Aiding a lust for new experiences, senior services provide youthful experiences
Implications - Breaking free of stereotypes, aging consumers are seeking out services and opportunities typically associated with a younger lifestyle. Providing retirees with the chance to travel and explore both social and romantic endeavors, these services allow seniors to maintain a sense of adventure, even in old age.
Trend Themes
1. Active Elderly - Seniors increasingly seek services and experiences typically associated with younger people, such as travel and social activities.
2. Intergenerational Tech Education - Digital education programs that teach seniors how to use apps and platforms like Instagram, Skype, and Facebook, can create new interaction opportunities with younger generations.
3. Senior Companionship - Old age dating sites and home swapping services like Stitch and LinkedAge are catering to the need for mature companionship, travel buddies and activity partners for seniors.
Industry Implications
1. Travel and Leisure Industry - Creating services tailored towards seniors' needs and interest, such as senior-friendly tours, destinations, and accommodation.
2. Elder Care Industry - Providing active and social services such as home swapping, senior dating sites, and educational tech programs to meet the needs of seniors who refuse to be stereotyped.
3. Technology Industry - Developing technologies and digital tools to connect different age generations and creating better ways to educate and engage seniors on technological topics and trends.
4 Featured, 34 Examples:
137,823 Total Clicks
Date Range:
Oct 13 — Oct 14
Trending:
Average
Consumer Insight Topics:
