The October 2020 social good trends are dedicated towards numerous causes in a variety of different ways. They include launch campaigns, collaborations, products, and more to bring awareness and profits to those who need it most.
One of the most notable projects this month is by the Lip Bar. It launches voter themed shades that encourage consumers to go out and vote for the 2020 elections in collaboration with Michelle Obama and nonprofit organization When We All Vote. Another great social good example this month is the metronome digital clock in New York City. it is programmed to count down to the time that the globe has left to reverse the impacts of climate change, bringing drastic attention to the issue.
Top 35 Social Good Trends in October

34
Luxurious Face Mask Designs
Burberry Boasts a Antimicrobial Mask, Adorned in Its Signature Design

33
Charitable Graphic Skate Tees
Palace Skateboards' Tri-to-Help Capsule Takes a Philantrophic Angle

32
Portable Community Kitchens
Soup International Builds Resources for Asylum Seekers and Regufees
31
Whimsical Collectable Chairs
READYMADE and Futura Introduce a Chair Made with Bottle Caps
30
Customized Vintage Graphic Tees
Fergadelic Designs Custom Tees for Oxfam Charity Purposes
29
Charitable Used Clothing Partnerships
Oxfam and Depop Partner Up for #SecondhandSeptember
28
Luxe Charitable Fashion Series
Balenciaga Launches a We Are Pink Capsule to Support Institut Curie
27
Charitable Fashion-Forward Face Masks
Easy Mondays' Masks are Made with High-End Italian Fabric
26
Circular Seaside Pandemic Memorials
This COVID-19 Pandemic Memorial Helps Visitors Observe Nature
25
Climate Change Clocks
Nyc's Metronome Digital Clock is Now Reprogrammed to Warn of Climate Change
24
Charitable Virtual Night Runs
Participants Can Raise Meal Donations Through the Ultra Night Run
23
Guilt-Free Shopping Initiatives
Rethink Breast Cancer is Partnering with Beauty and Fashion Brands
22
Pandemic Period Poverty Campaigns
The Free Periods #PeriodsInAPandemic Campaign Challenges Stigmas
21
Stereotype-Challenging Bourbons
Off Hours Challenges the 'Boys’ Club' Stereotypes of Bourbon
20
Accessible Infant Health Monitors
The Conceptual 'Little I' Baby Health Monitor is Noninvasive
19
Charitable Ash-Accented Artworks
Migrate Art Calls Attention to the Destruction of Crops in Iraq
18
Special Donation Currency
The Royal Australian Mint Debuted a Coin That Aims Encourage Donation
17
Voter-Encouraging Lipsticks
The Lip Bar's Bawse Voter Shade Encourages Voter Registration
16
Charitable Ecommerce Initiatives
DEMDACO Helps Children’s Mercy Kansas City with the Giving Bear
15
Adorable Gratitude Displays
'Turkey on the Table' Encourages Gratitude and Supports Those in Need
14
Charitable Sustainably Made Loungewear
Vitamin A's Sunkissed EcoSoft Lounge Set Supports the BCRF
13
Collaborative Anti-Racism Podcasts
Ben & Jerry's & Vox Media's Who We Are Chronicles Racism
12
Celebrity-Led Business Grants
Beyonce's BeyGOOD is Offering &1 million to Black-Owned Businesses
11
Verified Pandemic Information
Soufan Center and Truepic Spotlight COVID-Impacted Conflict Zones
10
Restaurant Relief Energy Bars
Verb's Chef’s Special Flavor Aids the Restaurant Industry
9
Frontline Care Packages
BAND-AID Brand x CARE Packs Support Frontline Heroes & Caregivers
8
Virtual Awareness Walks
White Ribbon's 'Walk a Mile in Her Shoes' Seeks to End Discrimination
7
Fashion House Scholarship Grants
Burberry's Scholarship Program is Expanding
6
Connective Anti-Racism Apps
The Pronto! App Connects Volunteers with BLM-Related Organizations
5
Black Brewer Scholarship Funds
Budweiser's New Scholarship Celebrates its Black Brewmasters
4
Touching Closed Bar Ads
Facebook's Survive Video Celebrates the Beloved NYC Coogan's
3
Heartfelt Pet Adoption Ads
PetSmart Charities' Commercial Celebrates National Adoption Days
2
School Cost-Supporting Grants
The GroceryAid School Essentials Grant Reduces Financial Burdens
1
Microbiome Docu-Series
Crown Announced the Launch of Its Microbiome Webinar Series
Related Ideas
Couture Bathroom Tissue Fashion
The 2024 Cashmere Collection Merges Fashion and Philanthropy
AI-Powered Lipstick Application Systems
Grupo Boticário Partners with CESAR Innovation Hub
Blue Light Awareness Campaigns
The Vaseline Screen Block Campaign Informs Gamers of Hidden Damage
Luxe Designer Beauty Activations
YSL Launched an Entertainment-Themed Light Club 2.0 Concept
Cosmetic-Toting Tumblers
The e.l.f. Cosmetics and Stanley Collab Introduces Lip Oil Holders
Positive Social Media Campaigns
The New Tumblr Campaign Champions Community Over Controversy
Bold Holiday Watch Collections
The Swatch 2024 Holiday Collection Highlights Festive Looks
Mental Health Awareness Totes
ALDO and Kids Help Phone Join Forces on the HEARTTOTE
Cinematic Holiday Retail Pop-Ups
Bloomingdale's Announced a 'Wicked Good Holiday' Campaign
Truth-Forward Beauty Campaigns
The Ordinary X Uncommon Unveil the Beauty Industry’s Biggest Myths
Clean Mindful Cosmetics
Sonela's Lip Glosses and Liquid Blushes Fortify the Mind-Skin Connection
Luxurious Nude Lipstick Lines
Christian Dior Debuts Its 2025 Addict Nudes N'Roses Collection
Exclusive Brand Ambassador Programs
Better for All Seeks to Promote More Eco-Friendly Practices
Global Beauty Campaigns
L’Oréal Marks World Refill Day With a Global Campaign
Pride-Inspired Safe Spaces
Sephora Launched 'Brave Spaces' in Honor of Pride
Athlete-Starring Cosmetic Campaigns
Glossier Recruits WNBA Stars for its New Lip Gloss Debut
High-Value Advent Calendars
The Makeup Revolution 2024 Beauty Advent Calendar is Available Now
Thematic Super-Villain-Inspired Makeup Campaigns
NYX Launches the 'Who Stole Halloween?' Campaign
Makeup-Inspired Music Collaborations
e.l.f. Cosmetics Launches 'Get Ready With Me The Album'
Uplifting Social Media Campaigns
Optimism Your Feed Helps Social Media Users Retrain the Algorithm
Intricately Exquisite Beauty Collections
The Christian Dior Summer 2025 Makeup Collection is Chic
Purposeful Limited-Edition Lipsticks
Nice Cans x Cheekbone Beauty Unveil the Launch of 'Haki'
Beauty Hack-Inspired Campaigns
Vaseline Launched 'Vaseline World' Based on Social Media Content
Sustainable Olympic Footwear Capsules
Vivaia's New Shoe Capsule is Inspired by the 2024 Olympics
K-Beauty Streaming Series Cosmetics
This Squid Game Beauty Collection Celebrates Season Two
Pink-Themed Summer Pop-Ups
The LANEIGE Bounce Around the City Pop-Up Launches in Five U.S. Cities
National Avocado Day Cosmetics
Wonderskin x Chipotle Unveil a Limited-Edition Green Lip Stain
Jam-Inspired Beauty Products
Korean Beauty Brand dearcloud™ Embraces Current Viral Makeup Trends
Pride-Supporting Cosmetic Campaigns
Sephora and Haus Labs by Lady Gaga Partnered for Pride Month
