Sky Ferreira Channels a Punk Attitude for the ASOS Taps Cover
— June 5, 2013 — Fashion
References: asos & fashiongonerogue
Singer Sky Ferreira proves she's a rebellious school-defying celebrity in her new cover photo shoot for ASOS Taps. Centered around a classic yellow school bus, this shoot depicts Ferreira wreaking havoc throughout the elementary school setting. She stands on the bus's seats, punches its ceiling and leans out of the window holding a sign reading: "Flash me."
The 20-year-old singer is known for her quirky music which is complemented by her equally quirky outfits in the ASOS Taps cover shoot. Ferreira wears a bright yellow sweatshirt that says "Adults suck then you are one," claiming that kids spend their lives hating adults until they reluctantly become one.
This ASOS Taps cover shoot is a fun and high-energy spread that does a great job of complementing the rebellious style of the brand's clothing with an equally wacky celebrity. With this shoot Sky Ferreira proves that you don't have to go to school to learn how to make a bold statement.
The 20-year-old singer is known for her quirky music which is complemented by her equally quirky outfits in the ASOS Taps cover shoot. Ferreira wears a bright yellow sweatshirt that says "Adults suck then you are one," claiming that kids spend their lives hating adults until they reluctantly become one.
This ASOS Taps cover shoot is a fun and high-energy spread that does a great job of complementing the rebellious style of the brand's clothing with an equally wacky celebrity. With this shoot Sky Ferreira proves that you don't have to go to school to learn how to make a bold statement.
Trend Themes
1. Rebellious Celebrities - Disruptive innovation opportunity for fashion brands to collaborate with rebellious and unconventional celebrities to create edgy and bold campaigns.
2. Anti-establishment Fashion - Disruptive innovation opportunity for fashion brands to create clothing with anti-establishment messages that resonate with younger generations' values of rebellion and non-conformity.
3. Quirky Fashion Shoots - Disruptive innovation opportunity for fashion brands to create playful and fun photo shoots that embrace unconventional settings and high-energy celebrity personalities.
Industry Implications
1. Fashion - Fashion brands can capitalize on the trend of rebellious anti-establishment fashion and embrace unconventional celebrity collaborations to appeal to younger generations.
2. Entertainment - Entertainment companies can collaborate with quirky celebrities to create edgy and bold content that resonates with younger audiences' values of rebellion and non-conformity.
3. Marketing - Marketing agencies can use the trend of quirky fashion shoots and anti-establishment messages to create bold and memorable campaigns that resonate with younger generations' values of rebellion and non-conformity.
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