Ideas
Explore the world's #1 largest database of ideas and innovations, with 480,533 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,015 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,015 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 480,533 cutting edge ideas.

Top 100 Drinking Trends in November

From Blended International Whiskeys to Colorful Gin Cocktails

— November 29, 2020 — Lifestyle
These top November 2020 drinking trends identify the various new products that have been developed and released as of late which includes a number of premixed, artisan-quality varieties that are easy to enjoy at leisure. While canned cocktails have grown steadily in popularity, some companies are now expanding into the 'big night in' category with bundles and kits packed with drinks as well as snacks or cozy gear. This is evident with products like the Election Night Survival Kit from BABE Wine that offers ample supplies for watching news coverage from home.

The November 2020 drinking trends also highlight a number of themed spirits and infusions that will offer consumers an array of ways to create specialty cocktails from the comfort of home as we head into the holiday season.
6
Score
Popularity
Activity
Freshness
89
Thai Craft Brew Pubs
Thai Craft Brew Pubs
EST. 33 Brings Craft Thai Beers and Snacks to a Miami Audience
<
88
Pumpkin Spice Margaritas
Pumpkin Spice Margaritas
Taco Cabana's New Pumpkin Spice Margarita is a Seasonal Fall Flavor
<
87
Hard Kombucha Flavor Releases
Hard Kombucha Flavor Releases
Aqua ViTea's AfterGlow Hard Kombucha Arrives in 2 New Flavors
<
86
Premixed Barrel-Finished Cocktails
Premixed Barrel-Finished Cocktails
The High West Barrel Finished Cocktails Come in Two Varieties
<
85
Mineral-Rich Sparkling Waters
Mineral-Rich Sparkling Waters
Beloka Water's Lightly Sparkling Water is Made in Australia
<
84
Pumpkin-Flavored QSR Offerings
Pumpkin-Flavored QSR Offerings
Black Bear Diner Debuts Three New Fall-Inspired Offerinsg
<
83
Coffee Leaf Iced Teas
Coffee Leaf Iced Teas
Wize Mango Iced Tea Repurposes a By-Product of the Coffee Bean Harvest
<
82
Shelf-Stable Plant-Based Milks
Shelf-Stable Plant-Based Milks
Mooala Expands Its Range of Organic Plant-Based Milks and Creamers
<
81
Blonde Roast Coffee Liqueurs
Blonde Roast Coffee Liqueurs
Kahlúa Blonde Roast Style Has a Sweet & Slightly Citrus Flavor
<
80
Authentic Flavorful Mezcals
Authentic Flavorful Mezcals
Rosaluna Boasts Notes of Citrus, Agave and Smoke
<
79
Sustainable Wasted Beer Distilling
Sustainable Wasted Beer Distilling
Kiuchi Brewery is Distilling Unsold Beer into Gin
<
78
Beer-Branded Alcoholic Coffee
Beer-Branded Alcoholic Coffee
The Pabst Blue Ribbon coffee was Re-Released for National Coffee Day
<
77
Spooky AR Neighborhood Maps
Spooky AR Neighborhood Maps
Nextdoor's Treat Map Helps to Plan a Safe Halloween Route
<
76
Take-Out Alcohol Labels
Take-Out Alcohol Labels
Dot It is Securing Its Take-Out Alcohol with Tamper-Proof Stickers
<
75
Superfood Chai Mixes
Superfood Chai Mixes
Laird Superfood's Instant Chai is Fueled by a Dairy-Free Superfood Creamer
