TooLate Caters to Hot Italian Accessory Craze
References: store.too2late
TooLate, the makers of vibrant, bracelet-like watches, are hot on the heels of one of Italy’s latest fashion trends: wearing 2+ watches at a time! Some are even wearing their entire arm full of funky bracelets.
Since their watches are so small and look like hip rubber bracelets, TooLate makes the multi-watch look easy to pull off.
“We have also heard about the cool college kids who are exchanging the different colors at school - each color has it’s own meaning,” a company rep told us. “It’s also become a hit with professionals who buy the right color to match their outfit.”
Sounds like a fun and easy way to add a bit of color to your day!
“It’s becoming a real phenomenon, and its design counts much more than its brand. For this reason, it gives prominence to the style of the people who wear it,” TooLate says. “More than minimalistic, it’s minimal and pop. Too Late is the state of the art of cheap design.”
Best of all, at $29.99, TooLate watches are cheap too, making them the perfect Christmas gift for fashionistas on a budget.
Since their watches are so small and look like hip rubber bracelets, TooLate makes the multi-watch look easy to pull off.
“We have also heard about the cool college kids who are exchanging the different colors at school - each color has it’s own meaning,” a company rep told us. “It’s also become a hit with professionals who buy the right color to match their outfit.”
Sounds like a fun and easy way to add a bit of color to your day!
“It’s becoming a real phenomenon, and its design counts much more than its brand. For this reason, it gives prominence to the style of the people who wear it,” TooLate says. “More than minimalistic, it’s minimal and pop. Too Late is the state of the art of cheap design.”
Best of all, at $29.99, TooLate watches are cheap too, making them the perfect Christmas gift for fashionistas on a budget.
Trend Themes
1. Multi-watch Fashion Trend - The trend of wearing multiple watches at a time offers opportunities for innovative designs and customization options.
2. Bracelet-like Watches - The rise of vibrant, bracelet-like watches opens up possibilities for creating fashion-forward accessories that combine style and functionality.
3. Color-meaning Exchange - The trend of exchanging watches with different colors, each carrying a unique meaning, presents opportunities for personalized and expressive accessories.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can tap into the multi-watch trend by offering a wide range of stylish and customizable options.
2. Watch Manufacturing - Watch manufacturers can explore the design and production of bracelet-like watches to cater to the demand for fashionable timepieces.
3. Gift and Novelty Items - The gift and novelty industry can capitalize on the popularity of multi-watch fashion trend by offering affordable and trendy options for fashion-conscious consumers.
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