Marble moves away from aesthetic-only uses, and into functional ones
Implications - The luxe material marble was once solely relegated to decor and architectural accenting, but is now being used for more functional purposes. This shift caters to luxury minded consumers, who in this new form of purposing the stone can have their various needs met, without having to sacrifice style in the process.
Workshop Question - How can your brand cater to both the functional needs and aesthetic preferences of its consumers?
Trend Themes
1. Functional Marble - Marble is being used for functional purposes, appealing to luxury-minded consumers who desire both functionality and style.
2. Marble and Technology Combination - Marble is being combined with technology, creating unique products such as wireless charging pads and geometric mirrors with digitally printed marbling details.
3. Electromagnetic Induction and Illumination - Designers are exploring with unique waves of electromagnetic induction, inducing an electric current through a marble slab to initiate the gases contained within a fluorescent bulb resting on the slab, simulating illumination without metal pins to a power source.
Industry Implications
1. Luxury Home Decor - Marble's transition from being solely used for architectural accenting and decor to being used for functional purposes cater to the needs of luxury-minded consumers, creating opportunities for businesses in the luxury home decor industry.
2. Technology and Home Goods - The combination of technology with marble creates unique products such as wireless charging pads, adding efficient lifestyle products while maintaining style aesthetic, presenting opportunities for businesses within the technology and home goods industries.
3. Lighting Design - Designers exploring with unique waves of electromagnetic induction and marble-induced lights create innovative lighting systems, presenting opportunities for businesses within the lighting design industry.
5 Featured, 45 Examples:
129,155 Total Clicks
Date Range:
Aug 17 — Feb 18
Trending:
Warm
Consumer Insight Topics:
