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Molecular Design

A scientific lens is put on a variety of industries

Implications - Multiple industries have started taking a much closer look at how to attract consumers -- literally. The advertising, food and beverage and design industries, amongst others, have taken to marketing products on a molecular-level, stressing scientifically superiority (even if just in jest).
Trend Themes
1. Molecular Marketing - Industries such as advertising, food and beverage, and design are using molecular-level marketing to attract consumers.
2. Molecular Gastronomy - Processed by molecular-level techniques for fancy restaurants and high-end bars is now made available through DIY kits.
3. Molecular Art - Artists are exploring the use of molecular shapes and structures, creating unique installations and furniture.
Industry Implications
1. Medical Industry - Massive sculptures by Antony Gormley could make great art displays for companies in the medical field.
2. Food and Beverage Industry - DIY molecular gastronomy kits such as the Mojito R-Evolution set could offer a unique experience for consumers and a new market for producers.
3. Interior Design Industry - The Molecular Chair by Antonio Pio Saracino could create a bold statement in a classical dining room.
2.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
650,141 Total Clicks
Date Range:
Jul 12 — Apr 13
Trending:
Average
Consumer Insight Topics:

Featured Examples

Molecular Body Installations
Molecular Body Installations
The Antony Gormley 'Bodies in Space' Series is Surreal
This incredibly surreal Antony Gormley ‘Bodies in Space’ series explores the interaction between the human body and the surrounding space. The artist uses round molecular-shaped pieces... MORE
Molecular Meal Makers
Molecular Meal Makers
The GastroPlay Kit Brings the Science of Food Preparation to Amateur Chefs
The wonders of technology may never cease to impress and this GastroPlay Kit by Yasemin Uyar is a perfect example. It might be a mere idea at this point, but give it a few years and kitchen... MORE
Molecular Model Lights
Molecular Model Lights
The Dodeck Lamp Beams Beyond a Crystal Made from Eco-Friendly Material
Beyond the installation of a simple lightbulb, a brilliant way to really provide visual stimulation in a room is to integrate a Dodeck Lamp into its decor. The eccentric light fixture comprises a... MORE
Microscopic Molecular Chairs
Microscopic Molecular Chairs
The Molecular Chair by Antonio Pio Saracino is Inspired by Science
The Molecular Chair is a highly unusual design created by Antonio Pio Saracino. The miniature balls that covers the baroque style chair is meant to represent microscopic matter.  The Italian... MORE
Microscopic Marking Ads
Microscopic Marking Ads
The Sharpie Ultra Fine Point Campaign Takes It to a Molecular Level
The Sharpie Ultra Fine Point campaign really shows how fine a point these permanent markers have. Going to a microscopic level, it depicts molecules that have been marked up with fun doodles.... MORE
Scientific Beverage Kits
Scientific Beverage Kits
The Mojito R-Evolution Molecular Mixology Set Mixes Up the Medicine
With the Mojito R-Evolution Molecular Mixology Set you can create your own meticulously complex mixed drinks. Molecular gastronomy has become increasingly popular, found mostly in fancy restaurants... MORE

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