Pure Therapy's Ready-to-Mix Beyond Energy Line Boosts Immunity & More
Laura McQuarrie — November 6, 2020 — Lifestyle
References: bevcanna & businesswire
Pure Therapy's all-natural Beyond Energy introduces a line of ready-to-mix beverage enhancers powered by functional ingredients to promote energy, well-being and vitality. The powdered beverages are available in varieties like the matcha-flavored Energy Blend, the Watermelon & Juniper flavored Immune Blend and an Electrolyte Blend with vitamins, minerals and amino acids. Each of the beverage mixes shares 10 milligrams of hemp-CBD per serving.
While the Energy Blend helps to provide a boost with 100 milligrams of caffeine per serving and energizing ingredients like ginseng, the Immune Blend promises to deliver the essential support people are looking for with fulvic and humic minerals, Vitamin C and D, plus an amino acid blend.
The new line will be sold via the sold direct-to-consumer Pure Therapy e-commerce platform.
Image Credit: Pure Therapy
While the Energy Blend helps to provide a boost with 100 milligrams of caffeine per serving and energizing ingredients like ginseng, the Immune Blend promises to deliver the essential support people are looking for with fulvic and humic minerals, Vitamin C and D, plus an amino acid blend.
The new line will be sold via the sold direct-to-consumer Pure Therapy e-commerce platform.
Image Credit: Pure Therapy
Trend Themes
1. Functional Beverage Enhancers - Disruptive innovation opportunity: Develop customizable beverage enhancers with functional ingredients to meet individuals' specific health needs and preferences.
2. Cbd-infused Beverage Products - Disruptive innovation opportunity: Create CBD-infused beverage products that combine the benefits of hemp-CBD with various flavors and functional ingredients.
3. Direct-to-consumer E-commerce Platforms - Disruptive innovation opportunity: Build user-friendly direct-to-consumer e-commerce platforms specialized in selling niche health and wellness products.
Industry Implications
1. Beverage Manufacturing - Disruptive innovation opportunity: Incorporate functional ingredients and CBD into traditional beverage manufacturing processes to create unique and health-focused products.
2. Health and Wellness - Disruptive innovation opportunity: Develop innovative health and wellness products that address specific areas such as energy, immune support, and hydration.
3. E-commerce - Disruptive innovation opportunity: Optimize e-commerce platforms to provide a seamless shopping experience for consumers seeking health-enhancing products.
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