The October 2020 social good trends are dedicated towards numerous causes in a variety of different ways. They include launch campaigns, collaborations, products, and more to bring awareness and profits to those who need it most.
One of the most notable projects this month is by the Lip Bar. It launches voter themed shades that encourage consumers to go out and vote for the 2020 elections in collaboration with Michelle Obama and nonprofit organization When We All Vote. Another great social good example this month is the metronome digital clock in New York City. it is programmed to count down to the time that the globe has left to reverse the impacts of climate change, bringing drastic attention to the issue.
Top 35 Social Good Trends in October

34
Luxurious Face Mask Designs
Burberry Boasts a Antimicrobial Mask, Adorned in Its Signature Design

33
Charitable Graphic Skate Tees
Palace Skateboards' Tri-to-Help Capsule Takes a Philantrophic Angle

32
Portable Community Kitchens
Soup International Builds Resources for Asylum Seekers and Regufees
31
Customized Vintage Graphic Tees
Fergadelic Designs Custom Tees for Oxfam Charity Purposes
30
Whimsical Collectable Chairs
READYMADE and Futura Introduce a Chair Made with Bottle Caps
29
Charitable Used Clothing Partnerships
Oxfam and Depop Partner Up for #SecondhandSeptember
28
Luxe Charitable Fashion Series
Balenciaga Launches a We Are Pink Capsule to Support Institut Curie
27
Charitable Fashion-Forward Face Masks
Easy Mondays' Masks are Made with High-End Italian Fabric
26
Circular Seaside Pandemic Memorials
This COVID-19 Pandemic Memorial Helps Visitors Observe Nature
25
Climate Change Clocks
Nyc's Metronome Digital Clock is Now Reprogrammed to Warn of Climate Change
24
Charitable Virtual Night Runs
Participants Can Raise Meal Donations Through the Ultra Night Run
23
Guilt-Free Shopping Initiatives
Rethink Breast Cancer is Partnering with Beauty and Fashion Brands
22
Pandemic Period Poverty Campaigns
The Free Periods #PeriodsInAPandemic Campaign Challenges Stigmas
21
Stereotype-Challenging Bourbons
Off Hours Challenges the 'Boys’ Club' Stereotypes of Bourbon
20
Accessible Infant Health Monitors
The Conceptual 'Little I' Baby Health Monitor is Noninvasive
19
Charitable Ash-Accented Artworks
Migrate Art Calls Attention to the Destruction of Crops in Iraq
18
Special Donation Currency
The Royal Australian Mint Debuted a Coin That Aims Encourage Donation
17
Voter-Encouraging Lipsticks
The Lip Bar's Bawse Voter Shade Encourages Voter Registration
16
Charitable Ecommerce Initiatives
DEMDACO Helps Children’s Mercy Kansas City with the Giving Bear
15
Adorable Gratitude Displays
'Turkey on the Table' Encourages Gratitude and Supports Those in Need
14
Charitable Sustainably Made Loungewear
Vitamin A's Sunkissed EcoSoft Lounge Set Supports the BCRF
13
Collaborative Anti-Racism Podcasts
Ben & Jerry's & Vox Media's Who We Are Chronicles Racism
12
Celebrity-Led Business Grants
Beyonce's BeyGOOD is Offering &1 million to Black-Owned Businesses
11
Verified Pandemic Information
Soufan Center and Truepic Spotlight COVID-Impacted Conflict Zones
10
Restaurant Relief Energy Bars
Verb's Chef’s Special Flavor Aids the Restaurant Industry
9
Frontline Care Packages
BAND-AID Brand x CARE Packs Support Frontline Heroes & Caregivers
8
Virtual Awareness Walks
White Ribbon's 'Walk a Mile in Her Shoes' Seeks to End Discrimination
