Hotel Erwin Guests Get Tattoo Voucher, Bottle of Tequila & $500 Bonus
Marissa Brassfield — August 25, 2009 — Marketing
References: jdvhotels & travel.latimes
Hotel Erwin's 'Ink and Stay' travel package isn't for sissies. This clever promotion gives travelers to the Venice Beach, California hotel a $100 voucher for a tattoo at the in-house parlor a bottle of Lubriderm and a bottle of tequila (you know, to soothe the pain).
Best of all, guests who select the Hotel Erwin's 'Ink and Stay' package and decide to get an "I [heart] Hotel Erwin" tattoo using their voucher get a $500 bonus. With rates that start at $399 per night, this is one vacation in which you'll return home with more money than you left with.
Best of all, guests who select the Hotel Erwin's 'Ink and Stay' package and decide to get an "I [heart] Hotel Erwin" tattoo using their voucher get a $500 bonus. With rates that start at $399 per night, this is one vacation in which you'll return home with more money than you left with.
Trend Themes
1. Tattoo Tourism - Hotel promotions offering tattoo vouchers as travel incentives are leveraging the growing popularity of tattoo tourism.
2. Experiential Travel - Hotels are providing unique and memorable experiences to attract travelers, such as offering tattoo packages.
3. Branded Tattoos - Hotels are creating opportunities for brand loyalty by incentivizing guests to get tattoos of their hotel logo.
Industry Implications
1. Hospitality - Hotels are using innovative promotions like tattoo vouchers to attract and engage guests.
2. Tattoo Parlors - Tattoo parlors are partnering with hotels to offer tattoo packages as a unique travel experience.
3. Alcohol Beverage - Alcohol brands can leverage partnerships with hotels to provide branded bottles of alcohol as part of travel packages.
2.1
Score
Popularity
Activity
Freshness
