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Sparkling Collagen

Collagen-infused sparkling beverages are increasingly popular

Trend - Collagen-infused sparkling waters are offering enhancements to these traditional beverages that aren't typically seen. The use of collagen in these beverages markets them as good for skin and joint health.

Insight - Consumers are more drawn to nutrionally enhanced versions of traditional food and beverage items because they allow for them to be healthier, without changing their routines. If products they typically consume are elevated with nutritional benefits, it helps consumers withut them having to put extra effort into their health.
Workshop Question - How is your brand enhancing customers' routines with minimal effort?
Trend Themes
1. Nutrition-enhanced Beverages - Enhancing traditional food and beverage items with nutritional benefits attracts consumers looking to conveniently improve their health.
2. Collagen-infused Drinks - Collagen-infused drinks are becoming increasingly popular for their ability to provide skin and joint health benefits.
3. Functional Beverages - Consumers are drawn toward functional beverages that provide benefits beyond just hydration.
Industry Implications
1. Beverage Industry - The beverage industry could benefit from exploring opportunities in the health and wellness space by offering enhanced and functional drinks.
2. Consumer Packaged Goods Industry - Consumer packaged goods companies could benefit from incorporating nutritional and wellness benefits into their existing products.
3. Beauty and Personal Care Industry - Beauty and personal care companies could explore the benefits of collagen in their products to provide benefits beyond just skin care.
5.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 56 Examples:
73,501 Total Clicks
Date Range:
Dec 20 — Oct 22
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Collagen-Based Carbonated Beverages
Collagen-Based Carbonated Beverages
Luster and Lum Recently Launched the Sparkling Collagen Water
Luster and Lum, the women’s brand from major retailer GNC, recently expanded its portfolio with the introduction of the new Sparkling Collagen Water beverage. As its name suggests, the collagen-... MORE
Sparkling Protein Beverages
Sparkling Protein Beverages
Circle Sparkling Protein Shares 20 Grams of Collagen Peptides Per Can
Circle Sparkling Protein is a range of better-for-you beverages that offer all the refreshment of typical sparkling drinks in a can, plus the benefits of protein. The light and bubbly beverages... MORE
Bubbly Vegan Collagen Beverages
Bubbly Vegan Collagen Beverages
Care Bubbles Drinks Share Functional Beauty Benefits
Care Bubbles is a new line of bubbly beverages by Divas Drink International that’s packed with functional benefits. The slim canned drinks feature patent-pending vegan collagen (that features... MORE
Sparkling Bamboo Beverages
Sparkling Bamboo Beverages
Juno's Botanical Water is Rich in Antioxidants
Juno Bamboo Water makes beneficial bamboo beverages that are full of antioxidants from an ingredient that has been relied on for centuries as a natural remedy for detoxification, immunity and... MORE
Prebiotic Fruit Beverages
Prebiotic Fruit Beverages
Mortal Debuts the 'Mortal Power' Prebiotic Beverage
‘Mortal Power’ is Mortal’s first non-kombucha product, helping the company expand into the nutritional beverages industry. Prebiotics are added to the high-performance drink, which comes... MORE
Refreshing Collagen Drinks
Refreshing Collagen Drinks
Reneva's On-the-Go Beverages Have Zero Sugar & Zero Carbs
Reneva Collagen Drinks are available in Strawberry Lemon, Passionfruit Orange & Pineapple and Green Apple varieties, and they help to make collagen available to all as a functional ingredient.... MORE
Gratitude Gift Boxes
Gratitude Gift Boxes
Foodiepages Partners with Local Female-owned Businesses for Giving Tuesday
The Gratitude Gift Box by Foodiepages – the Toronto-based gifting company – is the perfect gift for those looking to support small businesses while also working on developing personally. The... MORE

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