Miel2 Branding Presents the Sweet Spread in a Cute Contemporary Satchel
Amelia Roblin — July 13, 2012 — Lifestyle
References: renaudnora & packagingoftheworld
Because of its sticky tendencies, honey can be a very tricky product to wrap up. Miel2 packaging comprises one conventional method for storing the sweet spread but another as well that's seldom seen though certain to be effective.
Short mason jars contain the golden treat behind transparent glass with black metal lids. The consumer can appreciate the beautiful tone of the bee-made delicacies in the three different flavorful varieties of chestnut, rosemary and acacia. Each is labeled with a bold colorful square and simply branded as either M1, M2 or M3. The delectable minimalism gives the timeless organic edible a fresh look.
But Nora Renaud then placed these vessels into black cloth pouches. Miel2 packaging begins to take on a unique appearance with its contemporary cloak, optimized later for the practicality of keeping your fingers from becoming tacky.
Short mason jars contain the golden treat behind transparent glass with black metal lids. The consumer can appreciate the beautiful tone of the bee-made delicacies in the three different flavorful varieties of chestnut, rosemary and acacia. Each is labeled with a bold colorful square and simply branded as either M1, M2 or M3. The delectable minimalism gives the timeless organic edible a fresh look.
But Nora Renaud then placed these vessels into black cloth pouches. Miel2 packaging begins to take on a unique appearance with its contemporary cloak, optimized later for the practicality of keeping your fingers from becoming tacky.
Trend Themes
1. Minimalistic Packaging - Opportunity for disruptive innovation in the packaging industry by creating minimalistic and visually appealing designs, like Miel2's bold colorful square labels.
2. Alternative Packaging Materials - Opportunity for disruptive innovation in the packaging industry by exploring alternative materials such as black cloth pouches, like Miel2's contemporary cloak.
3. Convenience Packaging - Opportunity for disruptive innovation in the packaging industry by creating packaging solutions that enhance practicality and convenience, like Miel2's pouches preventing fingers from getting sticky.
Industry Implications
1. Food and Beverage Packaging - Opportunity for disruptive innovation in the food and beverage packaging industry by implementing minimalistic and alternative packaging materials, as demonstrated by Miel2.
2. Organic Food Products - Opportunity for disruptive innovation in the organic food industry by adopting visually appealing and convenient packaging designs, like Miel2's pouches.
3. Home Crafts and DIY - Opportunity for disruptive innovation in the home crafts and DIY industry by exploring unique and unconventional packaging solutions, such as Miel2's black cloth pouches.
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