<
74
Gin-Paired Wine Cocktails
Gin-Paired Wine Cocktails
The Freeland French 75 Has a Fun, Effervescent Recipe
<
73
Fundraising Beer Kits
Fundraising Beer Kits
Far Yeast Brewing is Raising Money for Two Vulnerable Communities
<
72
Secret Agent Spirits
Secret Agent Spirits
The Blackwell Rum 007 Limited Edition Celebrates the 25th Film
<
71
Mushroom-Elderberry Syrups
Mushroom-Elderberry Syrups
This Elderberry Plus Syrup Contains Superfood Mushroom Mycelium
<
70
Non-Alcoholic Sparkling Apéritifs
Non-Alcoholic Sparkling Apéritifs
Bitters & Soda Appeals to the Sober-Curious Consumer
<
69
Asian Craft Beer Bars
Asian Craft Beer Bars
Singapore's Almost Famous Spotlights Independent Asian Brewers
<
68
Award-Winning Australian Waters
Award-Winning Australian Waters
CAPI's Still Mineral Water is Sourced from Mineralized Rock
<
67
Limited-Edition Pretzel Kegs
Limited-Edition Pretzel Kegs
Snyder's of Hanover Created a Container That Combines Pretzels & Beer
<
66
Chocolatey Candy Coffee Creamers
Chocolatey Candy Coffee Creamers
Coffee Mate is Launching an 'M&M’S Milk Chocolate' Flavor
<
65
Canned Rosé Wine Seltzers
Canned Rosé Wine Seltzers
Bubble Butt Rosé Seltzer Has 8.4% Alcohol
<
64
Effervescent CBD Waters
Effervescent CBD Waters
Sparkling CBD Waters Let All-Natural and Organic Flavors Shine
<
63
Non-Alcoholic Cannabis-Infused Seltzers
Non-Alcoholic Cannabis-Infused Seltzers
Pabst Blue Ribbon Cannabis Infused Seltzer Contains THC
<
62
High-Dose Sparkling CBD Beverages
High-Dose Sparkling CBD Beverages
Sweet Reason's Evening Blend Inspires a Sense of Calm
<
61
Affordable Holiday Calendars
Affordable Holiday Calendars
Walmart Offers 12 Days of Wine, Cheese & Chocolate Holiday Calendars
<
60
Japanese Nightlife-Themed Beer Cans
Japanese Nightlife-Themed Beer Cans
St. Bernardus Tokyo Creatively Showcases a Whimsical Night
<
59
Caramel Apple Beers
Caramel Apple Beers
Phase Three Brewing Company's Beer Tastes Like an Affy Tapple Caramel Apple
<
58
Immune Support Beverage Sachets
Immune Support Beverage Sachets
Nutrient Survival's Immune Boost Beverage Mix Delivers Nutrients
<
57
Premium Canned Cocktail Refreshments
Premium Canned Cocktail Refreshments
These New Premix Cocktails from Diageo Come in Two Options
<
56
Cultural Deceased-Honoring Tequilas
Cultural Deceased-Honoring Tequilas
The Día De Muertos Tequila Lets Your Toast Passed Loved Ones
<
55
No-ABV Raspberry Spirits
No-ABV Raspberry Spirits
Penrhos Spirits' Zero Raspberry is a Non-Alcoholic Botanical Spirit
<
54
Orchid-Infused Lager Libations
Orchid-Infused Lager Libations
Tiger Beer Celebrates National Day with the New Tiger Orchid Drink
<
53
Free-From Hard Kombuchas
Free-From Hard Kombuchas
AfterGlow Hard Kombucha Shares the Benefits of Clean Ingredients
<
52
Mexican Drink-Inspired Smoothies
Mexican Drink-Inspired Smoothies
Juice It Up! Has Launced a New Horchata Smoothie for Fall
<
51
All-American Wine Tastings
All-American Wine Tastings
The United Grapes of America Showcases Less Traditional US Wines
<
50
Consumer-Driven Vodka Flavors
Consumer-Driven Vodka Flavors
