Rather than forego ownership, consumers turn to autonomous pet care
Implications - Consumers are busier than ever yet are constantly on the hunt for balance, which is being answered for pet ownership with automation equipment. This incorporation of traditionally time-heavy duties into convenience culture signifies consumer preference to rely more heavily on technology for lifestyle accommodation.
Trend Themes
1. Automation of Pet Care - Technology is being used to replace traditionally time-consuming duties and signifies consumer preference to rely more heavily on technology for lifestyle accommodation.
2. Connected Pet Feeders - Smart feeding systems with Wi-Fi connectivity, cameras, voice messages and app controls introduce ultra-connected ways for pet owners to care for their pets.
3. Pet Monitoring Home Systems - Home systems that track pet behavior are being created to ensure the mental and physical health of pets.
Industry Implications
1. Smart Home Industry - Innovations in pet care have been enabled by home automation and the smart home industry and are creating opportunities for further growth and integration.
2. Pet Care Industry - The pet care industry has tremendous potential for growth with the emergence of new technologies, offering opportunities for major companies to embrace automation and come up with innovative solutions.
3. Wearable Tech Industry - There is a growing number of pet wearables and collectible data helping pet owners monitor the well-being of their pets, which presents a significant opportunity for companies in the wearable tech industry.