Consumers turn to outdoor photography devices for aventurous use
Implications - The rise in adventure tourism has collided with the social media generation; consumers are not only more willing to take risks, they also expect to document and share them with their social following. As a result, many adventure-focused photography devices have begun popping on the market. Whether it's autonomous function or flying drones, these devices mark a distinct change in consumer entertainment.
Workshop Question - How can you adapt your offering to appeal to the adventure-seeking consumer?
Trend Themes
1. Adventure Photography Devices - As consumers turn to adventure tourism and social media platforms to document and share their experiences, there is a growing trend towards the development of autonomous cameras and drones.
2. Autonomous Drones - Advancements in GPS and computer vision technology have allowed for the development of autonomous drones and flying cameras, which can operate without human intervention.
3. Portable Drones - There is a growing trend towards the development of portable drones that can be easily carried around by outdoors enthusiasts and offer unique perspectives for aerial photography and videography.
Industry Implications
1. Consumer Electronics - Companies in the consumer electronics industry can benefit from developing innovative and user-friendly adventure photography devices for consumers who seek to capture and share their experiences.
2. Tourism - The tourism industry can leverage the trend towards adventure tourism and adventure photography devices by offering unique experiences and opportunities for travelers to capture their experiences and share them on social media platforms.
3. Film and Photography - The film and photography industry can leverage advancements in autonomous drone and camera technology to offer unique and innovative perspectives for video and photo production.
4 Featured, 25 Examples:
93,217 Total Clicks
Date Range:
Apr 15 — Aug 15
Trending:
Mild
Consumer Insight Topics:
