact of the AF1 on Culture
Festival-Inspired Cocktail Kits
Código 1530 Introduces a 'Stagecoach Margarita Cocktail Kit'
Intimate Customized Denim Events
Mars the Label Brings its Friends with Mars Event to London
Local Youth Sports Fundraisers
Juan Castano Will Co-Host the Let’s Gooo Festival 2024
Local Eatery-Elevated Soda Campaigns
Pepsi is Running Immersive Experiences for the Super Bowl LIX
Award-Winning Music-Inspired Tequilas
Música Tequila is Recognized at WSWA Access Live 2025,
Branded Music Festivals
Procter & Gamble & Live Nation Urban Present ONE Musicfest
Online Lifestyle-Inspired Street Festivals
The Xiaohongshu Street Life Festival is Exciting
Caribbean Cultural Celebrations
Carnival Oasis 2024 Transforms Toronto into a Caribbean Haven
Mexican Designer Collaborative Exhibitions
Hall Haus Presents the Design Mixtape Exhibition
Cafe-Inspired Skincare Events
Sweet July Skin Hosted a Unique Party for its Coffee Fix Night Cap
Immersive Fashion Week Events
Fashion Art Toronto's 1664 Fashion Week Fall 2024 is Comprehensive
Mexican Heritage Installations
Tequila Don Julio Launches Global Día de Muertos Celebrations
Italian Heritage Brand Identities
Sergio Soldano Launches Tableau D’Art in Cannes and Genoa
Hispanic Heritage-Inspired Recipes
Jarritos® Marks Hispanic Heritage Month with a Special Event
LATAM Airport Retailer Sweepstakes
Avolta Hosted a Series of Raffles and Prize Contests Last Year
Nostalgic Brunch Experiences
RUNWAY 06's Electric Brunch Offers a Fresh Twist on the Brunch Scene
Inclusive Soccer Watch Parties
Hisense Partners with Safe-Hub Berlin for Inclusive Watch Parties
Open-Source Event Platforms
Organize and Manage Events with Hi.Events’ Custom Open-Source Tools
Sustainable Bikini Fashion Shows
Space Swap Promotes Eco-conscious Fashion with Its Fashion Show
Performance-Driven Designer Experiences
Hermès Hosts the Cinematic 'On The Wings Of Hermes' Event
Rock Climbing Festivals
The North Face will Host its Climb Festival at NYC’s Brooklyn Bridge Park
Crafted Holiday Activations
Loews Hotels & Co will Offer Festive Pop-Ups and Seasonal Sips
Tequila-Sponsored Gallery Events
LALO Tequila Sponsored the VIP experience at MoMA
Elevated Spa Experiences
The Spa at The Heritage Unveils the Elemis Product Range and Treatments
Effervescent Caribbean Drinks
These Grace Tropical Rhythms Sparkling Drinks Come in Three Flavors
Co-Branded Tequila Variants
NMSU Unveils Tepozán Tequila: The Crimson Edition with Aggie
Community-Oriented Wellness Brand Events
while on earth™ Partnered with Ethos Athletic Club
Female-Rapper-Approved Cocktail Creations
Chicas Divertidas Featured Cinco de Chicas Cocktails
Tech-Forward Contemporary Art Exhibitions
SPACES Was Organized by HOFA Gallery and PhillipsX
Latino-Inspired Rebranding Initiatives
Kiosco is a Bold and Colorful Latina-Owned Food Brand
All-Inclusive Pop Culture Trips
Klook Debuts a Campaign to Highlight ANZ's Top Asian Culture Fans
Outdoor Toronto Film Festivals
The Lavazza IncluCity Film Festival is Back from June to July
Resourceful Digital Platform Events
Meta will Host an Immersive Instagram Family Pop-Up in NYC
Rapper-Approved Pop-Ups
The Future x Grand Marnier Activations Remix Tradition with Modern Flair
Market-Inspired Pop-Ups
La Plaza Johanna Ortiz Brings Colombian Warmth to Paris in New Pop-Up
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Toronto Culture Festivals
Big on Bloor Festival is Back for Its 17th Year
Bi-Annual African Cocktail Festivals
The AJABU Cocktail and Spirits Festival Returns to Cape Town
Immersive Keyboard-Focused Events
Logitech's Pop Icon Keys Event Merges Technology and Expression
Spy-Themed Spirit Campaigns
Lobos 1707 Tequila & Mezcal Taps Lebron James and Victoria Justice
Celebrative Mexican-Heritage Events
Hornitos Tequila will Host a 'Mex Gala' for Cinco de Mayo
College-Targeted Awareness Campaigns
PepsiCo Launched its 'Taste of Tomorrow' STEM Initiative
Natural Product-Focused Holiday Bazaars
Naturally New York Plans a Special Event on December 11
Cross-Border Startup Pitching Competitions
Seoul Seeks to Ignite Global Startup Collaboration
Infused Tequila Recipes
21 Seeds Showcases Two New Recipes That Utilize its Infused Tequilas
Enlightening Supplier-Based Events
Hong Kong Disneyland Resort Unveils a Supplier Diversity Event
Super-Fan Tequila Campaigns
Gran Centenario Searches for a Chief Soccer Officer Amongst Fans
Music-Centric Branding Initiatives
BACARDÍ Rum Partnered with the MTV Video Music Awards
Impressive Cultural Showcases
The Peruvian Exhibition at Expo 2025 Osaka-Kansai is Impressive
Luxe Culinary Experiences
W Toronto's Limited-Time Tasting Menu Boasts a Blend of Flavors
International Awareness-Bringing Events
Illumina Recently Ran Its Steps Against Cancer Campaign
Disco-Inspired Toronto Events
Rosé Disco is Coming Back Again This August
Awards Show Cocktail Kits
This Celebratory Margarita Kit Marks the 25th Annual Latin GRAMMY Awards
Social Gathering-Scheduling Apps
Tecatita Light Debuts the Convenience-Focused Momentitos App
Student Travel-Entertainment Experiences
LVIN Offers Spring Break Adventures for 2025
Celebratory Cocktail Pop-Ups
Cointreau's Lime of Credit Funds Cinco de Mayo Festivities
Luxury Shopping Activations
Bal Harbour Shops Unveiled Designer Installations
Hip-Hop Artist-Led Spirit Campaigns
Hip-Hop Artist Future Joins Grand Marnier for a Film Series
Streetstyle Flavor Campaigns
Old El Paso's Turn It Up Entices Gen Z to Try Its Street Vibes Range
Immersive Balloon Experiences
The Balloon Story Pop-Up Event is Whimsical and Imaginative
Tropical Modernism Stage Designs
A Team of Designers Form a South Asian Stage at Glastonbury
Anniversary Celebration Events
The Paramount LA Celebrates Its 100th Year with a Series of Events
Affordable Back-To-School Events
Men's Closet Hosts Two Notable Events in Orlando, Florida
Diverse Wine Festivals
There are a Variety of Wine Festivals for California Wine Month
Concert Discovery Platform
Discover Live Music Events by Artist or Genre with Shazam Events
Ardent Entertainment Campaigns
Steve Harvey Narrates the New Abu Dhabi Calendar Campaign
Wine-Tasting Charity Events
Vineyards in the Valley Supports Health Programs in Haiti
Eclectic Wine Festivals
The Niagara Grape & Wine Festival is a Major Draw for Wine Enthusiasts