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Kidult Entertainment

Entertainment services seek to be more accessible for family viewing

Implications - Entertainment platforms and streaming services geared towards children are making sure to consider adults as well. By organizing content around child-rearing, or making content accessible for older viewers, these services become favored by parents who want to ensure entertainment is a family-focused affair. This shift speaks to the changing values of the millennial family, which places greater emphasis on collaborative parent-child relationships.
Workshop Question - What's a creative way you could tweak your offering to broaden its appeal without watering it down?
Trend Themes
1. Multi-device Content Access - Entertainment services are making content available across all devices to satisfy modern consumers' demand for content.
2. Family-focused Digital Content - An emphasis on collaborative parent-child relationships has led to increased demand for digital content that is appealing to both children and adults.
3. Customized Content for Children - Streaming platforms are being designed to offer age-appropriate and child-centric content that caters to young viewers' tastes.
Industry Implications
1. Streaming Platforms - Companies that offer streaming services are eager to design and offer child-friendly content to attract younger audiences and expand their user base.
2. Tech and Media for Children - The rise in tech and media for children provides opportunities for disruption and innovation in creating digital content and platforms that cater to children's preferences and needs.
3. Family Entertainment - Businesses in the family entertainment industry can find disruptive innovation opportunities by creating multi-device, child-centric content that appeals to both children and adults.
2.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 46 Examples:
44,201 Total Clicks
Date Range:
Sep 15 — Aug 16
Trending:
Untested

Featured Examples

Child-Designed Content Apps
Child-Designed Content Apps
The Sky Kids App Provides Content Streaming for Younger Viewers
Children are becoming more tech-literate earlier than ever, so the Sky Kids app is designed to allow viewers of all ages to find suitable content to enjoy. The app was designed in collaboration... MORE
Family-Focused Music Streaming
Family-Focused Music Streaming
Spotify's 'Kids & Family' Playlists Help Kids Bond with Parents
Spotify’s new ‘Kids & Family’ feature is a departure from the norm for music streaming services. Spotify and its competitors, like Apple Music, Google Play, and Tidal, have... MORE
Kid-Friendly Entertainment Apps
Kid-Friendly Entertainment Apps
The BBC iPlayer Kids App Provides Suitable Content for Young Ones
The shift towards smartphones and tablets for content is being supported by new offerings like the BBC iPlayer Kids entertainment app. Set to launch for iOS, Android and Amazon Kindle devices, the... MORE
Child Cinema Platforms
Child Cinema Platforms
IndieFlix for Kids Gears Its Content Towards Viewers Age 12 and Under
While it might seem like the award-winning independent movies, documentaries and web-series hosted on IndieFlix would only be appreciated by adults, the online streaming service recently launched... MORE
Shortened Bedtime Shows
Shortened Bedtime Shows
There are Now 5-Minute Netflix Kids Shows for Children Negotiating Bedtime
For children who always want to delay their bedtime with just one more show, there are now five-minute Netflix kids show. ‘Dinotrux 5 Minute Favorites’ is a series that will be streamed... MORE
Cartoon Streaming Services
Cartoon Streaming Services
The Nickelodeon Network's Streaming Service Brings Cartoons to Devices
The Nickelodeon network is launching a subscription streaming service aimed at kids and toddlers who simply can’t get enough of Spongebob Squarepants and other Nickelodeon cartoon stalwarts.... MORE

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