TweetPsych Website Breaks Down Tweeting Tendancies
Jordan M — January 20, 2011 — Social Media
References: tweetpsych
As social media becomes more and more ingrained in our Internet-driven zeitgeist, Tweet-analyzing sites are popping up faster than Starbucks franchises.
Fortunately, TweetPsych is one such site that is actually interesting enough to be worth your time. The handy tool can be used to analyze any public Twitter profile and will subsequently show you how that user ranks against everyone else in terms of their Tweet content. Using TweetPsych, for example, you could find out how often your best friends Tweet negatively, or that Ashton Kutcher Tweets about sex only 68 percent more frequently than the average user (a downright reserved level of frequency considering how many Tweets his profile can lay claim to).
Needless to say, Twitter's millions of user programs, like TweetPysch, offer endless possibilities for informative investigation.
Fortunately, TweetPsych is one such site that is actually interesting enough to be worth your time. The handy tool can be used to analyze any public Twitter profile and will subsequently show you how that user ranks against everyone else in terms of their Tweet content. Using TweetPsych, for example, you could find out how often your best friends Tweet negatively, or that Ashton Kutcher Tweets about sex only 68 percent more frequently than the average user (a downright reserved level of frequency considering how many Tweets his profile can lay claim to).
Needless to say, Twitter's millions of user programs, like TweetPysch, offer endless possibilities for informative investigation.
Trend Themes
1. Tweet Analysis - Tools that analyze public Twitter profiles offer disruptive innovation opportunities for personalized marketing campaigns.
2. Social Media Analytics - Increasingly more advanced tools are breaking down social media user behavior and allowing for better targeted advertising strategies.
3. User Behavior Analysis - Analyzing user behavior in different popular social media channels provides helpful insights for companies looking to improve their branding strategies.
Industry Implications
1. Digital Marketing - TweetAnalyzers can provide valuable insights into customer behavior that can be used to drive digital marketing campaigns into target markets.
2. Advertising - Advanced social media analytics allow advertising firms to better target their campaigns for maximum results.
3. Social Media Management - Tools that analyze social media user behavior allow social media managers to better understand how users interact with their brands and how to improve their online presence.
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