There are several different tactics used by marketers to attract consumers, and these adorably branded products are examples of how retailers are utilizing cute and cuddly themes as a way to connect with a buyer's emotional side.
With the variety of different products and retail brands on the shelves, designing a label that will instantly attract consumers is not an easy task. These adorably branded products however, have creatively utilized themes and images that will most likely make any person smile, including such things as puppies and cute cartoon characters. By incorporating child-like references into the design, these cleverly branded products are able to portray a much more innocent and relatable image that consumers will surely appreciate.
From fruit-topped lotion bottles to candy boxes shaped like panda bears, these adorably branded products will certainly provide that happy-go-lucky feeling that other brands lack.
41 Adorably Branded Products

41
Adorably Animated Branding
Unquestionably Cute Muyum Packaging is Good Enough to Eat

40
Cute Corpselike Branding
Gubble Bum Packaging has a Sinister Inner Layer
39
Cutout Character Branding
Donec Ice Cream Packaging is Still Fun After You Finish its Contents
38
Cute Nudist Branding
Zest Packaging Promises that its Contents Have Nothing to Hide
37
Cute Fruity Branding
Summercow Milk Packaging Describes a Hint of Juicy Flavor
36
Flexible Fruit Branding
Bravocado Packaging Demonstrates the Adaptability of One Healthy Edible
35
Simple Sack Packaging
Miel2 Branding Presents the Sweet Spread in a Cute Contemporary Satchel
34
Bright Burlap Candy Branding
Yummy Earth Packaging Embraces a More Organic Materiality
33
Personified Peanut Branding
Nuts for Snack Packaging Features Cute Characters That'll Crack You Up
32
Cute Person-Like Packaging
Creative Grain Designs Personified Tea Boxes as Gifts for Clients
31
Cute Cutout Branding
Eroski Diaper Packaging Can Contribute to the Decoration of Your Nursery
30
Sweet Spot Branding
Bunny Bar Packaging Features Adorable Dot Rabbits with Enchanting Tales
29
Udderly Adorable Dairy
Milko Packaging is Inspired by the Body of its Bountiful Bovine Source
28
Bonehead Biscuit Branding
Darling Dog Food Packaging Combines Canine Icons for a Clever Image
27
Fetching Pet Food Branding
Fish, Bird, Dog & Cat Packaging is Pussycat-Approved
26
Cute Cartoony Cartography
Crumpled City Junior Maps Are Alive with Colorful Illustrations
25
Bathing Hound Branding
Dogs & Drops Packaging Presents Loofah-Loving Pooches
24
Fruit Inspired Office Essentials
The Fruits Block by Ko. Machiyama is Refreshingly Clever
23
Handyman Sandwich Spreads
Deli Garage Filler Packaging Aids to Animate Your Food Prep Process
22
Endearing Animal Branding
Pediatric Babe Packaging is Clean, Crisp and Utterly Adorable
21
Cartoony Baby Food Branding
Squooshi Packaging Appeals to the Eyes, the Tummy and the Planet
20
Doodled Bottle Sleeves
Filirea Gi Wine Packaging Illustrates the Process of Vino Preparation
19
Personified Biscuit Boxes
BISC8ITO Cookie Packaging Features Adorable Cartoon Characters
18
Bear-Faced Candy Branding
Panda Liquorice Packaging Has a Combined Cute and Minimalist Appeal
17
Monkey Business Branding
Ooh Ooh Ah Ah! Packaging Expresses an Instinctive Enthusiasm for Jam
16
Cute Climatic Canisters
Saggezza Chocolate Packaging is Decked with Wonderfully Weathered Images
15
Whimsical Bakery Bags
Salico Pastries Packaging is as Playful as its Contents are Sweet
14
Cute Critter Branding
Method Hand Wash Packaging Asserts its Adoration for Animals
13
Vibrant Kid-Centric Packaging
Little Duck Organics Use Dinky Toys as Inspiration for Branding
12
Nostalgic Dessert Merchandizing
Tesco Mr. Nicecream Packaging Entices the Child in Every Consumer
11
Cute Cup Ring Packaging
Hidden Caffe Branding Features Familiar Symbols of Tea Drinking
10
Fruit-Topped Lotion Bottles
This Korean Cosmetic Brand Uses Cute and Compact Packaging
9
Totem-Branded Treats
Einem Chocolate Packaging Adds Spirit to Sweetness with Three Cute Creatures
8
Animal Snackaging
The ‘Crips' Oven-Baked Wheat Chips
7
Lovely Loose Leaf Branding
Lov Organic Tea is a Treat for the Planet and the Palate
6
Udderly Adorable Dairy Branding
Mook Powdered Milk Packaging is Simple, Symbolic and Scrumtious
5
Water-Colored Treat Packaging
The Oello Frozen Yogurt Designs are Simple and Attractive
4
Cute Cartooned Beverages
SoyMilk Packaging Visually Entices with Endearing Illustrated Labels
3
Cutevertising Vitamins
Kids Omega3 Packaging Revamp is Adorable & Animalistic
2
Nostalgic Home Remedies
'Babushka's Remedies' by Karina Korol Feature Grandma's Cure-Alls
1
Clumsy Animal Branding
Pekabesko Pate Packaging Features Cartoon Creatures in Dangerous Situations
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Baking-Inspired Scented Plushies
TeeTurtle Launches the Sanrio Scented Cupcake Reversible Plushies
Cat-Inspired Luxury Accessories
Hello Kitty and Kate Space Join on a Special Capsule
Gummy Candy-Inspired Clogs
Crocs and Haribo Join Forces on a Gummy Bear Classic Clog
Animal-Inspired Easter Candies
The Latest Hershey Easter Products Come in a Wide Range of Options
Marshmallow-Inspired Plush Collaborations
Peeps and Sanrio Join Forces on a Plush Collection
Playful Billboard Campaigns
Dreamies Treats Unveil a Show-Stopping 3D Billboard Campaign
Baked Goods Plushies
Tim Hortons Turned Fan-Favorite Menu Items into Collectible Soft Toys
Makeup-Themed Dog Toys
Rare Beauty Introduces Playful Dog Toys Inspired by Its Makeup
Rabbit-Inspired K-Beauty Collections
The dearcloud™ x Miffy Collaboration is Whimsically Playful
Merit-Based Shareable Chocolates
Cadbury's Made to Share Packaging Rewards Acts of Kindness
Warming Weighted Plushies
Build-A-Bear Workshop's Heartwarming Hugs Provide Comforting Cuddles
Soda-Branded Casual Apparel
poppi Collaborates with Target to Celebrate its 'Cream Soda' Flavor
Holiday-Ready Cartoon-Themed Collections
The Forever 21 x Sanrio Holiday Collection is Playful
Treat-Themed Clog Designs
Haribo is Launching the New Classic Clog with the Crocs Brand
Rabbit-Themed Cafe Menus
Tim Hortons Spring Menu Includes Playful Merch
Playful Plush Skin Products
Tonymoly Collaborates with Squishmallows to Delight Gen Z Consumers
Valentine's Day Cereal Lines
General Mills Unveils its Valentine's Day Line Across Multiple Brands
Treat-Themed Crafting Dolls
Far Out Toys' Pretty Sweets Invites Kids to Customize Mini Desserts
Major Fan-Centric Candy Campaigns
Skittles Debuts the Playful Skittles Obsessed Initiative
Cartoon-Inspired Plush Toys
Build-A-Bear Unveils a New Super Mario Collection with Accessories
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
Retro Athletic Pet Accessories
The Adidas Originals Pet Accessories Collection is Extra-Cute
Bird-Shaped Food Packagings
Yu Guang and Fu Yu Han Design the Big-Billed Bird Food Concept
Suggestive-Visual Celebratory Chocolates
Marks & Spencer Launched New Valentine's Day Chocolates
Iconic Cartoon Bear Fragrances
