Augmented reality platforms make exploration more interesting and informative
Trend - Augmented reality is being use in tourism-based apps in order enhance the experience of explorers. These apps help keep people engaged with their surroundings and bring more money to local economies.
Insight - Now that local tourism has become many consumers' only travel option, the use of platforms that help them explore already-familiar environments could be useful in keeping local tourism fresh and exciting. With the restrictions and limitations consumers are currently facing, any alternative form of travel and tourism is welcomed.
Insight - Now that local tourism has become many consumers' only travel option, the use of platforms that help them explore already-familiar environments could be useful in keeping local tourism fresh and exciting. With the restrictions and limitations consumers are currently facing, any alternative form of travel and tourism is welcomed.
Workshop Question - How can your brand keep consumers engaged with experimental platforms?
Trend Themes
1. Ar-enabled Travel - Augmented reality is helping redefine the way tourists experience new environments, such as tourist AR filters, animated landmark lenses, and social AR city lenses.
2. Avatar-guided Travel Apps - Augmented reality is transforming travel by offering personalized and remote guided tours with AR avatars through apps like Sherpa Tours.
3. Interactive AR Cruise Ship Experiences - The use of augmented reality to create fantastic and interactive experiences, like Disney Unchartered Adventure, is a travel innovation revolutionizing the cruising industry.
Industry Implications
1. Tourism - Augmented reality is innovating the tourism industry by creating engaging experiences that influence local economies and give tourists the opportunity to explore familiar environments like never before.
2. Entertainment - Augmented reality is revolutionizing entertainment by creating immersive experiences perfect for family trips, social events, and virtual entertainment, as seen in Disney Uncharted Adventure.
3. Technology - Augmented reality is changing the way businesses can interact with their audiences, design interactive advertisements, and transform digital content to offer more engaging experiences.
5 Featured, 45 Examples:
57,417 Total Clicks
Date Range:
Feb 19 — Aug 21
Trending:
Mild
Consumer Insight Topics:
