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Denouncing Polite

Manners take a backseat with consumers as individualism encourages crassness

Implications - After decades of being told how to live and what to do, consumers are beginning to value free thought and individualism more than ever. Though in the 70s, this resulted in an uprising of peace and love, the mid-2000s version of freedom more closely resembles anarchy. Doing away with traditions of society also implants a distaste for "proper behavior" among consumers. This has resulted in a general attitude of unapologetic crassness.
Trend Themes
1. Individualism - The rise of consumers valuing free thought and individualism encourages crassness and distaste for 'proper behavior'.
2. Shock Value - The trend of using shock value in product design and marketing, such as rude or obscene language and gestures.
3. Narcissism - The trend of social media and self-promotion has led to an increase in narcissism, including the trend of taking selfies at funerals.
Industry Implications
1. Apparel and Accessories - Businesses can disrupt the apparel and accessory market by incorporating shock value trends to attract younger generations who value individualism.
2. Home Decor - Companies can capitalize on shock value trends in home decor, such as rude doormats and offensive garden gnomes, to appeal to consumers looking for individuality in their home decor.
3. Funeral Services - Funeral service industries can respond to the trend of narcissism by incorporating tasteful outlets for social media self-promotion for grieving consumers to share and remember their loved ones.
5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 54 Examples:
538,590 Total Clicks
Date Range:
May 13 — Nov 13
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Snarky Psychic Sweatshirts
Snarky Psychic Sweatshirts
The Brand Rude Clothing Reveals Unkind Futures Through its Fashion
Rude clothing removes any doubt about your future. This black and white sweatshirt from design collective ‘1992’ helps you tell haters exactly where they’re going and what you think of them.... MORE
Rude Home Doormats
Rude Home Doormats
The 'Oh Sh*t Not You Again' Doormat is Funny and Slightly Rude
For those looking to goof around with their guests, consider taking a look at the “Oh #### Not You Again” doormat. This outdoor mat is perfect for those looking to spice up their front... MORE
Narcissistic Funeral Photography Blogs
Narcissistic Funeral Photography Blogs
'Selfies At Funerals' is a Questionable New Blog
Just when you thought the selfie craze couldn’t get any worse, there comes the inception of Selfies at Funerals, a Tumblr devoted to, well, just that. This blog is devoted to people with a... MORE
Aggravated Garden Gnomes
Aggravated Garden Gnomes
These Garden Gnomes Offend Neighbors by Flipping the Bird
For those who have gardens and happen to be anti-social, I present an offensive garden gnome flipping the bird. This “non-conformist” garden gnome will offend neighbors for you, and do it with a... MORE
Exacerbated Exclamation Pencils
Exacerbated Exclamation Pencils
These Foul-Mouthed Statement Pencils are Fed Up
These swearing statement pencils are ideal for students who are about to suffer from senior-itis. For the fed up, these pencils are printed with the obscene saying ‘F*ck this Sh*t.’... MORE
play_circle_filledObscene Sign Language Gestures
Obscene Sign Language Gestures
This Buzzfeed Video Exposes Rude Hand Signs from Around the World
There are some rude hand gestures native only to the country of their creation but they are so fantastically hilarious and offensive that they should definitely be shown to the world. In its new... MORE

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