7
Fashion House Scholarship Grants
Burberry's Scholarship Program is Expanding
6
Connective Anti-Racism Apps
The Pronto! App Connects Volunteers with BLM-Related Organizations
5
Black Brewer Scholarship Funds
Budweiser's New Scholarship Celebrates its Black Brewmasters
4
Touching Closed Bar Ads
Facebook's Survive Video Celebrates the Beloved NYC Coogan's
3
Heartfelt Pet Adoption Ads
PetSmart Charities' Commercial Celebrates National Adoption Days
2
School Cost-Supporting Grants
The GroceryAid School Essentials Grant Reduces Financial Burdens
1
Microbiome Docu-Series
Crown Announced the Launch of Its Microbiome Webinar Series
Related Ideas
Couture Bathroom Tissue Fashion
The 2024 Cashmere Collection Merges Fashion and Philanthropy
AI-Powered Lipstick Application Systems
Grupo Boticário Partners with CESAR Innovation Hub
Cosmetic-Toting Tumblers
The e.l.f. Cosmetics and Stanley Collab Introduces Lip Oil Holders
Positive Social Media Campaigns
The New Tumblr Campaign Champions Community Over Controversy
Bold Holiday Watch Collections
The Swatch 2024 Holiday Collection Highlights Festive Looks
Mental Health Awareness Totes
ALDO and Kids Help Phone Join Forces on the HEARTTOTE
Cinematic Holiday Retail Pop-Ups
Bloomingdale's Announced a 'Wicked Good Holiday' Campaign
Clean Mindful Cosmetics
Sonela's Lip Glosses and Liquid Blushes Fortify the Mind-Skin Connection
Truth-Forward Beauty Campaigns
The Ordinary X Uncommon Unveil the Beauty Industry’s Biggest Myths
Exclusive Brand Ambassador Programs
Better for All Seeks to Promote More Eco-Friendly Practices
Pride-Inspired Safe Spaces
Sephora Launched 'Brave Spaces' in Honor of Pride
Athlete-Starring Cosmetic Campaigns
Glossier Recruits WNBA Stars for its New Lip Gloss Debut
High-Value Advent Calendars
The Makeup Revolution 2024 Beauty Advent Calendar is Available Now
Thematic Super-Villain-Inspired Makeup Campaigns
NYX Launches the 'Who Stole Halloween?' Campaign
Makeup-Inspired Music Collaborations
e.l.f. Cosmetics Launches 'Get Ready With Me The Album'
Uplifting Social Media Campaigns
Optimism Your Feed Helps Social Media Users Retrain the Algorithm
Multi-Use Beauty Oils
Clinique's Viral Black Honey Almost Lipstick Inspired a Lip and Cheek Oil
Cookie-Inspired Cosmetics
Hard Candy x Girl Scouts is a Limited-Time Treat for Beauty Lovers
Sustainable Olympic Footwear Capsules
Vivaia's New Shoe Capsule is Inspired by the 2024 Olympics
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
K-Beauty Streaming Series Cosmetics
This Squid Game Beauty Collection Celebrates Season Two
Pink-Themed Summer Pop-Ups
The LANEIGE Bounce Around the City Pop-Up Launches in Five U.S. Cities
Digital Sustainable Food Solutions
Special Projects Debuts Eco Lenses to Help with Decision-Making
National Avocado Day Cosmetics
Wonderskin x Chipotle Unveil a Limited-Edition Green Lip Stain
Complimentary Movement-Focused Workouts
Lululemon Commemorated World Mental Health Day
Conscious Beauty Expansions
British B Corp Brand delilah Launches in US Market
Eco-Conscious Luxury Collections
Stella McCartney Introduced the Limited-Edition SOS Collection
Sustainable Clothing Collections
New 'Regenration Nation' Collection is Inspired by Unity
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Emotional Health Cosmetics Initiatives
Tower 28 Debuts the 'It’s Okay To Be Sensitive Lip Kit'
Best-Selling Adaptive Apparel
Anthropologie Launches a New Adaptive Apparel Capsule
Beauty Brand Community Initiatives
Thrive Causemetics and Beauty 2 The Streetz Partnered in LA
Flavored Cashew Snacks
Octonuts Partnered with rePurpose Global to Combat Ocean Waste
Springtime-Themed Cosmetics Collections
The Tree Hut Spring Collection Has New Products and Scents
Grocery-Themed Holiday Cosmetics
Benefit Cosmetics Presents the Playful Benemart Collection
Sleek Collaborative Timepieces
Swatch and OMEGA Bring Back the Bioceramic MoonSwatch Capsule
Collaborative Collection Expansions
Hard Candy and Girl Scouts Bring Back Their Sweetest Collab
Sustainable Indigenous Cosmetics
Cheekbone Beauty Creates Makeup Using Indigenous Inspirations
Dating-App Holiday Campaigns
Bumble Holiday Campaign Sparks Real-Life Connections This Season
Social Media App Campaigns
Snapchat Promotes Creators in a Bold Campaign Amid TikTok Uncertainty
Inaugural Fashion Brand Cosmetics
Celine Beauté Will Debut a Red Lipstick This Fall
Sustainability-Driven Fashion Campaigns
pitusa's Sustainability Campaign Focuses on Reducing Waste
Berry-Hued Mascaras
Clinique's Viral Black Honey Shade Inspired New Limited-Edition Products
Luxurious Lipstick Pop-Ups
Valentino Beauty will Host a Spike Valentino Pop-Up in NYC
Collaborative Date-Ready Cosmetics
E.l.f. Beauty Unveils the New Collaboration with Tinder
Heartwarming Life-Tech Apparel
nanamica Introduces a New Collection for Spring/Summer 2025
Singer-Led Lipstick Campaigns
Olivia Rodrigo Leads Lancôme’s Latest Evolution in Lipstick
Pollution-Removing Murals
This Campaign Sucks by Dentsu Brings Awareness to London's Air Quality
Rebranded Food Delivery Apps
Skip Revamps Its Brand Identity to 'Skip to the Good Part'
Inclusive Self-Care Cosmetics
CHOC is an Empowering Makeup Brand for Melanin-Rich Skin
Period-Inspired Fashion Capsules
Nadya Okamoto Partnered with Chnge on an Exclusive Apparel Line
Gold-Themed Cosmetics Calendars
MAC Cosmetics' 24K Holiday Advent Calendar Features New Shades
Coffee Kindess Initiatives
Cambio Roasters Launches Random Act of Kindness Week Campaign
Tween Beauty Sticks
Talomi's Plant-Based Multi-Sticks Add Color to Eyes, Lips & Cheeks
Smoothing Skincare-Inspired Lipsticks
CoverGirl Clean Lip Color Lipsticks Come in 24 Shades
Active-Minded Refreshing Streetwear
YoungLA Drops the First Instalment of its October Collection
Earth-Inspired Wristwatches
Swatch and OMEGA Present the Moonswatch Mission to Earth
Inclusive Makeup Brand Campaigns
LIVE TINTED Launches the 'It Feels Good to Be Seen'
Beauty Recycling Programs
Shoppers Drug Mart Launches Recycling Program for Quo Beauty Cosmetics
Financial Coloring Books
Chime Boasts Activities for Financial Progress Month
Tennis Champion Beauty Campaigns
Naomi Osaka Advocates for Maybelline's 'Brave Together Program'
Mindful-Shopping Campaigns
The Ordinary’s 'Slovember' Campaign Promotes Intentional Shopping
Nighttime Cosmetic Campaigns
The Estée Lauder Night Night Club Campaign Stars Nicole Richie
Lengthy Halloween-Inspired Events
Michaels Has Launched Its 100 Days to Halloween Campaign
Empowering Fashion Campaigns
Coach's Spring 2025 Campaign Celebrates Personal Time Management
Harmonious Eyeshadow Combinations
'Palettes of Beautifying Eye Trends' Celebrates Beauty Moments
Actress Lip Color Campaigns
The Tom Ford Runway Lip Color Collection is Angelina Jolie-Approved