These New JJ Whitley Vodkas Come in Two Flavor Options
<
49
Monstrous Halloween Drinks
Monstrous Halloween Drinks
Sheetz's Made-to-Order Touchscreens Share Fun Halloween Beverages
<
48
Water-Enhancing Tablets
Water-Enhancing Tablets
Hab's "Naturally Flavored Bits" Promise to Make Boring Water Better
<
47
Social Distance-Themed Beer Logos
Social Distance-Themed Beer Logos
Tiger Beer Unveils the Safety-Encouraging #SupportOurStreets Ad
<
46
NFC-Enabled Gin Bottles
NFC-Enabled Gin Bottles
The Stin's Limited-Edition Gin Can Be Authenticated by an NFC Chip
<
45
Light Zero-Sugar Hard Seltzers
Light Zero-Sugar Hard Seltzers
Funky Buddha Premium Hard Seltzer is Brewed from Cane Sugar & Agave
<
44
Alcohol-Free Irish Stouts
Alcohol-Free Irish Stouts
'Guinness 0.0' Offers the Same Great Guinness Taste, Without the Alcohol
<
43
Small-Batch Canned Coffees
Small-Batch Canned Coffees
Quivr Cold Brew Coffees Have a Ready-to-Drink Format
<
42
Sleek Large-Batch Pour Overs
Sleek Large-Batch Pour Overs
Brim's Eight Cup Pour Over Makes the Perfect Cup Each Time
<
41
Beer-Branded Wildlife Donations
Beer-Branded Wildlife Donations
Coors Banquet Donates $300,000 to Wildfire Relief
<
40
Low-Calorie Alcohol-Free Beers
Low-Calorie Alcohol-Free Beers
The Tennent’s Zero Beer Maintains a 0.0% ABV
<
39
Fall-Inspired Wine Mood Pairings
Fall-Inspired Wine Mood Pairings
Winc Unveiled its New Fall Mood Pairings with Relatable Themes
<
38
Artisan Fish-Infused IPAs
Artisan Fish-Infused IPAs
The Sorry Umami IPA is Extrated from Katsuobushi Tuna Flakes
<
37
River-Restoring Beer-Branded Seltzers
River-Restoring Beer-Branded Seltzers
New Coors Seltzer Helps to Restore America’s Rivers
<
36
Bespoke Agave-Based Vodkas
Bespoke Agave-Based Vodkas
Dan Aykroyd’s Crystal Head Vodka Unveiled its Third Expression—Onyx
<
35
Wine-Branded Digital Bingos
Wine-Branded Digital Bingos
BABE Wine Will Reward Fans During the Bachelorette Premiere
<
34
Sustainable Sparkling Waters
Sustainable Sparkling Waters
Antipodes Sparkling Water is a carbonZero Certified Product
<
33
Canned Bartender-Quality Cocktails
Canned Bartender-Quality Cocktails
These New Zing Zang Cocktails Come in Three Flavor Options
<
32
Blue Moon Wine Pairings
Blue Moon Wine Pairings
Wonderful Wine Co. Picked Wine Pairings Based on Your Zodiac Sign
<
31
Paper-Based Soda Bottles
Paper-Based Soda Bottles
Coca-Cola is Introducing Its First Paper Bottle Design Concept
<
30
Blended International Whiskeys
Blended International Whiskeys
The Suntory World Whisky Ao Has Whiskey from Five Distilleries
<
29
Immune Support Drink Mixes
Immune Support Drink Mixes
Hydration Multiplier+ Immune Support Shares Vitamins, Zinc & Wellmune
<
28
Colorful Gin Cocktails
Colorful Gin Cocktails
These Empress 1908 Gin Cocktails are the Perfect Holiday Staple
<
27
Custom Cold Pressed Juice Kits
Custom Cold Pressed Juice Kits
The Project Juice Custom Juice Pack Boasts Healthy Wellness Drinks
<
26
Infused Hard Seltzer Teas
Infused Hard Seltzer Teas
LYTT Blends Guarana, Organic Tea and Organic Cane Alcohol
<
25
Colorful Storytelling Beer Graphics
