'The Brushies' are Toys That Helps Parents Brush Their Kids' Teeth
Joey Haar — November 9, 2016 — Life-Stages
References: thebrushies & notcot
For parents, bedtime poses all sorts of difficulties, but 'The Brushies' help to ameliorate at least one of them. The Brushies are cute silicon finger puppets that double as toothbrushes, helping parents to turn the act of brushing kids' teeth into a game rather than a chore.
The Brushies come with four different finger puppet characters: Momo (an orange monkey,) Chomps (a green alligator,) Pinky (a pink pig,) and Willa (a blue dolphin.) The set comes with a small storybook in which The Brushies go on a quest to get rid of the sugar bugs on kids' teeth. By framing toothbrushing within a narrative and including fun characters, kids are more likely to forget their distaste for toothbrushing.
The Brushies come with four different finger puppet characters: Momo (an orange monkey,) Chomps (a green alligator,) Pinky (a pink pig,) and Willa (a blue dolphin.) The set comes with a small storybook in which The Brushies go on a quest to get rid of the sugar bugs on kids' teeth. By framing toothbrushing within a narrative and including fun characters, kids are more likely to forget their distaste for toothbrushing.
Trend Themes
1. Interactive Toothbrushes - Using finger puppets as toothbrushes creates a fun and interactive experience for kids, making toothbrushing more enjoyable.
2. Gaming for Oral Health - Turning toothbrushing into a game helps parents engage their children in better oral hygiene habits.
3. Narrative-based Dental Care - Using storytelling and characters to teach kids about dental hygiene can make the experience more engaging and educational.
Industry Implications
1. Children's Oral Care - Developing innovative products like finger puppet toothbrushes can disrupt the children's oral care industry by offering a more playful and effective way of brushing.
2. Children's Entertainment - Integrating finger puppet toothbrushes into children's entertainment products, such as books or cartoons, creates new opportunities for interactive storytelling and oral health education.
3. Parenting Aids - Creating tools and resources that simplify parenting tasks, such as toothbrushing, can disrupt the parenting aids industry by addressing common challenges in a creative and engaging manner.
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