The 'Just In Case' Survival Kit Will Help You Handle the End of Days
Susan Keefe — April 14, 2012 — Lifestyle
References: menosunocerouno & thedieline
If this infamous year does bring us the End of Days, you'll be in the clear with this trusty 'Just In Case' Survival Kit. Created by the Mexico-based company MENOSUNOCEROUNO, this resourceful bundle comes equipped with everything you need to make it through the upcoming apocalypse. The kit comes with matches, a soul-restoring chocolate bar, water, a knife, a notebook and, of course, booze, because who wants to greet the Final Judgement sober?
Packaged in brightly colored yellow labels and boxes, the items in this kit are clearly labelled. When its raining fire and brimstone, you don't want to waste your time reading labels. In this instance, brevity and simplicity is key.
Smart, savvy and chuckle-worthy, the Just In Case Survival Kit is outfitted with everything you need to coast through to the end with a smile on your face.
Packaged in brightly colored yellow labels and boxes, the items in this kit are clearly labelled. When its raining fire and brimstone, you don't want to waste your time reading labels. In this instance, brevity and simplicity is key.
Smart, savvy and chuckle-worthy, the Just In Case Survival Kit is outfitted with everything you need to coast through to the end with a smile on your face.
Trend Themes
1. Apocalypse Preparedness - There is an opportunity for companies to create and sell their own versions of survival kits for those who want to be prepared for any potential disaster.
2. Labeling and Packaging Design - Designers and companies can focus on creating simple and clear labeling and packaging for survival kits, emergency supplies, and other disaster preparedness products.
3. Humorous and Whimsical Survival Kits - There is an opportunity to create and market humorous and playful survival kits that not only prepare people for emergencies but also bring a little levity to serious situations.
Industry Implications
1. Retail - Retailers can sell Apocalypse Preparedness Kits and other emergency supplies both online and in-store.
2. Food and Beverage - Food and beverage companies could create specialized products for survival kits and emergency supplies, such as high-calorie bars and non-perishable foods and drinks.
3. Design - Designers could focus on creating packaging and labeling for survival kits, emergency supplies, and other disaster preparedness products, emphasizing simplicity and clarity.
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