The 'miss-U-mat' of Reminds Owners of Lonely Pets Waiting by the Door
Laura McQuarrie — May 14, 2016 — Marketing
The 'miss-U-mat' is a special dog doormat from Cesar that connects pet owners to their furry friends when they are away from home. Since many dogs choose to hang out by the door when their owner is away, Cesar developed a smart doormat to open communication between humans and man's best friend.
When a lonely dog goes to sit or lie down on the miss-U-mat, the pet's owner will receive a text message that says "I miss you." The longer a dog stays on the mat, the more heartfelt the messages become, like: "Are you seeing another dog?"
The rise of smart technology is permeating the industry for pet products, including smart mats like this one, as well as bark-decoding collars and camera-connected pet feeders.
When a lonely dog goes to sit or lie down on the miss-U-mat, the pet's owner will receive a text message that says "I miss you." The longer a dog stays on the mat, the more heartfelt the messages become, like: "Are you seeing another dog?"
The rise of smart technology is permeating the industry for pet products, including smart mats like this one, as well as bark-decoding collars and camera-connected pet feeders.
Trend Themes
1. Smart Pet Products - The rise of smart technology is driving innovation in the pet product industry, creating opportunities for smart mats, collars, and feeders.
2. Communication Between Humans and Pets - Developments like the 'miss-U-mat' are bridging the communication gap between pet owners and their dogs, presenting opportunities for further advancements in pet communication devices.
3. Emotional Connectivity - The 'miss-U-mat' introducing heartfelt messages based on a dog's interaction presents opportunities to explore emotional connectivity between pets and their owners in other pet products.
Industry Implications
1. Smart Home Technology - The integration of smart mats into the smart home ecosystem opens up possibilities for interconnected pet products and home automation systems.
2. Pet Product Manufacturing - Manufacturers in the pet product industry can capitalize on the increasing demand for smart pet products and develop innovative solutions that enhance the pet-owner relationship.
3. Technology and Pet Services - Technology-driven pet service providers can explore ways to incorporate emotional connectivity features into their offerings, creating a new dimension of pet care services.
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