Large portion sizes cater to those looking to connect with others through dining
Implications - With social networking and online media broadening the social sphere and allowing for easier interaction, consumers are becoming more comfortable in seeking out diverse methods of communication with others. Over-sized meals and hybrid dishes allow large groups to engage in a communal dining experience, reflecting a move away from autonomous activities toward more open and expressive approaches to living.
Trend Themes
1. Communal Dining - Creating oversized dishes and hybrid foods that are designed for communal eating, promoting a move away from traditional autonomous activities.
2. Noodle Infused Dishes - Experimenting with ingredient substitution, using Ramen as a base for pizzas allows for customization while retaining the original flavor.
3. DIY Themed Party Foods - Creating innovative themed party foods, such as the Super Bowl Snack Stadium, adds a fun interactive element for guests.
Industry Implications
1. Food and Beverage - The food and beverage industry can use these trends for innovative menu offerings to stand out from competitors.
2. Hospitality and Events - The hospitality and events industry can create inclusive experiences for guests with shared dining, and engage DIY enthusiasts with creative presentation options.
3. Food Blogging and Photography - Food bloggers and photographers can use these exciting and unique food creations as content for recipe posts and social media channels to increase engagement.
