Consumers switch meals to satisfy eclectic individual tastes
Implications - Representing a generation that constantly strives to cater their individual tastes, Millennials are turning their attention outside preconceived norms to satiate their need for customized experiences. Breakfast dishes that feature traditional dinner themes allow consumers to eat as they please no matter what time of day, combining unsuspecting meals with the need to indulge in personal desires.
Trend Themes
1. Personalization of Meals - Millennials are looking for customized experiences, including the ability to eat meals that cater to their individual tastes and preferences.
2. Dinner-inspired Breakfast Dishes - There is a growing trend of creating breakfast dishes that incorporate traditional dinner themes and ingredients.
3. Cereal-infused Dishes - Cereal is no longer just for breakfast, it is being incorporated into innovative dishes such as sandwiches and other unexpected meals.
Industry Implications
1. Food and Beverage - This trend is disrupting the traditional breakfast foods industry and creating new opportunities for innovation and customization.
2. Hospitality and Tourism - Restaurants and hotels can capitalize on this trend by offering unique and memorable dining experiences that cater to individual tastes and preferences.
3. Consumer Goods - Cereal brands and food manufacturers can explore new product offerings that incorporate these unconventional meal combinations and ingredients.
