The Imperial Walker by Keith Greenstein is Made for Old Star War Fans
Meghan Young — May 16, 2012 — Art & Design
Since the 'Star Wars Trilogy' was released in theaters over three decades ago, it is only natural that some of its oldest fans are quite old now--hence the Imperial Walker. While people and companies continue to churn out 'Star Wars' memorabilia, many of them neglect to think about the elderly population and what they might need and want. The Imperial Walker allows geeky seniors to show their love for this franchise every day of the week.
Conceived and created by Atlant-born and Charlotte-based Flickr user Keith Greenstein, the Imperial Walker takes on the clever form of an AT-AT. The head and body might not be present, but the iconic legs are all that's needed for the Imperial Walker.
Conceived and created by Atlant-born and Charlotte-based Flickr user Keith Greenstein, the Imperial Walker takes on the clever form of an AT-AT. The head and body might not be present, but the iconic legs are all that's needed for the Imperial Walker.
Trend Themes
1. Elderly Niche Markets - Exploring the unmet needs and wants of the elderly population can lead to innovative product ideas for niche markets.
2. Fan-inspired Memorabilia - Creating merchandise that caters to specific fan communities, like elderly 'Star Wars' fans, can tap into a unique and underserved market segment.
3. Adaptive Design for Seniors - Designing products with adaptability and accessibility features can provide seniors with a personalized and enjoyable experience while embracing their interests.
Industry Implications
1. Senior Care and Assisted Living - Integrating novelty items tailored to seniors, such as the Imperial Walker, can enhance the quality of life and bring joy to elderly individuals in care facilities.
2. Merchandise and Collectibles - Expanding merchandise offerings to include specialized products for niche fan communities, like elderly 'Star Wars' fans, can generate new revenue streams and foster customer loyalty.
3. Product Design and Manufacturing - Developing adaptive designs for products that cater to the unique needs of seniors can lead to innovative solutions and open up new market opportunities.
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