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Mass Currency Conversion

The rise of digital currency evolves behaviour for brands and consumers

Implications - Digital currency is gaining more momentum with consumers, retailers and brands. It is being embraced by consumers and brands alike for its decentralized nature and international appeal. As application continues to ramp up, solutions that aid the use of currencies like Bitcoin or Ripple are expanding the virtual currency into the real world for further adoption and acceptance.
Trend Themes
1. Digital Currency Expansion - The use of digital currency is expanding into the real world, with solutions for Bitcoin and Ripple currency becoming more widely available.
2. Social Good Currency - Alternate forms of currency are emerging, some dedicated to promoting social good.
3. Cryptocurrency Payment Cards - There is a growing trend of developing Bitcoin debit cards that bridge the gap between cryptocurrency and fiat money.
Industry Implications
1. Fintech - These cryptocurrency trends are disrupting the traditional finance industry, creating new opportunities for startups in the FinTech industry.
2. Marketing and Advertising - Developments in cryptocurrency and blockchain technology are revolutionizing the way businesses market and advertise their products and services.
3. Education and Social Good - Initiatives like the Unicoin from UNICEF are demonstrating how alternate forms of currency can be used to promote positive change in education and social causes.
3.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 43 Examples:
98,476 Total Clicks
Date Range:
Jan 14 — Nov 15
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Cryptocurrency Credit Cards
Cryptocurrency Credit Cards
The Xapo Debit Card Makes Paying with Bitcoins Much Easier
Xapo is a Bitcoin wallet and storage system for the digital currency that hopes to bring Bitcoins more into the mainstream with a debit card. The new currency seems to have people on the fence and... MORE
Social Good Currency
Social Good Currency
UNICEF Promises That Its Unicoin is the 'First Currency Dedicated to Do Good'
UNICEF recently unveiled the ‘Unicoin,’ a form of currency that aims to promote good in the world. The coin can only be possessed by exchanging a drawing online through the Unicoin... MORE
3D-Printed Cryptocurrency
3D-Printed Cryptocurrency
P-YOM Software Lets Bitcoin Consumers Create Their Own Print Money
Considering how disruptive Bitcoin and 3D-printing have been, it was truly only a matter of time before they collided in a system to print money. Although Bitcoin is a cryptocurrency that doesn&#... MORE
Computer-Generated Celebrity Currency
Computer-Generated Celebrity Currency
Coinye West is a New Online Currency, Sure to Change the Gam
The Bitcoin trend has gained a lot of traction recently, and Coinye West is a new approach to the virtual currency. As it stands now, one Bitcoin is worth almost 800 dollars. Not bad for some ones... MORE
Social Media Cryptocurrencies
Social Media Cryptocurrencies
The Reveal App Gives Users Ownership with a Currency of Attention
As an incentive for the users of this newly launched social media platform, Reveal offers a Bitcoin-like currency of attention. The site pays its users with its own cryptocurrency (Reveal Coin) for... MORE
play_circle_filledCryptocurrency Payment Cards
Cryptocurrency Payment Cards
The E-Coin Bitcoin Debit Card Accepts Payments Like a Credit Card
E-Coin is a Bitcoin debit card that’s been developed to bridge the gap between cryptocurrency and fiat money. Quite early on in a crowdfunding campaign, more than $63,000 has been raised... MORE

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