Judith Leiber and Alexander Wang’s 'Money Bag' Embodies Opulence
Ellen Smith — October 18, 2017 — Fashion
References: alexanderwang & hypebae
Designers Judith Leiber and Alexander Wang have collaborated in the making of the 'Money Bag' -- a luxe crystal-covered clutch that's intentionally reminiscent of a wad of $100 bills.
The entire facade of the bag sparkles with Swarovski crystals, which range in color from black to green, offering a multi-dimensional exterior. To ensure there's no confusion as to what the bag is imitating, 'Money Bag' comes complete with a mock rubber band, that provides the illusion that it's holding the purse together.
This piece is versatile enough to transition from a day to night, with a removable chain shoulder strap that makes for an easy carry. The glistening bag comes with a high-end price tag, appealing to lovers of luxury.
The entire facade of the bag sparkles with Swarovski crystals, which range in color from black to green, offering a multi-dimensional exterior. To ensure there's no confusion as to what the bag is imitating, 'Money Bag' comes complete with a mock rubber band, that provides the illusion that it's holding the purse together.
This piece is versatile enough to transition from a day to night, with a removable chain shoulder strap that makes for an easy carry. The glistening bag comes with a high-end price tag, appealing to lovers of luxury.
Trend Themes
1. Crystal-covered Accessories - Incorporating crystals into accessories presents an opportunity for luxury brands to offer unique, eye-catching designs that stand out from the competition.
2. Mock Object Imitation - Creating luxurious items that imitate mock objects, such as a wad of $100 bills, presents a disruptive innovation opportunity for brands to offer commentary on society's obsession with wealth and materialism.
3. Day-to-night Versatility - Designing accessories that easily transition from day to night provides an opportunity for brands to meet the needs of busy, on-the-go customers looking for versatile, multi-functional pieces.
Industry Implications
1. Luxury Fashion - Luxury fashion brands can incorporate crystals and mock object imitations into their designs, creating unique, high-end accessories that appeal to customers seeking exclusivity and luxury.
2. Jewelry - Jewelry brands can incorporate crystals into their designs, creating sparkling, eye-catching pieces that will appeal to consumers looking for unique, luxurious accessories.
3. Accessories - Brands that specialize in accessories, such as handbags and clutches, can design versatile, day-to-night pieces that offer functionality and style for customers looking for practical yet stylish options.
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