Dispensary-Friendly Voting Campaigns
Curaleaf Introduced Its 'Toke the Vote' Campaign
Pride Month Nail Polishes
The Sally Hansen x Pride Limited Edition Collection Supports GLAAD
Inclusive Eye-Makeup Collections
Live Tinted Debuts its Ophthalmologist-Tested 'Legacy Collection'
Inspiring Food Color Reports
Oterra Color Trends 2025 Put Four Trends in the Spotlight
Sleep Poverty Awareness Campaigns
Ikea Canada Introduces the Sleepless Lamp Calmpaign
Menstrual Cycle-Inspired Lipsticks
Evana Presents the Period Red Lipsticks Inspired by the Cycle
Ethical Ocean-Friendly Apparel
Good for Sunday's 'Save the Ocean' Collection is Organically Made
Thrift Shop Holidays
Goodwill Industries International is Promoting National Thrift Shop Day
Wildfire Relief Initiatives
Beauty Together is A Collaborative Effort for Wildfire Relief
Cake-Inspired Lip Oil Launches
Well People Partners with Sweet Laurel Bakery on Its New Launch
Plastic-Free Personal Care Products
Community Goods Touts Eco-Friendly Solutions and Packaging
Social-First Car Campaigns
Škoda's Reddit Car Share Amplified the Voices of Passionate Fans
Hockey Fan Cosmetic Campaigns
e.l.f. Cosmetics' EYES.LEAFS.FACE. Connects with Female Sports Fans
Skin Barrier Support Campaigns
BYOMA Declared May Skin Barrier Awareness Month
Mother-Themed Hat Designs
Mother Hats Offers Stylish Headwear and Empowerment
Second-Screen Watch Parties
The E.L.F. TIME Show Was Made to Run Parallel to the Big Game
Empowering Beauty Campaigns
UNice & EBeauty Launch Unice Pink Love — Empowering Pink Warriors
Celebratory Cosmetic Collections
The Pixi 25 Years of Glow Collection is Arriving Now
Real-Time Trending Spot Features
Roadtrippers Introduces the Trending Spots Feature to Its App
Inclusive Beauty Brands Initiatives
Annabelle Cosmetics Debuts 'Pride and Beauty for Everyone'
Social Video Beauty Brands
Time Inc. Unveils 'The Pretty' Social Video-Based Beauty Brand
Influencer-Led Mascara Campaigns
Milani Cosmetics and The Lipstick Lesbians Struck a Partnership
Sportswear Training Campaigns
FKA Twigs Redefines Movement with On's Fall/Winter 24 Capsule
Fair Wage-Supporting V-Day Campaigns
Acumen Launched the #Cocoamitment Campaign
Holistic Skincare Branding Initiatives
Ghost Democracy Debuts a Partnership Program and New Collab
Anniversary-Celebrating Cosmetic Lines
Thrive Causemetics® Debuts the 10th Anniversary Vault L:ine
Kindness-Promoting Marketing Campaigns
Once Upon a Coconut Launches 1 Million Acts of Kindness
Custom Headwear Holiday Campaigns
Lids' 'It’s Personal' Campaign Brings Heart to Holiday Gifting
Accessible Mental Health Trainings
Maybelline Brave Talk is an Empowering Five-Step Online Program
Pickleball-Themed Cosmetics Pop-Ups
MAC Hosted a Glow Play Summer Activation in Toronto
Branded Warm Clothing Donations
UNIQLO Stands Out with Its Heart of LifeWear Initiative
Cancer Awareness-Supporting Cannabis Initiatives
Ethos Cannabis Launches Colas for a Cure
Feel-Good Financial Campaigns
Ally Financial's Banksgiving Supports Customers in Need with Funds
Social Justice Desert Campaigns
Ben & Jerry's 'Make Some Motherchunkin' Change' Campaign Debuted
Inclusive Voting Campaigns
The Body Shop Worked with Apathy is Boring to Improve Voter Turnout
Marketing Social Advocacy Tools
Nut Tree Helps Smaller Brands Boost Their Presence
Diversity-Promoting Beauty Campaigns
