Lov Organic Tea is a Treat for the Planet and the Palate
Amelia Roblin — February 5, 2011 — Eco
References: en.lov-organic & thedieline
Sometimes a book can be judged by its cover or in this case, tea by its tin. Lov Organic Tea packaging embodies the simple elegance of a classic canister with the added charm of delightful colors and and adorable bird logo.
"Løv" means "leaf" in Scandinavia, making a literal statement of the brew brand's natural beginnings. Given its sustainable growing, delectable flavors and the reusability of Lov Organic Tea packaging, you won't be able to help but love this irresistible collection of beverages.
"Løv" means "leaf" in Scandinavia, making a literal statement of the brew brand's natural beginnings. Given its sustainable growing, delectable flavors and the reusability of Lov Organic Tea packaging, you won't be able to help but love this irresistible collection of beverages.
Trend Themes
1. Sustainable Packaging - Lov Organic Tea's reusable packaging speaks to the trend of eco-friendly packaging in the beverage industry.
2. Natural Ingredients - The use of natural ingredients in Lov Organic Tea aligns with the trend of consumers seeking healthier and more wholesome beverage options.
3. Brand Storytelling - Lov Organic Tea's name and logo create a narrative around the brand, tapping into the trend of consumers gravitating towards brands with compelling stories.
Industry Implications
1. Beverage Packaging - The sustainable packaging trend creates opportunities for innovative packaging solutions in the beverage industry.
2. Healthy Beverages - The natural ingredients trend opens doors for new entrants to create and promote healthier beverage options in the market.
3. Marketing and Branding - The trend of brand storytelling highlights the need for marketing and branding professionals to effectively communicate a brand's story to engage consumers.
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