Complimentary Movement-Focused Workouts
Lululemon Commemorated World Mental Health Day
Conscious Beauty Expansions
British B Corp Brand delilah Launches in US Market
In-Game Pride Month Events
Riot Games is Hosting Pride Month Events in League of Legends
Sustainable Clothing Collections
New 'Regenration Nation' Collection is Inspired by Unity
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Emotional Health Cosmetics Initiatives
Tower 28 Debuts the 'It’s Okay To Be Sensitive Lip Kit'
Best-Selling Adaptive Apparel
Anthropologie Launches a New Adaptive Apparel Capsule
Beauty Brand Community Initiatives
Thrive Causemetics and Beauty 2 The Streetz Partnered in LA
Springtime-Themed Cosmetics Collections
The Tree Hut Spring Collection Has New Products and Scents
Flavored Cashew Snacks
Octonuts Partnered with rePurpose Global to Combat Ocean Waste
Cheeky Lip-Gloss Beauty Campaigns
NYX Professional Makeup Launches its 'If You NYX You Know'
Grocery-Themed Holiday Cosmetics
Benefit Cosmetics Presents the Playful Benemart Collection
Sleek Collaborative Timepieces
Swatch and OMEGA Bring Back the Bioceramic MoonSwatch Capsule
Collaborative Collection Expansions
Hard Candy and Girl Scouts Bring Back Their Sweetest Collab
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Dating-App Holiday Campaigns
Bumble Holiday Campaign Sparks Real-Life Connections This Season
Sustainable Indigenous Cosmetics
Cheekbone Beauty Creates Makeup Using Indigenous Inspirations
Social Media App Campaigns
Snapchat Promotes Creators in a Bold Campaign Amid TikTok Uncertainty
Pollinator-Supporting Jewelry Campaigns
Birks Group Strengthens Its Birks for Bees Campaign
Berry-Hued Mascaras
Clinique's Viral Black Honey Shade Inspired New Limited-Edition Products
Heartwarming Life-Tech Apparel
nanamica Introduces a New Collection for Spring/Summer 2025
Luxurious Lipstick Pop-Ups
Valentino Beauty will Host a Spike Valentino Pop-Up in NYC
Collaborative Date-Ready Cosmetics
E.l.f. Beauty Unveils the New Collaboration with Tinder
Singer-Led Lipstick Campaigns
Olivia Rodrigo Leads Lancôme’s Latest Evolution in Lipstick
Anti-Digital Social Campaigns
Heineken Partners with Joe Jonas for 'Socials Off Socials'
Multi-Use Lip Product Holders
ColourPop Cosmetics & PopSockets Teamed Up to Make ColourPopSockets
Pollution-Removing Murals
This Campaign Sucks by Dentsu Brings Awareness to London's Air Quality
Rebranded Food Delivery Apps
Skip Revamps Its Brand Identity to 'Skip to the Good Part'
Inclusive Self-Care Cosmetics
CHOC is an Empowering Makeup Brand for Melanin-Rich Skin
Gold-Themed Cosmetics Calendars
MAC Cosmetics' 24K Holiday Advent Calendar Features New Shades
Coffee Kindess Initiatives
Cambio Roasters Launches Random Act of Kindness Week Campaign
Sleep Poverty Awareness Campaigns
Ikea Canada Introduces the Sleepless Lamp Calmpaign
Tween Beauty Sticks
Talomi's Plant-Based Multi-Sticks Add Color to Eyes, Lips & Cheeks
Smoothing Skincare-Inspired Lipsticks
CoverGirl Clean Lip Color Lipsticks Come in 24 Shades
Inclusive Makeup Brand Campaigns
LIVE TINTED Launches the 'It Feels Good to Be Seen'
Active-Minded Refreshing Streetwear
YoungLA Drops the First Instalment of its October Collection
Earth-Inspired Wristwatches
Swatch and OMEGA Present the Moonswatch Mission to Earth
Bold Eyewear Collection Campaigns
Vogue Eyewear Unveils Its 'No Rules Club' SS25 Campaign
Tennis Champion Beauty Campaigns
Naomi Osaka Advocates for Maybelline's 'Brave Together Program'
Mindful-Shopping Campaigns
The Ordinary’s 'Slovember' Campaign Promotes Intentional Shopping
Footwear-Based Father’s Day Giveaways
HEYDUDE Launches the 'Good Dude Giveaway'
Nighttime Cosmetic Campaigns
The Estée Lauder Night Night Club Campaign Stars Nicole Richie
Lengthy Halloween-Inspired Events
Michaels Has Launched Its 100 Days to Halloween Campaign
Empowering Fashion Campaigns
Coach's Spring 2025 Campaign Celebrates Personal Time Management
Harmonious Eyeshadow Combinations
'Palettes of Beautifying Eye Trends' Celebrates Beauty Moments
Actress Lip Color Campaigns
The Tom Ford Runway Lip Color Collection is Angelina Jolie-Approved
Dispensary-Friendly Voting Campaigns
Curaleaf Introduced Its 'Toke the Vote' Campaign
Pride Month Nail Polishes
The Sally Hansen x Pride Limited Edition Collection Supports GLAAD
Inclusive Eye-Makeup Collections
Live Tinted Debuts its Ophthalmologist-Tested 'Legacy Collection'
Inspiring Food Color Reports
Oterra Color Trends 2025 Put Four Trends in the Spotlight
Menstrual Cycle-Inspired Lipsticks
Evana Presents the Period Red Lipsticks Inspired by the Cycle
Pride Month T-Shirt Lines
The 'Love is a Human Right' Line Celebrates the 2SLGBTQIA+ Community
Thrift Shop Holidays
Goodwill Industries International is Promoting National Thrift Shop Day
Social Responsibility-Aligned Corporate Marketing
GoodBrand Impact is a Newly Launched Agency
Wildfire Relief Initiatives
Beauty Together is A Collaborative Effort for Wildfire Relief
Cake-Inspired Lip Oil Launches
Well People Partners with Sweet Laurel Bakery on Its New Launch
Social-First Car Campaigns
Škoda's Reddit Car Share Amplified the Voices of Passionate Fans
Skincare Brand Grant Programs
Bubble Skincare Launches its 'Face The Future' Initiative
Hockey Fan Cosmetic Campaigns
e.l.f. Cosmetics' EYES.LEAFS.FACE. Connects with Female Sports Fans
Second-Screen Watch Parties
The E.L.F. TIME Show Was Made to Run Parallel to the Big Game
Celebratory Cosmetic Collections
The Pixi 25 Years of Glow Collection is Arriving Now
Empowering Beauty Campaigns
UNice & EBeauty Launch Unice Pink Love — Empowering Pink Warriors
Real-Time Trending Spot Features
Roadtrippers Introduces the Trending Spots Feature to Its App
Inclusive Beauty Brands Initiatives
Annabelle Cosmetics Debuts 'Pride and Beauty for Everyone'
Social Video Beauty Brands
Time Inc. Unveils 'The Pretty' Social Video-Based Beauty Brand
Influencer-Led Mascara Campaigns
Milani Cosmetics and The Lipstick Lesbians Struck a Partnership
Sportswear Training Campaigns
FKA Twigs Redefines Movement with On's Fall/Winter 24 Capsule
Fair Wage-Supporting V-Day Campaigns
Acumen Launched the #Cocoamitment Campaign
Menopause Awareness Holidays
Stripes Beauty Established National Hot Flash Day in September
Custom Headwear Holiday Campaigns
Lids' 'It’s Personal' Campaign Brings Heart to Holiday Gifting
Accessible Mental Health Trainings
Maybelline Brave Talk is an Empowering Five-Step Online Program
Pickleball-Themed Cosmetics Pop-Ups
MAC Hosted a Glow Play Summer Activation in Toronto
Branded Warm Clothing Donations
UNIQLO Stands Out with Its Heart of LifeWear Initiative
Holistic Skincare Branding Initiatives
Ghost Democracy Debuts a Partnership Program and New Collab
Cancer Awareness-Supporting Cannabis Initiatives
Ethos Cannabis Launches Colas for a Cure
Feel-Good Financial Campaigns
Ally Financial's Banksgiving Supports Customers in Need with Funds
Social Justice Desert Campaigns
Ben & Jerry's 'Make Some Motherchunkin' Change' Campaign Debuted
World Hunger Day Events
ZiMad Partnered with The Hunger Project on New Events in its Games
Marketing Social Advocacy Tools
Nut Tree Helps Smaller Brands Boost Their Presence
Celebratory Photo Collections
Sonic Editions Honors Black Icons with an Exclusive Photo Collection
Ethical Cosmetics Campaigns
Sabrina Elba Advocates for Ethical Sourcing and Child Labor Reform
Prideful Modernist Tech Collections
The Apple 2025 Pride Collection Marks Pride Month in Style
Toxic-Free Election Challenges
Stonyfield Organic Addresses Both Environmental and Social Concerns
Charitable Cosmetic Duos
Thrive Causemetics Debuts Dream & Glow Chaser™ Blush + Highlighter Duos
Inclusive Romance-Inspired Activations
Generation Love Presented the Giving Love Campaign
Ball Game-Promoting Urban Initiatives
London Sport and Saatchi & Saatchi Run 'More Ball Games'
Affordable Luxury Cosmetics
Pretty Smart Delivers Luxury-Inspired Beauty Without the High Markup
Ethical Tea Commercial Campaigns
Clipper Teas Showcases its New Marketing Tactics for 2025
Anniversary-Celebrating Cosmetic Lines
Thrive Causemetics® Debuts the 10th Anniversary Vault L:ine
Charitable Advent Calendars
24 Good Deeds Offers a Digital Advent Calendar with a Purpose
Voting Day Rideshare Deals
Lyft Rolls Out Its Most Extensive Voting Initiative to Date
Anniversary-Celebrating Nonprofit Partnerships
LILYSILK Engages in Philanthropic Partnerships
Voting-Encouraging Ice Cream Promotions
Ben & Jerry's Ran the Red Pencils for Pints Initative
Closet-Clearing Challenges
Traid's Closet Clear-out Challenge Boosts Garment Donations
Philanthropic Media Initiatives
New to The Street Has Introduced For the Causes™
Disaster Relief-Supporting Pr Initiatives
Publicity for Good Supports Hurricane Helene Relief
Awareness-Raising Apparel
The Hats for Hope Movement Introduces a Stylish Crewneck to Its Campaign
Viral Political Campaign Accessories
The Viral Harris-Walz Camo Hat Appeals to Gen Z Voters
B2B Social Intelligence
Octolens Tracks Brand Mentions and Keywords With B2B-Focused AI
Pop Culture Presidency Campaigns
Kamala Harris Adopts Charli XCX's 'Brat' Trend for Her Campaign
Tree-Planting T-Shirt Lines
Pinko and Treedom Debut Another Green Capsule with Watercolor Printing
Social Isolation-Combating Platforms
TimeBank by Healthfirst Foundation Has Debuted a New Platform
Empowering Consumer-Centric Campaigns
Which? Launches a Festive Campaign to Empower Shoppers
QSR Book Initiatives
SONIC Drive-In Donates to Expand Book Access Across America
Inventive Charity Initiatives
Spark Financial's Annual Charity Initiative is for Autism Awareness
Love-Centric Public Service Announcements
Ad Council & R/GA Debut the Love Has No Labels Campaign
Digital Community-Branded Product Lines
The Girl Math Gang Debuts New Product Offerings
Charity Contest Campaigns
Momcozy Recently Announced the Love in Action Campaign
Whimsical Ethically Made Apparel
iClothing Unveils its Bold and Eco-Friendly Sugarhill Collection
Membership-Based Community Engagement
The Lamp App Uses Technology to Promote Community Giving
Blood Center Campaigns
Markham Yard Releases the Blood Center Campaign to Inspire Donations