The food truck model is helping restaurants and communities survive COVID-19
Trend - Thanks to their flexibility, food trucks are alleviating the economic stress for consumers and businesses during the pandemic. While designers are envisioning how mobile concepts can help restaurants struggling during COVID-19, charitable food trucks are supporting local communities.
Insight - Business owners are struggling financially to keep their business afloat, while others are looking for ways to support neighborhoods in need. As a result, many are looking for new ways to reach customers or pay it forward during the COVID-19 pandemic. In this space, individuals are prioritizing flexible and safety-focused solutions because they are aware that full compliance with the government-imposed restrictions will enable consumers and employees to feel more comfortable and secure.
Insight - Business owners are struggling financially to keep their business afloat, while others are looking for ways to support neighborhoods in need. As a result, many are looking for new ways to reach customers or pay it forward during the COVID-19 pandemic. In this space, individuals are prioritizing flexible and safety-focused solutions because they are aware that full compliance with the government-imposed restrictions will enable consumers and employees to feel more comfortable and secure.
Workshop Question - Conceptualize a mobile concept that will fit your brand's needs.
Trend Themes
1. Food Truck Adaptation - Businesses are finding innovative ways to incorporate food trucks into their business models to reach customers while adhering to COVID-19 safety guidelines.
2. Modular Food Truck Design - Designers are creating modular food truck concepts to help restaurants increase flexibility, mobility, and reduce overhead costs.
3. Charitable Food Truck Initiatives - Charitable food truck initiatives are emerging as an avenue for supporting communities hit hard by the COVID-19 pandemic, as they provide a safe, mobile way to reach people in need.
Industry Implications
1. Food Service Industry - The food service industry is exploring ways to incorporate food trucks into their business models to reach customers during the pandemic.
2. Design Industry - Designers are developing modular food trucks to help restaurants increase flexibility, mobility, and reduce overhead costs.
3. Non-profit Industry - Non-profit organizations are partnering with food trucks to deliver food and supplies to vulnerable communities hit hard by the COVID-19 pandemic.
4 Featured, 30 Examples:
50,352 Total Clicks
Date Range:
Sep 20 — Dec 20
Trending:
Warm
Consumer Insight Topics:
