After at least two decades in the fashion world, these smashing Stussy innovations will show why the brand has become the urban powerhouse that it is today.
Founder Shawn Stussy started his company when he started scribbling his name onto shirts, shorts and caps. Since then he started an empire that wound up being one of the most popular urban fashion brands today. But nowadays the company isn’t just about producing clothes. Stussy has started their own lifestyle line called Livin’ which has made them into a more versatile brand.
Whether it’s spray cans, vinyl figures or clothes, Stussy is one of the few brands that managed to go beyond their fashion comfort zone and succeed in other markets.
55 Smashing Stussy Innovations
55
Sensual Summer Catalogs
The Stussy Women Spring/Summer 2011 Effuses Relaxed Coolness
54
Beach Blonde Shoots
The Stussy Womens Spring 2011 Collection Shows Off the Spirit of Summer
53
Menacing Marvel Posters
Stussy Teams Up With Marvel Comics to Produce Some Badass Posters
52
Dark Comic-Inspired Tees
The Stussy Fall 2010 Collection Teams Up With Kostas Seremetis
51
Charity Designer Apparel
Sales from the Stussy x Fragment Design Shirt Go to Red Cross for Japan
50
Posh Hipster Ensembles
The Stussy 2011 Fall Line Boasts Edgy Street Looks & Simple Sophistication
49
Preppy Skater Menswear
The Stussy 2010 Spring Collection Combines Two Very Different Fashion World
48
Rainy Fashion Lookbooks
The Stussy Spring/Summer 2011 Collection Shown Off in the Seattle Lookbook
47
High Performance Urban Sportswear
Stussy Sport FW 2011 Lookbook Encourage Athletes to Suit-Up
46
Grungy Pop Star Fashion
The MadeMe Stussy FW11 Lookbook Features Modernized Hippie Ensembles
45
Wintry Hipster Fashion
Stussy 2011 Fall/Holiday Line for Women Offers Versatile Feminine Styles
44
Ocean Blue Suede Sneakers
The Stussy x Ransom x Adidas Shoe Looks Wonderfully Soothing
43
Hip Hop Promo Shirts
Stussy Seattle x Blue Scholars Tees Add Some Pumping Music Flavors to Fashion
42
Comic Strip Graphic Tees
The Stussy x Daniel Clowes Capsule Collection Makes Cartoons Fashionable
41
Summer Festival Supplies
The Stussy Summer Festival 2011 Supplies Concertgoers with Necessary Swag
40
Preppy Designer Crossovers
The Fred Perry for Stussy Deluxe 2011 Collection is for Chic Geeks
39
Zebra Print Skate Kicks
The Stylishly Subtle Stussy x Vans Sk8-Hi Hurricane is Fashionably Simple
38
Minimalist Designer Cases
Give Your Phone Some Style with these Stussy iPhone Covers
37
Gritty Graffiti Gear
Jon Naar & Stussy Make Street Art-Approved Shirts
36
Superhero Designer Streetwear
The Anticipated Stussy x Marvel 'The Ultimate Team Up' Unveiled
35
Vintage Vinyl Chests
Hold Collectible LPs in the Gigantic Stussy x Rhino Trunk Record Box
34
Historical Urban Apparel
These Stussy x Fergadelic Summer 2011 Tees Parody Serious Occupations
33
Urbantastic Phone Covers
Stussy and Zozotown Pair Up to Design Interesting iPhone Cases
32
Sin City Fashion Lookbooks
The Stussy Vegas Day Trip Video Shows off New Looks West Coast Style
31
Skateboard House Shoes
The Stussy House Slippers Make Lounging Cool
30
West Coast Camo Streetwear
The Stussy Hurricane Collection Arrives With New Flashy Outfits
29
Impractical Arty Lookbooks
It's Hard to See Product in Stussy's Fall 2009 Mini Catalog
28
80s-Inspired Jackets
A Roc Star and Stussy Clothing Collaboration is Too Cool for School
27
Pencil Sketch Shirts
Stussy Partners with Savage Pencil to Create Sweet New Tees
26
Scenic Skateboarding Catalogs
Stussy Canada's From the North with Love Line is Inspired by Nature
25
Gnarly Graffiti Caps
Stussy X REAS Capsule Collection is Sick for the Street
24
Urban Grayscale Shoots
Introducing the Stussy Spring/Summer 2011 Collection
23
West Coast Lifestyle Gear
The Stussy Livin General Store Collection Shows a New Side of the Brand
22
Hawaiian Urban Streetwear
Stussy x Kicks/Hi 'You Know Where We Stay' Has Island Swag
21
Urbanized Sportswear
Stussy Sport by 100 Athletic Pits Streetwear & Athletics Together
20
Military Caps & Kicks
Stussy X Haze Goes Camo in Capsule Collection
19
Island Flavor Urban Tees
The Stussy Aloha Oxford Collection Brings Smooth Vibes from Hawaii
18
Subversive Icon Fashion
Stussy 'Great Minds' Series Gives Shakespeare & Freud An 80's Graffiti Mak
17
Skater Anniversary Bling
The Stussy ad JAM HOME MADE Capsule is Rad
16
Preppy Streetwear Crossovers
The Full Stussy Deluxe x Fred Perry Blank Canvas Collection Unveiled
15
Street Chic Winter Gear
Stussy x Base Control Holiday 2011 Gets Ready for the Cold Season
14
Ocean-Blue Fashion Lookbooks
The Stussy 2011 Summer Cruize Collection Depicts Laid-Back Styles
13
Minimalist Designer Covers
Suit-up Your iPad With the Stussy SS-Link iPad Case
12
Superhero Streetwear Crossovers
Stussy x Marvel Comics Collection Adds a Designer Flair to Comics
11
West Coast Work Wear
Stussy x World Workers Collection Crafts Stylish Comfort Clothes
10
Graffiti Slippers
Stussy and Gallery 1950 Make Home Shoes Hot
9
New Years Designer Apparel
Celebrate the Holiday With These Stussy x CLOT Firecracker Shirts
8
Urban Black Bear Amplifiers
The Stussy x Medicom Toy Speakers Provides Fashionable Listening
7
Streetwear Pillows
Stussy Cushions for the 2010 Spring/Summer 'Cruize' Collection
6
Lavish Coastal Cosmetics
Intoxicate the Room with the Stussy x ATWM Black Amber Balm
5
Streetwear Air Fresheners
Stussy Collaborates with Kuumba for "World Tribe" Room Spray
4
Militarized Streetwear Fashion
The Bape/Stussy Collection Celebrates Stussy's 30th Anniversary
3
West Coast Lifestyle Gear
Stussy Tribe Exclusive Accessories Spice Up Homes in Style
2
Tropical Flower Bears
Be@rbricks by Leilo Hawaii, Stussy, Undefeated and More
1
Beat-Making Competitions
Join the Stussy 'Make Beats' Contest & Show Your Creative Spin
Related Ideas
Sustainable Streetwear Store Interiors
Snarkitecture Embraces Recycled Materials for This Store
Porcelain-Inspired Streetwear Capsules
Lacoste x CLOT Fuse Heritage and Urban Fashion
Collaborative Patterned Tote Bags
Marc Jacobs Unveils a Special Design of the Tote Bag
Streetwear Festival Collaborations
Culture Kings Partner with Rolling Loud for a New Drop
Experimental Streetwear Collaborations
Ksubi Unveils a Capsule with Buffalo-Based Artist Wasabi
Retooled Reimagined Lifestyle Sneakers
Masha Popova Remixes a Pair of adidas Superstars
Artist-Inspired Printed Sneakers
Tyler, the Creator Reunites with Converse for a Sneaker Launch
Mid-Summer Streetwear Launches
Born x Raised Drops the When the Smoke Clears Collection
Sleek Nostalgia-Influenced Headphones
Stüssy and Beats Unite to Debut the 'Studio Pro Headphones'
Comfortable Menswear Essentials
Steggy's Henleys Perfects the Henley Shirt Silhouette
90s-Inspired Bulky Skateboard Sneakers
adidas Presents a Look at the Retro Stan Smith XLG Shoe
Minimally Designed Collaborative Streetwear
Stüssy and Our Legacy Joins Forces on a New Capsule
Vintage-Inspired Essential Garments
Every Other Thursday Launches Classic Staples Remastered
Vintage-Inspired Elevated Accessories
Every Other Thursday Unveils a Range of Accessories
Culturally Inspired Streetwear Collaborations
Goodfight Joins Vans for a Vault by Vans Collection
Plastic-Heavy Fashion Campaigns
Anonymous Club and PUMA Debut a New Collaboration
Groundbreaking Sticker Technology
StickerYou Recently Launched Its Image Transfer Sticker Product
90s-Inspired Contemporary Fashion
Stüssy and Denim Tears Collaborate on a New Capsule
Inspiring Apparel Collaborations
Skull and Chucks is a Bold Fusion of Skating and Martial Arts
Effortless 90s-Inspired Spring Streetwear
thisisneverthat Presents its New Collection for SS23
Artful Collaborative Graphic Streetwear
WHOLE Joins Tom of Finland on a New Graphic Collection
Collaborative Chunky Skate Sneakers
always do what you should do Joins adidas on the Superstar
Collaborative Lifestyle Streetwear
GAP and Madhappy Join Forces to Create Mad-GAP-py
Artist-Designed Streetwear Logos
Olaolu Slawn Was Recruited by Supreme to Create a New Box Logo
Sustainable Back-to-Basics Fashion
Story mfg. Emphasizes Sustainability in Its "ROOTS" Installment
Playful Graphic Streetwear Collections
DIVINITIES and BoTT Return with a New Stylish Drop
80s Punk-Inspired Streetwear
The Hundred Delivers its New Collaboration with Manic Panic
Consumption-Inspired Fashion Capsules
LOUTRE snd Dover Street Market Work on a New Capsule
Collaborative Vibrant Skate Sneakers
Crenshaw Skate Club and Nike Launch a New SB Dunk
Slow Burn Streetwear Brands
Still Kelly by Marc Kalman is a Deeply Personal Fashion Venture
Mesmerizing Avant Garden Collections
Sprayground Unveils New Range with a New Handbag Silhouette
Graphic Collaborative Streetwear Series
PUMA and STAPLE Join atmos Tokyo on a New Collection
QSR Sandwich Shop Streetwear
Subway Introduces a Limited-Edition Line of Streetwear
Minimal Premium Streetwear Collections
Represent Unveils the Patron of the Club Collection
Streetwear Brand Jewelry Lines
The Stüssy Jewelry Line Launch Marks a First for the Brand
Illustrated Streetwear Collections
Stella Mccartney Teamed Up with Yoshitomo Nara for a New Line
Elevated Streetwear Imprints
Vans Just Revealed Its OTW Imprint, Launching in Early 2024
Heritage-Honoring Collaborative Skate Shoes
Vans and Slam Jam Introduce a FUCT Collaboration
Graphic Garment-Dyed Streetwear
Stüssy and Levi's Join on a New Collection Together
Artist-Backed Breakdancing Sneaker
Futura Joins Nike to Decorate the Jam Sneaker Model
Holiday Apparel Lookbooks
Stüssy's Holiday 24' Lookbook Features Layering Essentials
Streetwear-Informed Surfboards
Nike and Stüssy Work Together on a Special Surfboard Design
Dynamic Graphic Skate Sneakers
S.R. STUDIO. LA. CA. and OTW By Vans Join on a Sneaker
Unisex Urban Streetwear
API The Label Wants its Customers to Express Themselves Through Fashion
Athletic Streetwear-Informed Apparel
Champion and thisisneverthat Reunite for a New Collection
Ultra-Flattering Seamless Activewear
SECONDLEFT Ushers in a New Era of Inclusive Activewear
Urban Sneaker-Inspired Exhibits
Museum of Graffiti Introduces the Sneaker Stories Pop-Up Exhibit
Premium Streetwear-Informed Eyewear
The Stüssy Eyewear Series for Spring 2024 is Captivating
Streetwear-Inspired Eyewear Capsules
Stüssy Unveils its New Spring/Summer 2024 Eyewear Capsule
Rapper-Inspired Streetwear Brands
Gunna Unveils His New Clothing Brand, P by Gunna
Playful Character-Adorned Apparel
Mark Gonzales Reunites with adidas for the Shmoofoil Collection
Clog-Expansive Sneaker Brands
Crocs is Officially Pushing More Boundaries in Sneakers
Classic Cozy Streetwear Capsules
STAMPD’s Latest Capsule Boasts a Muted Color Scheme
Sustainable Indian Streetwear Lines
Cloveify Wearables Launches its New Sustainable Clothing Line
Food-Inspired Branded Streetwear
The New Spam Clothing Line Highlights the Iconic Umami Flavor
Pride-Honoring Fashion Collections
JW Anderson Launches the Studs Collection for Pride Month
Sustainable Artist Endeavors
CASETiFY Launches a New Artistic Upcycling Project Called Re/CASETiFY
Modern-Tinged Classic Cookware
Staub Joins Buster + Punch on a New Collection of Cookware
Luxury Skatewear Collections
Balenciaga Unveils Its Latest Skatewear Themed Apparel Collection
Collaborative Mixed-Material Sneakers
Joe Freshgoods and New Balance Unite for the 990v4 Capsule
Vacation-Inspired Clothing Lines
Saint Holiday Emphasizes Sustainability & Ethical Manufacturing
Graffiti Artist-Made Rare Sneakers
Nike and Stash Breathe Life Back to Retro Sneaker Models
Phygital Fashion Brands
PUNK Challenges Conventions with Digital Assets & Physical Tracksuits
Japanese Streetwear Rebrandings
SWAGGER Launches a New Capsule for the SS23 Season
Neutral Collaborative Streetwear Series
Lacoste and Highsnobiety Join on a New Collection
Sweat Mark T-Shirts
This Summer Clothing Range Has Printed Designs That Resemble Sweat
Whiskey-Collaborative Streetwear
Jehucal Works with Chivas Regal on a New Capsule Collection
Upcycled T-Shirt Boucherouite Rugs
Stüssy and Artisan Project Drop the Boucherouite T-Shirt Rugs
Edgy Backpack-Centric Fashion Shows
Sprayground Debuts Its New Capsule — At The Edge of Time
Denim-Centric Streetwear Collections
Stüssy and Levi's Join Forces on a Collaborative Capsule
Shoe-Inspired Lifestyle Apparel
Converse's Unveils its New Chuck Taylor Clothing Line
Youthful Fine Art Apparel
This Pacsun Capsule Collection Blends Fine Art & Fashion
Newspaper-Inspired Apparel Collections
PUMA and STAPLE's Collection Is Inspired by Gidra Newspaper
Reptile-Pattern Sleek Sneakers
Stüssy and Converse Unveil Another Pair of Chuck 70s
School District-Inspired Streetwear
Honor the Gift Continues to Grow its District Collection
Luxurious Graphic Retro-Tinged Fashion
YSL Presents The Vintage Collection of Band Merch
Rebellious Winter Apparel Collections
Streetwear Brand Ksubi's 'DEMOCRAZY' Drop is Unconventional
NYC-Inspired Lifestyle Capsule
Quatersnacks Joined Forces with Carhartt WIP on a Collection
Sophisticated Fashion Collaborations
Willie Norris and Outlier Release a Co-Branded Drop
Understated Spring-Centric Fashion
Stein Presents its Spring/Summer 2025 Line of Minimal Looks
Rapper-Backed Fashion Capsules
Soulja Boy Releases a Fashion Collection with Sprayground
Film-Inspired Backpack Desigs
Sprayground Announced a Collaboration with Iconic Film Scarface
Abstract Artful Spring Streetwear
Hyo Isak Presents its New Range of Apparel for the SS23 Season
Retailer-Collaborative Fall Streetwear
Stüssy Presents Another Collection Alongside DSM London
NYC Barbers-Inspired Collections
PUMA and RHUDE Join Forces to Launch a Collaborative Range
Co-Ed Minimal Lifestyle Fashion
SCRT Presents its New Essentials Collection for SS23
Skull Logo-Adorned Lifestyle Capsule
MASTERMIND WORLD Joins Vans on a New Collection
Collaborative Sneaker Pack Launches
Represent Unveils its New Bully Collection at StockX
Streetwear-Informed Sleek Sunglasses
The Second Wave of Stüssy Eyegear Makes its Launch
Spring-Ready Textural Sneakers
Stüssy and Converse Join Forces on Two Sneaker Models
Collaborative Graphic Streetwear
Hillside Joins Dover Street Market on a Joint Collection
Graffiti Artist-Collab Streetwear
JA ONE XTC Joins Awake NY On a New Range of Apparel
Basketball-Inspired Fashion Lines
The PUMA x Rhuigi Capsule Draws Inspiration from NYC Basketball
Sustainable Joint Graphic Accessories
Arvin Goods Joins Anwar Carrots on a New Graphic Collection
Elevated Contemporary Sportswear Lines
Admiral Sporting Goods Co. Re-Interprets Classic Designs
Collaborative Dynamic Streetwear
Soho Yacht Club Joins Forces with Limo Boyz on Soho Limo Club
New Yorker-Inspired Fashion Capsules
Rhuigi and Puma Pay Homage to Real New Yorkers
Artistic Vodka Bottle Designs
Vodka by Saintwoods and Slumpy Kev Partner for an L.A. Exhibit
Hand-Sprayed Technical Apparel
Stone Island Presents its Latest Collection of Apparel
Breakdance-Inspired Lifestyle Sneakers
PUMA Unveils New PUMA Suede Design with Rhuigi Villaseño
Game Console-Branches Streetwear
PlayStation Joins F.C. Real Bristol and SOPH on a Fashion Capsule
Military-Inspired Outdoor Fashion
N.Hoolywood Releases the Test Product Exchange Service
Pop Culture-Inspired Sneakers
The Starter LFS 1 Sneaker is Making a Comeback in a New Way
Anniversary-Honoring Graphic T-Shirts
Places+Faces Launch Collaboration Tees for 10 Years
Premium Outerwear Collections
Rudsak Combines Sustainable Materials with Rebellious Edge
Hand-Dyed Spring Streetwear
The Stüssy Spring/Summer 2023 Range is Full of Colorful Details
Humorous Slogan Graphic T-Shirts
Navinder Nangla Joins Converse on the City Tees Initative
Wavy Panelling Collaborative Sneakers
Stüssy and Nike Unveil a New Joint Air Max Penny 2 Sneaker
Rugby-Inspired Colorful Streetwear
99BYJMS Launches a New Collection Starring Rapper AntsLive
Shoemaker-Backed Oversized Shirts
Vagabond Shoemakers Unveils its First Branded Apparel Collection
NYC Fall-Ready Militaristic Streetwear
maharishi Presents the Art of the Invisible Warrior
Elevated Grunge Streetwear
Ksubi's Express to Mars Spring 2024 Collection is Detail-Oriented
Baby Blue High-Top Shoes
Stüssy Confirms Its Converse 'Chuck 70 Hi' Collaboration With Our Legacy
Skateboarding-Inspired Ads
Vans Launched the ‘Always Pushing’ Ad Highlighting Skating Culture
Layering-Focused Elevated Streetwear
Clints Introduces its Latest Collection for the Season
Hip-Hop-Inspired Apparel Collections
Stüssy and Gang Starr Announced New Collaboration Collection
Cozy Greyscale Minimal Apparel
Entire Studios Launches a New Range of Streetwear for the Season
Calming Aesthetic Menswear Stores
Stòffa Gets a New Retail Design in New York Flagship
UK-Based Streetwear Stores
Australian Streetwear Brand Ksubi Opens its First Physical London Store
Graphic Streetwear Collections
Liminal Work Shop Presents the New Scatter Collection
Eco-Conscious Apparel Acquisitions
Lolë Brands Expands Portfolio with Iconic Footwear Brand Sanuk
Slick Boxing Fashion Collection
John Lawrence Sullivan and Everlast Collaborate on a New Range
Punk-Inspired Leather Shoes
Junya Watanabe MAN and Stepney Workers Club Launch Punk Leather Shoes
Elevated Streetwear Labels
Streetwear Label Vans Launches its New Premium Brand, OTW by Vans
Revamped Juice Overhauls
Ocean Spray Announces a Brand Overhaul with Modern Influences
Upcycled Vintage Garments
Beyond Retro Taps AllSaints Founder Stuart Trevor for a New Capsule
Creature-Themed Graphic T-Shirts
Mr Jones Watches Debuts its First Line of Unisex T-Shirts
Menswear Brand Giftshops
One of These Days Launches 'Gift Shop' with a Limited Drop Destination
Collaborative PatGraphic T-Shirts
Patta and Stüssy Join Forces on the Respect Tee
90s Clubbing-Inspired Streetwear
Palace and Evisu Join Forces Again on a New Collection Together
Streetwear-Style Work Gloves
Stüssy Launches the New Work Gloves for Hand Protection
Music Culture-Honoring Graphic Tees
Patta's Dance T-Shirt Celebrates the UK's Music Culture
Collaborative Minimal Streetwear
Dover Street Market London Joins Stüssy on the Chapter Pack
Luxurious Spring-Ready Streetwear
AMBUSH Presents a Look at its New Collection for SS24
Coastal France-Inspired Fashion
Vilebrequin and Highsnobiety Join Forces on a Capsule
Tree-Planting T-Shirt Lines
Pinko and Treedom Debut Another Green Capsule with Watercolor Printing
Slogan-Detailed Graphic Tee Capsules
Soho Yacht Club Suggests to Do Something Nice Today
Street-Informed Laced Chunky Boots
Stüssy and Timberland Unveil a New World Hiker Collaboration
Vibrant Summery Skate Streetwear
Always Do What You Should Do Drops a NOAH Collection
Limited Store-Opening Apparel
Union Joins Wasted Youth on a New Celebratory Collection