Innovative apps enable convenient and cost-effective laundering services
Implications - A simple solution targeted at the busy modern consumer living in an urban center, appified laundry services that enable pick-up and delivery at the click of a button serve as an extension of the peer-to-peer economy. Such ventures are particularly appealing to millennials, who are inclined to patronize services that operate pay-per-use models, as well as services activated through mobile platforms.
Workshop Question - Does your brand offer one-time-use products, or on-going? How can you become more appealing to the sustainably focused consumers?
Trend Themes
1. On-demand Laundry Services - The trend of on-demand laundry services aims to make the laundry and dry cleaning process more convenient, affordable and sustainable for busy urban consumers.
2. Mobile Laundry Apps - Mobile laundry apps offer consumers a simple and user-friendly way to request pick-up and delivery of their laundry, with a focus on creating a hassle-free and cost-effective experience.
3. Eco-friendly and Sustainable Practices - Emerging laundry services are increasingly integrating eco-friendly and sustainable practices into their business models, appealing to consumers seeking more responsible and environmentally conscious options.
Industry Implications
1. Technology - Technology companies can explore opportunities to develop user-friendly laundry apps that integrate an affordable and eco-friendly laundry service experience.
2. Logistics and Delivery - Logistics and delivery companies can expand their services by incorporating laundry and dry-cleaning pick-up and delivery on-demand into their service offerings.
3. Sustainability - Sustainability-focused businesses can partner with on-demand laundry services that prioritize eco-friendly practices, to offer consumers more sustainable options for fulfilling their laundry needs.
4 Featured, 30 Examples:
102,054 Total Clicks
Date Range:
Jan 15 — Sep 15
Trending:
Mild
Consumer Insight Topics:
