The Rosetta Stone Business English Targets International Clients
Meghan Young — February 7, 2014 — Business
References: rosettastone.eu & fastcompany
Business is sometimes referred to as a universal language, but the Rosetta Stone Business English course shows that is not the case at all. There is an office jargon that international business clients are sorely lacking and this language learning software wants to step in to give them a helping hand.
Although not a language in the traditional sense, the Rosetta Stone Business English course shows how easily misinterpreted such important international meetings can be when not everyone is on the same page, verbally speaking. Officially dubbed 'Advanced English for Business,' it is designed to help in a variety of work-related scenarios including conducting presentations and developing customer service skills. It is possibly more valuable than learning Italian for that next trip.
Although not a language in the traditional sense, the Rosetta Stone Business English course shows how easily misinterpreted such important international meetings can be when not everyone is on the same page, verbally speaking. Officially dubbed 'Advanced English for Business,' it is designed to help in a variety of work-related scenarios including conducting presentations and developing customer service skills. It is possibly more valuable than learning Italian for that next trip.
Trend Themes
1. Office Jargon Teaching - Opportunity to create software that teaches international business clients the specific jargon used in office settings.
2. Language Learning Software - Opportunity to develop language learning software specifically geared towards business professionals to help improve their communication skills.
3. Work-related Scenarios - Opportunity to create targeted training programs that focus on specific work-related scenarios, such as conducting presentations and developing customer service skills.
Industry Implications
1. Language Learning - Disruptive innovation opportunity exists within the language learning industry to develop specialized courses for business professionals.
2. Elearning - Opportunity for eLearning platforms to create courses that focus on teaching business-specific communication skills.
3. Professional Training - Opportunity for professional training providers to offer courses that aim to improve communication skills in work-related scenarios.
5
Score
Popularity
Activity
Freshness