Jo Malone x Paddington Bear Cologne is Delightfully Fruity
Literature-Inspired Packaging Designs
Bennet's Good to Read Packs are Informative
Weighted Plush Companions
Hugarounds Bring Calming Comfort to Kids During Stressful Transitions
Cuddly Costumed Dolls
The Barbie Cutie Reveal Care Bears Series Shares Fun Surprises
Influencer-Inspired Ads
Tomcat's Ad Shows an Influencer Mouse with a Fatal Unboxing Twist
United Mascot Commercials
The First-Ever Instacart Super Bowl Ad Unites Beloved Brand Icons
Plushie Keychain Collectibles
The LINE FRIENDS Plushie Keychains are Playful and Expressive
Thoughtful Packaging Redesigns
Lidl's Private-Label Focuses on Nutritious Value and Children
Charitable Pet Product Collections
IKEA Presents a Look at its Pet-Friendly Utsådd Collection
Cute-Themed Collectible Bags
Sugoi Mart Launched its Kawaii Lucky Bag, Featuring Japanese Goods
Beloved Plush Character Toys
Build-A-Bear Presents the New Collectible Sanrio Capsule
Festively Elevated Chocolate Treats
The Hershey Company Seasonal Treats Come a Variety of Options
Whimsical Printed Pet Collections
Lesure Launched its 'Bow Print Pet Collection'
Tropically Themed Summertime Candies
The Latest Haribo Gummy Candies Celebrate Summertime
Candy-Scented Squish Toys
These New Squishi Products Were Created with Mondelēz International
Plush Monster Collectibles
Labubu is a Plush Monster Being Attached to the Bags of Gen Z Shoppers
Iconic Character-Inspired Campaigns
Etsy's Christmas Ad Celebrates Personalized Gifting
Beauty Product Replicas
Mini Brands and Ulta Beauty Team Up to Release Toy-Sized Product Replicas
Comforting Fabric Softener Branding
The Snuggle Rebrand Updates the Entire Product Range
Elf-Themed Baked Product Lines
Pillsbury’s Funfetti Debuts Products for the 2024 Holiday Season
Sleek Cozy Footwear Rebrandings
The Refreshing UGG Rebranding Brings the Name to New Heights
Star-Supported Animated Character Campaigns
Hello Kitty and Bruno Mars Commemorate an Anniversary
Humorous Mens Fragrance Campaigns
A New Axe Campaign Takes Sweetness to Absurd New Heights
Grocery-Themed Holiday Cosmetics
Benefit Cosmetics Presents the Playful Benemart Collection
Retro Pixelated Cafe Collections
Starbucks Introduces the Bearista Game Collection
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Cookie-Imitating Adorable Keychains
Sanrio and Bandai Join Forces on the Handmade Snack Charm
Modern Coffee Packaging Designs
Happy™ Products Offers a Range of Coffee to Elevate Mornings
Recyclable Apple Packaging Initiatives
Superfresh Growers Introduces a New Sustainable Packaging
Adorable Cat-Themed Menus
FamilyMart Showcases its Super Cute Mofusand Collaboration in Japan
Frozen Gummy Bear Treats
The Haribo Push Up Was Created in Partnership with Wall's
Fruity Creative Campaigns
Tic Tac® Chewy! Debuts the Soft on the Inside Campaign
Superhero Chocolate Products
Kinder, DC and Funko Collaborated on Limited Edition Products
Festive Advent Campaigns
Cadbury's 24 Out-of-Home Ads Represent the Countdown to Christmas
Micro-Sized Candy-Themed Backpacks
Haribo Mini Backpacks Offer Novelty to Consumers of All Ages
Toy-Themed Jelly Beans
Jelly Belly and Mattel Partnered on Two Toy-Inspired Products
Healthy Habit Food Packaging
This Lidl Packaging Update Removes Elements That Appeal to Children
Collectible Cinnamon Bun Toys
Cinnabon and ZURU Mini Brands Partnered on Sweet Collectibles
Wintery Cartoon Apparel Capsules
Market x Peanuts Launch a Whimsical Capsule for the Colder Months
Heart-Warming Pet Owner Campaigns
The CESAR 'Love Like Crazy' Campaign Showcases Pet Owner Love
Kidult Cougar Plushies
Build-A-Bear's "After Dark" Valentine's Day Collection Has Cuddly Cougars
Lovable Cartoon Cat Apparel
Forever 21 and Sanrio Debut Their Collaborative Valentine’s Day Line
Crinkle-Cut Fry-Themed Body Pillows
Shake Shack and Bearaby Lauunch the Crinkle Cut Cuddler
Humorous Pet Furniture Campaigns
IKEA Playfully Presents its UTSÅDD Collection in a Campaign
Snacking-Friendly Ice Cream Products
These Cadbury Ice Cream Products Come in Three Varieties
Valentine's Day-Themed Footwear Campaigns
BEARPAW Launched Its Cozy Valentine’s Lookbook
Kid-Focused Packaging Updates
The Frubes Re-Launch Brings Interactive Fun to Lunchboxes
Branded Peanut Butter Treats
The Skippy PB Bunny Candies are Arriving for Easter
Whimsical Anime Decor Lines
Pottery Barn Kids and The Pokémon Company Create a Kids Collection
Video Game-Themed Candy Branding
The Hershey Company and Nintendo Announced a New Partnership
Anxiety Relief Plush Toys
The Worry Monster Teaches Kids to Express Their Feelings
Festive Cartoon Diapers
Hello Bello Launched Grinch-Themed Diapers and Infant Essentials
Elegant Anime Decor Furnishings
The Pokémon & Pottery Barn Kids Collection is Playful
Cozy Cartoon-Themed Collaborations
Pleasing Launches a Whimsical Collaboration Inspired by Disney
Cheeky Cartoon-Inspired Tech Accessories
Velvet Caviar Recently Launched Its Peanuts Collection
Cosmetics-Themed Dog Toys
e.l.f. Cosmetics' Pawer Grip Primer Dog Toy Supports Animal Welfare
Limited Edition Diaper Prints
The Honest Company Blends Style and Practicality
Festive Gummy Candy Ranges
The Haribo Holiday Collection Has New and Returning Favorites
Plush-Starring Sitcom-Style Campaigns
IKEA UK Introduces the Adorable Life in Stitches Campaign
Playful Animal-Themed Cotton Candy
Fluffee Floss Sells Cotton Candy Creations at Orchard Road
Pop-Out Pet Toys
Luki Lab Pets 2 Love Tuck into Heart-Shaped Purses That Doubles as Launchers
Soft-Textured Sour Candies
These Chupa Chups Sour Candy Products Come in Two New Options
Approachable Retailer Branding Updates
The Latest Walmart Brand Refresh Reflects its Legacy
Holiday Pet Product Ranges
The PetSmart Merry & Bright Holiday Collection is Pet Parent-Approved
Cheerful Healthy Snack Campaigns
Garden Veggie Snacks' YUMbelievably Delicious is Innovative
Romantic Liquid-Filled Gummy Candies
The Bebeto Valentine’s Products Come in Several Options
Bug-Shaped Fruit Snacks
Annie's Introduces the Organic Bees, Bugs, & Butterflies Fruit Snacks
Easter-Themed Animation Merch
CandyRific Gabby's Dollhouse Products Will Arrive in the Spring
Adorable Character Merchandise Offers
The Line Friends Store Launched Black Friday Deals
Chromatic Marshmallow Cereal Products
These Lucky Charms Products Come in Three Varieties
Cartoon-Bear Gift Box Pop-Ups
Jo Malone Celebrates the Paddington Bear Orange Marmalade Fragrance
Snacking-Friendly Springtime Candies
The Haribo Spring Mix Comes with Four of the Brand's Candies
Vibrant Organic Product Branding
Fruit Bliss Introduces Its First Packaging Redesign in Ten Years
Chocolate-Covered Gummy Bears
Trader Joe's Just Added New Milk Chocolate Covered Gummy Bears
Personalized Pet-Inspired Ornaments
Crown & Paw Offer the Perfect Holiday Gift for Pet Lovers
Cartoon-Themed Kids Cosmetics
The Childs Farm x Bluey Products Come in Three Options
Human Connection-Centric Campaigns
Etsy's New Ad Campaign Wants to Keep Commerce Human
Private Label Pet Products
Target The Cuddle Collab Features Over 180 Products
Lollipop Brand Jelly Candies
Chupa Chups Belts and Laces Come in Several Flavor Options
Pet Play-Centric Campaigns
Pet Valu Debuts the Multi-Faceted Playtime Campaign
Collaborative Candy Apparel
The JCPenney x HARIBO Collection Puts Candy and Branding in Focus
Animated Movie Baked Goods
Lola’s and Disney Partnered on a Series of Sweet Treats
Inaugural Candy Brand Calendars
The Chupa Chups Advent Calendar Has Lollipops, Gum and More
Adult-Targeted Milk Chocolates
Gnaw Chocolate Makes Bold Flavors That Evoke Childhood Memories
Seasonal Freeze-Dried Treats
These New Sow Good Products Offer New Takes on Classics
Festive Everyday Biscuit Branding
Fox’s Burton’s is Launching Festive Packaging for the Holidays
Puppy-Inspired Collectible Toy Lines
Battat Debuts the Pucci Pups Surprise Collectibles
Gamified Children's Care Products
DEEEZ Developed Interactive Games for the BabyFirst Brand
Nostalgic Lip Balm Collections
Camp Burt Introduces its '84 Summer Merch Collection
Festive Candy Retail Partnerships
These New HARIBO Partnerships are Here for the Holidays
Sweet Candy Care Collections
Bath & Body Works Teams Up with Sweethearts On a New Lineup
Collectible Cartoon Candy Products
The Latest PEZ Products Call to Mind Popular Cartoon Franchises
Savory Bear-Shaped Potato Snacks
Pom-Bear Snacks Introduced New Flavors and Branding
Fruity Foam-Like Candy Hearts
Haribo Berry Hearts Have a Soft Texture and Fruity Taste
Heritage-Honoring Holiday Chocolates
Purdys Chocolatier Holiday Range Has Three Advent Calendars
Toy-Themed Sour Candies
Care Bears Sour Grumpy Gummy Bears Were Created with Warheads
Boldly Designed Pet Accessories
Dusen Dusen Joins Little Beast on a New Collection
QR Code Turkey Branding
This New Butterball Branding Encourages Consumers to Engage with the Brand
Cartoon-Inspired Holiday Capsules
The Pokémon Center Presents its 2024 Holiday Collection
Charming Creepy Collectibles
Deddy Bears Unbox from Coffins with Autopsy Reports
Exclusive Pet-Themed Collections
Target Introduces its New Cuddle Collab Collection of Decor
Cheeky Candy Campaigns
This Kinder Bueno Campaign Targets Millennial and Gen Z Consumers
Refreshed Private Label Products
CVS Brand Products Have Been Rebranded with Simplicity in Mind
Playful Puppet Baby Toys
Kids Preferred Taps Sesame Street for a Snuggly Baby Accessory Capsule
Frighteningly Festive Candy Products
These New Bazooka Candy Brands Halloween Products are Tasty
Witty Plushie Toys
Punchkins are 'Punny' Collectibles with 3D Details
Farmer-Celebrating Egg Branding
This New NestFresh Branding Puts Farmers in the Spotlight
Swimming Lesson Snack Promotions
This Bear Fruit Snacks Promotion Was Created with Water Babies
Cartoon-Branded Tomato Snacks
NatureSweet PAW Patrol Cherubs To Go are Ready to Eat
Expansive Child Product Ranges
The Latest Target Baby Products Will Come in Many Options
Bear-Themed Baby Lines
H&M's New Baby Collection Features the Iconic Paddington Bear
Nutrition-Focused Cereal Branding
The Cheerios Range is Showcasing New Branding in the UK
Book-Themed Plush Collectibles
Punchkins’ Book Plushies Celebrate a Love of Reading
Caramel Bear-Themed Ice Creams
Perry's Caramel Panda Paws Ice Cream is Sweet and Salty
Animation-Themed Decor Ranges
The Target Pillowfort Collection Has Over 50 New Products
Branded Wholesale Candy Ranges
These New Sweetish Candies Come in Gummies and Lollipops