Designers are looking to improve the birthing experience in different ways
Trend - Maternity wards and portable birthing kits are being updated through design and technology. These projects seek to make individuals in labor comfortable by creating a more pleasurable ambiance, catering to convenience, and even confronting stigmas.
Insight - Many maternity wards around the world do not meet the expectations of those giving birth and this can be cause for unnecessary worry. When in labor, individuals want to feel comfortable and accommodated and as a result, they look for spaces that take their needs into consideration. In such cases, environmental anxiety can be alleviated, enabling women and non-binary people to focus on the important task-at-hand.
Insight - Many maternity wards around the world do not meet the expectations of those giving birth and this can be cause for unnecessary worry. When in labor, individuals want to feel comfortable and accommodated and as a result, they look for spaces that take their needs into consideration. In such cases, environmental anxiety can be alleviated, enabling women and non-binary people to focus on the important task-at-hand.
Workshop Question - Conceptualize a product/service that can alleviate unnecessary stress for consumers.
Trend Themes
1. Design-enhanced Birthing - Maternity wards and portable birthing kits are being updated through design and technology to cater to convenience, comfort, and inclusivity.
2. Future-focused Biological Products - Project innovations that allow equipping makeshift birthing kits or provide critical care for birth recovery can help increase equitable maternal care.
3. Socially-engaged Maternal Healthcare - Designers and healthcare professionals are encouraging social change with awareness-building projects focused on addressing barriers to equitable maternal care.
Industry Implications
1. Healthcare - The healthcare industry stands to benefit from equipping birthing kits with cutting-edge products that can help mothers and newborns avoid health risks.
2. Design - The design industry can explore initiatives that help create comfortable and inclusive spaces for mothers and healthcare professionals during the birthing process.
3. Social Impact - Designers and social innovators can create projects that facilitate and promote the equitable delivery of maternal healthcare to vulnerable populations.
4 Featured, 30 Examples:
80,675 Total Clicks
Date Range:
Jan 19 — Oct 20
Trending:
Warm
Consumer Insight Topics:
