The manga aesthetic is embraced in North American culture
Implications - Though the anime aesthetic has always been appealing for fans of animation, it recently hit mainstream North American culture as a new, respected design form. The exoticism of manga, combined with its intricacy and playfulness, suits the consumer desire for escape from the mundane perfectly. This makes it an ideal aesthetic to adopt for brands looking to seem more lighthearted than competitors.
Trend Themes
1. Anime Aesthetic - The mainstream adoption of the anime aesthetic has given rise to new business opportunities for brands adopting its playful and intricacy design form.
2. Cartoon Couture - Fashion designers are tapping into beloved and famous cartoon characters creating stylish and modernized upscale looks to incorporate into contemporary fashion.
3. Haute Anime Collaborations - Collaborating with famous artists like Hirohiko Araki, fashion brands are using anime art to celebrate their iconic designers, collections, and products, attracting new customers worldwide.
Industry Implications
1. Fashion & Apparel - Fashion businesses can adopt the playful and intricate anime aesthetic as a new design form, collaborate with beloved and famous characters from cartoons and anime, and celebrate their iconic designers and collections creating unique and captivating products.
2. Entertainment & Media - Anime is a visual storytelling art with worldwide recognition, influence and impact in today's popular culture, particularly in films, television series, video games, and comic books.
3. Marketing & Advertising - Businesses can leverage anime art, characters, and collaborations as a marketing tool to attract new customers, enhance brand image, and create new exciting campaigns and promotions.
5 Featured, 43 Examples:
650,491 Total Clicks
Date Range:
Aug 12 — May 13
Trending:
Hot
Consumer Insight Topics:
