Straying from traditional attire to personalize special occassions
Implications - As a result of the recession, special event budgets have been slashed. Rather than sticking to traditional (and often pricey) attire, people are looking to more personalized, unusual routes. Doing away with conventional attire in favor of unique looks can create a couture feel without the price.
Trend Themes
1. Personalization of Non-traditional Attire - Traditional and often pricey attire is being replaced by more personalized and unique routes, such as non-traditional colors like green, white and pink being used more often in wedding dresses.
2. Innovative Design for Bridal Fashion - Businesses need to consider fresh designs and concepts for non-traditional themes like inflatable gowns, paper dresses, and multi-hued dresses to appeal to brides who want to stand out.
3. Eco-friendly and Multifunctional Designs - Brides prefer eco-friendly and multi-functional designs, such as detachable wedding dresses that allow them to reuse their wedding dress without going over budget.
Industry Implications
1. Fashion - The fashion industry needs to create unique, personalized, and eco-friendly designs for special occasion costumes.
2. Weddings - Businesses in the wedding industry should consider incorporating innovative designs and non-traditional themes to appeal to modern brides who want their special day to stand out.
3. Home Improvement - Eco-friendly designs like detachable dresses can inspire home improvement stores and designers to incorporate better eco-friendly and multifunctional designs into home accessories.
10 Featured, 44 Examples:
3,317,278 Total Clicks
Date Range:
Jun 09 — Oct 09
Trending:
V. Hot
Consumer Insight Topics:
