Laird Superfood's Instant Chai is Fueled by a Dairy-Free Superfood Creamer
Laura McQuarrie — October 13, 2020 — Lifestyle
References: lairdsuperfood & prnewswire
The newest addition to Laird Superfood's Instafuel line is instant Chai, which combines the familiar sweet and spicy ingredients of the comforting beverage with a boost from the brand's own Original Superfood Creamer. The plant-based Instafuel Chai has the potential to be enjoyed as an alternative to coffee, and it only needs water to be added to create a perfectly blended, frothy latte. For those who are looking for a replacement for coffee, this comforting beverage contains less than 63 milligrams of caffeine per recipe serving.
The Instafuel Chai blend is made by combining black and rooibos tea, as well as classic chai ingredients like cardamom, ginger, clove and black pepper, plus the creamy and dairy-free Superfood Creamer, which adds a hint of sweetness thanks to the inclusion of organic coconut sugar.
Image Credit: Laird Superfood
The Instafuel Chai blend is made by combining black and rooibos tea, as well as classic chai ingredients like cardamom, ginger, clove and black pepper, plus the creamy and dairy-free Superfood Creamer, which adds a hint of sweetness thanks to the inclusion of organic coconut sugar.
Image Credit: Laird Superfood
Trend Themes
1. Plant-based Beverages - The rise of plant-based products creates an opportunity to innovate by using new ingredients in beverage mixes.
2. Instant Beverage Mixes - Creating convenient and easy-to-use beverage mixes allows consumers to enjoy their favorite drinks on-the-go, creating new opportunities for product development.
3. Healthy Comfort Drinks - Developing new drinks that provide comfort without sacrificing health will be a valuable opportunity to tap into a growing market segment.
Industry Implications
1. Food and Beverage - Innovative companies can leverage new ingredients and preparation methods to create new and exciting plant-based beverage products.
2. Packaged Foods - The convenience and portability of instant beverage mixes can expand into other packaged food items, providing easy and quick meal solutions for consumers.
3. Health and Wellness - Developing products that cater to the growing demand for healthy, natural, and vegan-friendly options will be a valuable opportunity for companies focused on health and wellness.
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