Colorful Storytelling Beer Graphics
New Hokkaido's Beer Cans Were Inspired by Japanese Lore
<
24
Functional Probiotic Beverages
Functional Probiotic Beverages
The Bio-K+ Essential Line Makes Probiotics Fun and Accessible
<
23
Rapid Rehydration Supplements
Rapid Rehydration Supplements
Hydralyte Plus Immune System Boost Offers Daily Support
<
22
Three-Part Reusable Bottles
Three-Part Reusable Bottles
The Lightweight Buoy Bottle Consists of a Bottle, Cup and Finger Loop
<
21
Deep-Sea Rum Bottles
Deep-Sea Rum Bottles
The Kraken Rum Unknown Deep Bottles Were Inspired by a Diving Expedition
<
20
Sugar-Free Organic Hard Seltzers
Sugar-Free Organic Hard Seltzers
'Michelob ULTRA Organic Seltzers' Come in Three Distinct Flavors
<
19
Cocktail Garnish Kits
Cocktail Garnish Kits
Old Salt Merchants' Cocktail Kit Gift Set Shares Sweet & Savory Garnishes
<
18
Uncomplicated Wine Campaigns
Uncomplicated Wine Campaigns
Bread & Butter Wines Wants to Make Choosing & Enjoying Wine Easy
<
17
Vibrant Skull-Themed Alcohol Bottles
Vibrant Skull-Themed Alcohol Bottles
Jose Cuervo's New Bottles Lets Fans Celebrate Dia de Muertos
<
16
Botanical Water Beverages
Botanical Water Beverages
No. 1 Botanical Water Makes Drinks with Herbs Like Thyme & Rosemary
<
15
Sparkling Kefir Waters
Sparkling Kefir Waters
LOOP's Water Kefir Helps to Repurpose Food Industry Leftovers
<
14
Functional Beverage Boosters
Functional Beverage Boosters
Naturya's Functional Blends Support Immunity, Energy & Cognition
<
13
Spicy Tamarind Vodkas
Spicy Tamarind Vodkas
Smirnoff Spicy Tamarind Comes in a Glow-in-the-Dark Bottle
<
12
Japanese Fruit Beers
Japanese Fruit Beers
Hokkaido Brewing's Selection Includes Peach, Melon, Cherry and Pear Brews
<
11
Frozen Coffee Pucks
Frozen Coffee Pucks
Cometeer Offers a Convenient Coffee Experience with Frozen Pucks
<
10
Artisanal Hard Seltzers
Artisanal Hard Seltzers
Good One Soda Makes Craft Hard Soda with Unique Flavors
<
9
Low-Alcohol Botanical Spirits
Low-Alcohol Botanical Spirits
Mary is a Low-Calorie, Low-Alcohol Botanical Blend
<
8
Decadent Cupcake-Inspired Spirits
Decadent Cupcake-Inspired Spirits
The New Baileys Red Velvet is Inspired by the Indulgent Dessert
<
7
Whiskey-Themed Scented Candles
Whiskey-Themed Scented Candles
The D.S. & Durga x Johnnie Walker Blue Label Candle is Aromatic
<
6
Election Night Survival Kits
Election Night Survival Kits
BABE Wine Launched the Election Night Survival Kit
<
5
Tequila-Themed AR Lenses
Tequila-Themed AR Lenses
1800 Tequila Created AR Lenses for Snapchat Featuring Artwork
<
4
Biodegradable Spirits Bottles
Biodegradable Spirits Bottles
Bacardi's Eco-Friendly Spirits Bottle Biodegrades in 18 Months
<
3
Millennial-Friendly Holiday Wine Kits
Millennial-Friendly Holiday Wine Kits
Celebrate the Holidays with BABE Wine’s Gift Bundles
<
2
Authentic Airline Bar Carts
Authentic Airline Bar Carts
These Decommissioned Airplane Bar Carts from Qantas Come Fully Stocked
<
1
Stunning Highly Functional Mugs
Stunning Highly Functional Mugs
The Acera Travel Mugs Leverage Ancient Artisanship Techniques
<