'Babushka's Remedies' by Karina Korol Feature Grandma's Cure-Alls
Marissa Brassfield — August 9, 2010 — Lifestyle
References: karinakorol & behance.net
'Babushka's Remedies' by Karina Korol is a clever packaging design for homeopathic home remedies for ailments like a cold, stuffy nose or hangover. Each little jar features the smiling face of a babushka on its lid, and the typographic labels illustrate what ails each jar will cure.
Karina Korol's 'Babushka's Remedies' design is an adorable way to promote homeopathic remedies; see more images of the jars above.
Implications - Due to increased media coverage regarding the manufacturing of health products, consumers are now very aware of chemicals they are ingesting unknowingly. These consumers now seek products and services that utilize minimal ingredients of natural descent to benefit their health. Companies can cater to health-conscious consumers by developing products from natural materials.
Karina Korol's 'Babushka's Remedies' design is an adorable way to promote homeopathic remedies; see more images of the jars above.
Implications - Due to increased media coverage regarding the manufacturing of health products, consumers are now very aware of chemicals they are ingesting unknowingly. These consumers now seek products and services that utilize minimal ingredients of natural descent to benefit their health. Companies can cater to health-conscious consumers by developing products from natural materials.
Trend Themes
1. Homeopathic Remedy Packaging - Designing natural homeopathic remedy packaging that uses clever labeling and adorable packaging will appeal to consumers seeking natural remedies.
2. Nostalgic Branding - Nostalgic branding that features smiling elders on packaging is a great way to appeal to older generations as well as those seeking traditional remedies.
3. Minimal Natural Ingredients - Companies that prioritize using minimal natural ingredients in their health products will appeal to consumers seeking natural remedies.
Industry Implications
1. Health and Wellness - The health and wellness industry can develop and market natural homeopathic remedies using clever packaging and minimal natural ingredients.
2. Packaging and Design - The packaging and design industry can specialize in creating nostalgic and clever labeling for homeopathic remedy packaging.
3. Marketing and Advertising - Marketing and advertising companies can help health and wellness companies market their natural products to consumers seeking nostalgic and natural remedies.
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