e.l.f. Cosmetics Releases a Thought-Provoking Message
Forest-Protecting Fashion Brand Initiatives
Canopy Leads an Initiative To Save the Forests
Celebratory Photo Collections
Sonic Editions Honors Black Icons with an Exclusive Photo Collection
Toxic-Free Election Challenges
Stonyfield Organic Addresses Both Environmental and Social Concerns
Dazzling Lipstick Collections
Shiksona Introduces the Chic In The Spotlight Collection
Charitable Cosmetic Duos
Thrive Causemetics Debuts Dream & Glow Chaser™ Blush + Highlighter Duos
Affordable Luxury Cosmetics
Pretty Smart Delivers Luxury-Inspired Beauty Without the High Markup
Ethical Tea Commercial Campaigns
Clipper Teas Showcases its New Marketing Tactics for 2025
Collaboration Women Empowerment Lipsticks
TLB Nonstop Liquid Matte Lipstick Comes in Mielle Pink
Charitable Advent Calendars
24 Good Deeds Offers a Digital Advent Calendar with a Purpose
Mental Health-Focused Brand Initiatives
Maybelline New York Partners with WHO Foundation
Voting Day Rideshare Deals
Lyft Rolls Out Its Most Extensive Voting Initiative to Date
Anniversary-Celebrating Nonprofit Partnerships
LILYSILK Engages in Philanthropic Partnerships
Voting-Encouraging Ice Cream Promotions
Ben & Jerry's Ran the Red Pencils for Pints Initative
Inclusive Romance-Inspired Activations
Generation Love Presented the Giving Love Campaign
Closet-Clearing Challenges
Traid's Closet Clear-out Challenge Boosts Garment Donations
Disaster Relief-Supporting Pr Initiatives
Publicity for Good Supports Hurricane Helene Relief
Awareness-Raising Apparel
The Hats for Hope Movement Introduces a Stylish Crewneck to Its Campaign
Viral Political Campaign Accessories
The Viral Harris-Walz Camo Hat Appeals to Gen Z Voters
Climate-Conscious Wine Campaigns
California Wines Celebrates Its 13th Annual Down to Earth Month
Activism-Focused Apparel Capsules
Aéropostale and Global Citizen Launch a New Apparel Collection
Earth Month-Honoring Luxe Watches
Cartier's Tank Louis Watch Gets a Green Makeover for Earth Month
Dynamic Interest Social Platforms
Palette Let's People Curate Their Likes However They Please
Tree-Planting T-Shirt Lines
Pinko and Treedom Debut Another Green Capsule with Watercolor Printing
Social Isolation-Combating Platforms
TimeBank by Healthfirst Foundation Has Debuted a New Platform
Empowering Consumer-Centric Campaigns
Which? Launches a Festive Campaign to Empower Shoppers
QSR Book Initiatives
SONIC Drive-In Donates to Expand Book Access Across America
Inventive Charity Initiatives
Spark Financial's Annual Charity Initiative is for Autism Awareness
Hotel-Led Vintage Markets
The MOB Hôtel Hosted a Vintage Market, an Eco Conference and Workshops
Love-Centric Public Service Announcements
Ad Council & R/GA Debut the Love Has No Labels Campaign
Digital Community-Branded Product Lines
The Girl Math Gang Debuts New Product Offerings
Charity Contest Campaigns
Momcozy Recently Announced the Love in Action Campaign
Whimsical Ethically Made Apparel
iClothing Unveils its Bold and Eco-Friendly Sugarhill Collection
Membership-Based Community Engagement
The Lamp App Uses Technology to Promote Community Giving
Blood Center Campaigns
Markham Yard Releases the Blood Center Campaign to Inspire Donations
Mental Health Community Engagement
OOt Social Health Recently Launched Its Application
Charitable Esports Projects
Epic Foundation Launches the Esports for Good Initiative