Kids fashion brands develop products featuring a metropolitan aesthetic
Implications - Fashion labels with clothing and accessories for children are taking on an evident urban aesthetic. The spread of these youthful motifs touches on the rise of metropolitan lifestyles among city-dwelling families who prefer the look and feel of downtown-inspired goods and services on all fronts, as a way to communicate sophistication and status.
Workshop Question - How does your brand indicates status to today's aesthetic-conscious consumer?
Trend Themes
1. Urban Fashion for Kids - Fashion labels with clothing and accessories for children are taking on an evident urban aesthetic.
2. Kid-focused Streetwear - Kidswear collections are borrowing from adult styles and are both edgy and effortlessly cool.
3. Urban Kids' Clothing Collections - Kids' clothing collections offer excellent back-to-school looks, with an urban aesthetic that is popular among children and adults alike.
Industry Implications
1. Fashion Industry - Fashion brands are taking on an evident urban aesthetic when it comes to kids' fashion.
2. E-commerce Industry - Online marketplaces catering to unique kids fashion, with adult-themed clothing for young fashion enthusiasts.
3. Children's Apparel Industry - Luxury children's clothing and apparel retailers offer excellent back-to-school looks that have an urban aesthetic.
6 Featured, 48 Examples:
340,140 Total Clicks
Date Range:
Feb 15 — Sep 16
Trending:
Warm
Consumer Insight Topics:
