Mirrors incorporate smart features to keep consumers connected
Trend - As connectivity in common home objects becomes more prevalent, technology is permeating every room of the modern home. The incorporation of smart features into mirrors transforms a previously utilitarian object to a point of education and interaction for consumers.
Insight - Concepts that envision the "home of the future" is motivated by the growing availability of technology and the increasing number of consumers who are becoming more comfortable and welcoming of smart devices. As this idea gains traction and as gadgets are better optimized to meet the needs of their users, consumers are looking to be ahead of the curve when it comes to "future living." This desire is motivated by a sense of curiosity, as well as a need for convenience.
Insight - Concepts that envision the "home of the future" is motivated by the growing availability of technology and the increasing number of consumers who are becoming more comfortable and welcoming of smart devices. As this idea gains traction and as gadgets are better optimized to meet the needs of their users, consumers are looking to be ahead of the curve when it comes to "future living." This desire is motivated by a sense of curiosity, as well as a need for convenience.
Workshop Question - What role will your brand play in the future of living for its consumers?
Trend Themes
1. Smart Features in Home Objects - The incorporation of smart features into mirrors is an example of how connectivity and technology is pervading every room of modern homes.
2. Future Living - Consumers are looking to be ahead of the curve when it comes to future living, creating disruptive innovation opportunities for smart home solutions and advanced technological devices.
3. Online and Offline Retail Integration - Consumers are looking for retailers to integrate aspects of the digital world in-store for an enhanced, personalized experience, and this creates disruptive opportunities for virtual shopping, RFID technology incorporation, and offline store modernization.
Industry Implications
1. Smart Home Solutions - The incorporation of smart features into mirrors is a trend in the smart home industry, and it creates disruptive opportunities for smart home solution providers to create more advanced objects that can keep inhabitants connected at all times.
2. Retail Industry - Integrating aspects of the digital world into physical retail spaces to create personalized, convenient shopping experiences is a trend, and it creates disruptive innovation opportunities for retailers to incorporate offline and online stores and to use RFID technology.
3. Beauty and Fashion Industries - The incorporation of technology into beauty and fashion is a trend, and it creates disruptive innovation opportunities for brands to create makeover machines, online/offline shopping platforms, and more to make these areas more tech-integrated.
6 Featured, 26 Examples:
100,208 Total Clicks
Date Range:
Oct 17 — Oct 18
Trending:
Hot
Consumer Insight Topics:
