With nothing more than a VR headset, the Sahara, overseas art museums and behind the scenes of breweries are a few of the places that can be visited with virtual reality tours.
In order to provide both entertainment and brand transparency, companies like McDonald's and Scholastic are making the most of this technology in order to create immersive branded experiences.
One of the biggest advantages to using virtual reality tours is that they can enhance an experience before and during and after it happens. For instance, Virgin Atlantic Airways' Planeview App appeals to prospective travelers with a tour of the airline's cabins, while the Field Trip festival uses VR between music sets to help attendees to explore the grounds and see all the activities that they could do in person.
24 Virtual Reality Tours

23
VR Train Tours
The Grand Journey from Bombay Sapphire Takes Guests on a Virtual Tour

22
VR Distillery Tours
Beam Suntory is Virtually Transporting Consumers to Bowmore Distilleries

21
VR Real Estate Tours
Harrods Estates Provided Comprehensive Tours of London Apartments
20
VR Campus Activations
Facebook's VR Tour is Giving Students a Chance to Test Out Samsung Gear VR
19
VR Observation Scopes
At the Tokyo Skytree, Exclusive VR Experiences Will Be Offered on Rainy Days
18
VR Gin Tours
Slingsby is Inviting Fans to Immerse Themselves in the 'Spirit of Harrogate'
17
Virtual Festival Tours
Field Trip's Music Festival Experience Entertains with VR Between Sets
16
Virtual Reality Museums
Reload Studios is Bringing Famous Artwork Out of Museums and Into Homes
15
Virtual Reality Brewery Tours
'Meantime' Brewery is Creating Virtual Tours for Festivals & Events
14
VR Gallery Tours
The Courtauld Gallery Now Allows Patrons to View Its Exhibits from Home
13
VR Refugee Camp Tours
The United Nations Raises Awareness with a Virtual Reality Exploration
12
Vivid 3D Home Tours
GeoCV Saves Time and Money on Open Houses
11
VR Apartment Viewings
Companies in Singapore are Offering Virtual Tours to Prospective Buyers
10
360-Degree Train Tours
Rocky Mountaineer's Virtual Reality Train Tour Showcases the Rockies
9
Luxury Hotel VR Tours
The Shangri-La Hotels Now Offer Immersive VR Tours to Attract Travelers
8
Virtual Safari Tours
This Program Allows Users to Observe Wild Animals from Home
7
Virtual Seabed Tours
GE is Putting Together a Virtual Tour of Futuristic Seabed Factories
6
First Class Tour Apps
Virgin Atlantic Airways Launches Augmented Reality Planeview App
5
Virtual Reality Coffee Tours
This Nescafe 360-Degree Video Showcases International Coffee Growers
4
Virtual Reality Campus Tours
This University Engrosses Visitors with a Flying Virtual Reality Tour
3
VR Continent Tours
Liqueur Brand Amarula Created an Experience to Show Off a Taste of Africa
2
All-Access Fast Food Tours
The McDonald's All-Access Moms Campaign Promotes Brand Transparency
1
Virtual Thanksgiving Tours
Scholastic Recounts the First Thanksgiving With Educational Videos
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VR Tequila Experiences
The Don Julio Apple Vision Pro App Immerses Tequila Enthusiasts
Lego-Centric Apps
The 'Brick My World' App Turns Reality into LEGO Creations
AR-Powered Vending Machines
Snapchat and L’Oréal Made a Gamified Lens to Share Refillable Haircare
Groundbreaking AR Posters
Wall's Out-of-Home Ads Make AR Experiences Unmissable with WinDOOH Tech
Regional Travel Apps
Freedomverse & Tourism Authority of Thailand Debut the Freedom World App
Interactive VR Styling Apps
'J.Crew' Launched a Closet Management and Shopping App for Vision Pro
Fluidless Scent-Releasing Facemasks
Hong Kong Researchers Developed a Smart Mask Using Wax Pads
Virtual Holiday Shopping Experiences
Amazon Introduces a New Holiday Shop with 3D Technology
Collaborative VR Art Experiences
Chanel Presents the A Conversation with the Sun Show
Vacuum-Tracking AR Apps
This App Detects Areas Of the Floor That Were Missed During Vacuuming
Educational Exploration Binoculars
The Conceptual 'BINO' Mixed Reality Device Works in Many Ways
Phygital Beauty Store Experiences
Sephora's Store of the Future Locations are Immersive
AR Locker Rooms
Snapchat and Selfridges Created a Pop-Up for Virtually Trying on Sports Kits
App-Powered Assistive Museum Experiences
The Art Museum of South Texas Partners with ReBokeh
Insightful AI Travel Planners
Tripadvisor's 'Trips' Platform Unveiled Themed Itineraries
Game-Inspired Hotel Experiences
Marriott Bonvoy Launches 'Vacation Roulette' to Ignite Spontaneity
Virtual Flavor Simulators
Researchers Developed a Device to Stimulate Taste in Virtual Worlds
Three-Dimensional Mixed-Reality Displays
Looking Glass Unveils the New 3D Glass Displays
QSR-Inspired Interactive Metaverses
McDonald's Singapore Launched the My Happy Place Metaverse
Luxury Spatial Computing Apps
Balenciaga Rolled Out a Storefront App for the Apple Vision Pro
Interactive AR Storefronts
Spotselfie AR Meta Stores Tie Real-World Places to Virtual Storefronts
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
AI-Powered Travel Planning
Travel AI - Trip Creator Crafts Personalized Itineraries Effortlessly
Immersive Multimedia Experiences
Sony Pictures' Wonderverse is an Engaging Entertainment Stop
Immersive Entertainment Venues
Netflix Houses Feature Eateries, Experiential Activities & More
AR-Powered Try-On Rooms
Snapchat Unveils a New AR Locker Room at Selfridges Oxford Street London
Nostalgia-Inspired Experiences
Bubble Planet Creates a Sensory Journey with Distinct Bubble Rooms
Scan-to-VR Technologies
Teleport by Varjo Creates Digital Twins for Real-World Locations
Virtual Clothing Try-Ons
Virtual Try-On for Online Shopping Let's You See Clothes on You Instantly
Interactive Video Game-Themed Tours
The Play Nintendo Tour Runs from June 13 to September 2, 2024
Lightweight VR Headsets
The Pimax Dream Air Represents a Notable Advancement in Virtual Reality
Paris-Themed Solo Travel Guides
GetYourGuide Debuts a Campaign for Curated Parisian Experiences
Immersive Halloween-Themed VR Experiences
Zero Latency VR Offers Suspenseful 'Halloween Thrills'
Culturally Immersive Vacay Destinations
The Marriott Vacation Clubs Center on Experiences
Immersive VR Shopping Apps
Mytheresa Worked with Obsess on New Apple Vision Pro App
Adventure-Ready AR Wines
Bandit Wines' Packs Invite Adults to Virtually Explore National Parks
Virtual Reality Education Products
Meta is Launching a New Quest Product to Enhance Classrooms
Opera VR Rollercoasters
Europa-Park Debuts Eurosat Coastiality The Phantom of the Opera VR Coaster
AI-Powered Storytelling Travel Apps
Journi is an App for Tour Guides to Share Exciting Narratives
AI Travel Planners
Travel Wiz Creates Personalized Travel Itineraries in Minutes
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
No-Code Metaverse Builders
'Viverse Create' from HTC Enables Easy Metaverse World Creation
VR Physiotherapy Tools
A Team of UniSA Researchers Created Superhero Therapy for Pain Management
Experiential Airline Stores
The Emirates World Travel Store Features Lounge Displays
AI-Powered Adventure Apps
The 'Globe Chaser' App Features Geocaching-Inspired Tours
Immersive Cereal Cities
Kellogg's Town Welcomes Virtual Visitors in a Breakfast World
Virtual Pub Museums
Heineken Pub Museums Spotlight Important Cultural Locations
Luxury AR Packaging Solutions
Mytheresa Released App-Controlled Innovative Product Packagings
Enlightening Travel Apps
Herodot AI Turns Sightseeing Into Something More Substantial
Audio Guide Tourism Apps
Tourly Uses AI and Audio to Make Every Landmark Speak
Virtual National Park Experiences
Parks Canada Allows Individuals to Enjoy Its Park from Afar
Spatial Computing Shopping Apps
'Alo Yoga' Debuted a New App for the Apple Vision Pro
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Shoppable Travel Storefronts
Expedia Travel Shops Make It Easy to Book Recommended Getaways
Location-Based Storytelling Apps
Storyrabbit Functions as a Personalized Audio Tour Guide
Immersive Multimodal AI Headsets
The Android XR Supports VR, AR and MR
Iconic Vacation Itineraries
Intrepid Travel Launches Epic Vacays Inspired by Blockbuster Films
Spatial Video Exercise Bicycles
LAYER Design & Saga Holographic Create the Dynamic HoloBike
Interactive Fantasy Universe Attractions
VIBRANT Debuts DUNGEONS & DRAGONS: The Immersive Quest
Immersive Art Escape Rooms
Daydream Adventures Traps Players in an Enchanted Forest or Sci-Fi Cave
Virtual Brand Fragrance Experiences
L'Occitane en Provence Launches a Line of Summer Fragrances
Web3 Fashion Show Initiatives
Runway Magazine Launches Re-Inventing the Runway
Tech-Branded VR Headsets
This Nothing VR Headset Concept by Ratan Pande is Ultra-Modern
AI Travel Exploration Apps
ExploreSoul.AI Creates Instant and Custom Travel Itineraries
Cinematic Travel Campaigns
Marriott Bonvoy Debuts the 'You are the Greatest Souvenir' Campaign
Virtual Sneaker Authentication Services
Real Authentication Has Expanded to the Sneaker Market
Hopeful Technology Exhibits
Dialoghaus Hamburg Hosts Time Shift - Journey into Tomorrow
International Experiential Tours
The EF Ultimate Break Tours Target Gen Z and Millennials
AR Watch Try-Ons
Perfect Corp. and TIMEZ Created a Digital Experience for Luxury Watch Shopping
Collaborative VR Experiences
Netflix and Sandbox VR Introduce an Immersive Rebel Moon Experience
Personalized Guided Audio Tours
WeGoTrip Slows Travel Down with Personalized Audio Guides
Personalized AI Trip Planning
Mindtrip Uses Conversational AI to Deliver the Best Experiences
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
Immersive EdTech Platforms
Discovery Education's Sandbox AR Platform Surpassed 1 Million Downloads
Adventurous Tourism Campaigns
Saudi Tourism Debuts its 'This Land is Calling' Campaign
3D Beauty Shopping Experiences
Benefit Cosmetics and Obsess Team Up on a 3D Shopping Experience
AI-Advanced 3D Product Tours
Kaon Interactive Introduces Kaon Demo360+TM
AI Virtual Staging
Real Estate Agents Can Effortlessly Enhance Listings with Virtual Furnishings
AI-Generated Elizabethan Experiences
The Museum of Shakespeare Will Recreate 16th Century England
Virtual Reality Gameplay Chairs
The New Roto VR Explorer Chair Rotates with Virtual Movement
Sensorially Immersive Art Experiences
teamLab Presents the Phenomena Abu Dhabi Universe
Digital Professional VR Headsets
This Office VR Headset Concept by Simon Ljungblahd is Intuitive
Itinerated Travel Experiences
Shangri-La Toronto Offers Concierge-Led Walking Tours
Virtual Eyewear Retailer Experiences
Walmart Optical Virtual Try-On is Available Online
Sensory Museum Experiences
The Museum of Illusions Features Immersive Attractions
Mixed-Reality Skateboarding Apps
Skatrix Pro Turns Interior Spaces into Virtual Skate Parks
Immersive Store Screens
Hays Travel Introduces Immersive Technology to Transform Holiday Planning
Dynamic Immersive Play Museums
LEGO Group Presents the Superhero Studios Initiative in Paris
Accessible Tourism Applications
Vacayit Incorporates Audio Experiences into Its Platform
Virtual Learning Playgrounds
GlobeKin Offers Real-World Learning Experiences for Children
Mobile Escape Rooms
Phone Escape: Hopeless Takes Mobile Entertainment to New Dimensions
NFT-Powered Travel Applications
1World Online Debuts Its TravelVerse Platform at Expo 2025
Realistic Bus Simulators
Bus Simulator Real Offers an Immersive Bus Driving Experience Globally
Audio Experience-Integrated Beverage Packaging
TapTunes, Inc. Has Introduced Virtual Wax
Technology-Fusing Laboratory Spaces
WindsorPatania Architects Designs the XR Lab
Music-Themed Travel Guides
Skyscanner Music Guides Were Created with Exceptional ALIEN
Immersive Soccer Player Experiences
The Messi Experience Lets Visitors Interact Through AI
Industry-Leading VR Headsets
HTC is Returning to The VR Industry with a New Gaming Headset
Innovative Digital Signage
Creative Realities Enhances Fan Engagement & Outcomes with New Signage
VR Horror Hotel Experiences
Dracula's Hotel is an Immersive and Transportive Test of Fear
Interactive Scheduling Tools
Spatial Calendar Transforms Your Calendar into an Immersive, 3D Tool
AR-Enhanced Learning Tools
TutAR Empowers Education with AR-Enabled 3D Teaching Aids for K12
Mixed Reality Storytelling
Storytelling XR Redefines Real-Time VFX for Content Creators
Travel Journal Apps
Avare Lets You Create and Customize Locations on an Interactive Map
Horror-Themed VR Worlds
Blumhouse is Creating the 'Horrorverse' for Meta Quest 3
Worldwide Service Marketplaces
Airbnb Services are for Booking Everything from Catering to Makeup
Nausea-Abating VR Platforms
The 'C-Infinity' Platform is Designed to Evade VR Motion Sickness
Tech-Enhanced Travel Planning
Travvit is a Travel Discovery Platform to Inspire Better Vacations
AR 3D Model Apps
Arrea is an AR app for iPhone That Lets Users Explore Augmented Reality
Accessible 3D Station Maps
Govia Thameslink Railway Aims to Make Travelling More Accessible
Sustainable Travel Methods
Intrepid Unveils a Sustainable Travel Service to Incentivize Rail Usage
3D Royalty-Based Museums
The Princess Diana Museum Features a Virtually Guided Experience
Travel Planning Platforms
Tripadvancer Helps Plan Trips with Maps, Recommendations, and More
Comprehensive AI Trip Planners
TravelPal Recommends Activities, Walking Routes, Dinners, and More
Large-Scale Drone Lightshows
Abu Dhabi will Host a Culturally Driven Show to Boost Tourism
Virtual Museum Queueing Systems
Philadelphia Museum of Art Taps Accesso's Virtual Queueing System
Exclusive Luxurious Spaceflight Experiences
The Space Perspective Offers an Intergalactic View
Reinterpreted Immersive Events
The Wizard of Oz 360 Experience Retells the Classic Tale
Social Trip-Planning Apps
TripMap Makes Trip Planning Easier with Expense Tracking and More
Online Virtual Station Tours
Greater Anglia Launched an Online Virtual Tour of Marks Tey Station
Brazil-Specific Guided Tours
Air Canada Vacations Launched 'The Brazil Tours Program'
Personalized Travel Matching
Rakun Sensory Sanctuary Quiz Finds Your Ideal Travel Destination
Smart Itinerary Builders
Planvel Instantly Creates Custom Travel Plans Based on Your Interests
Boundless Art Exhibitions
The Frameless Experience Showcases Iconic Art Beyond Reality
Virtual Retail Solutions
Simbe's Store Intelligence™ Solutions Provide Results on a Global Scale
Group Trip Travel Features
Video-Based Travel Planning Platform Steller Adds More Convenience
Immersive Space Exhibitions
‘Beyond the Light’ Immerses Guests in NASA’s Scientific Discoveries
All-in-One Travel Planners
Traveleva Keeps All Bookings and Itineraries in One Place
Virtual STEM Fieldtrips
Panasonic, Katie Ledecky & Discovery Education Spotlight STEM Innovations
Immersive Virtual Bookstores
Shepherd Let's Book Lovers Browse Virtual Shelves to Discover Books
Light Garden Installations
Imaginarium360 is an Immersive Walkthrough Garden Event
Interest-Specific AI travel
With Itinerary.today, travelers can create bespoke travel itineraries
Comprehensive Museum Visitor Apps
The Chester Beatty Museum & accesso Refine Visitor Experiences
Immersive Virtual Spaces
Timmerse Creates Customizable 3D Worlds for Work and Social Interactions
Immersive Desert Safari Experiences
Desert Safari Dubai Beckons Tourists with New Adventures
South American Sightseeing Tours
Air Canada Vacations Introduced Guided Tours to Chile
VR Trombone Experiences
Trombonest Presents Musical Mixed Reality for Any Skill Level
Interactive Travel Showcases
Sseenn.app Creates 3D Globes To Highlight Your Travel Journey
Immersive AI Tours
Al Ain City Tour: Exploring the Oasis of Culture and Heritage