CoverGirl Clean Lip Color Lipsticks Come in 24 Shades
Michael Hemsworth — July 31, 2024 — Fashion
References: covergirl & drugstorenews
CoverGirl Clean Lip Color lipsticks are a new range of minimal ingredient lip color products formulated with chromatic effects and a skincare-like experience in mind.
The product comes in 24 shades to choose from including pink, plum, nude and red satin finishes, which are each crafted with minimal ingredients with a full coverage formula to boot. The lipsticks are formulated with 3% squalene, avocado and aloe butter to keep lips hydrated at all times during wear. The products will also provide long-lasting wear with a skincare-inspired effect that will fill, even and smooth out the appearance of lines on the lips.
Senior Vice President of CoverGirl Global Marketing at Coty Mary Santangelo spoke on the CoverGirl Clean Lip Color lipsticks saying, "As the leader in committed beauty, our goal is to offer high performance products that also inspire consumers to make choices that are better for us and our planet. That is why we challenged ourselves to formulate a new collection of lip products that would deliver rich, luscious color without using any animal by-products, specifically Carmine. This beautiful range of shades flatters all skin tones and provides bold, lasting color in an eye-catching package. We say this is color truly made better.”
The product comes in 24 shades to choose from including pink, plum, nude and red satin finishes, which are each crafted with minimal ingredients with a full coverage formula to boot. The lipsticks are formulated with 3% squalene, avocado and aloe butter to keep lips hydrated at all times during wear. The products will also provide long-lasting wear with a skincare-inspired effect that will fill, even and smooth out the appearance of lines on the lips.
Senior Vice President of CoverGirl Global Marketing at Coty Mary Santangelo spoke on the CoverGirl Clean Lip Color lipsticks saying, "As the leader in committed beauty, our goal is to offer high performance products that also inspire consumers to make choices that are better for us and our planet. That is why we challenged ourselves to formulate a new collection of lip products that would deliver rich, luscious color without using any animal by-products, specifically Carmine. This beautiful range of shades flatters all skin tones and provides bold, lasting color in an eye-catching package. We say this is color truly made better.”
Trend Themes
1. Skincare-infused Makeup - The integration of skincare ingredients such as squalene, avocado, and aloe butter into makeup products is merging beauty and skincare for enhanced multi-functional benefits.
2. Minimal Ingredient Formulas - A shift towards minimal ingredient compositions in cosmetic products is responding to consumer demand for cleaner beauty options with fewer additives.
3. Animal-free Beauty - The rise of animal-free and vegan-friendly cosmetic formulations is addressing ethical consumer concerns and expanding the market for cruelty-free beauty products.
Industry Implications
1. Cosmetics - Innovative formulations integrating skincare benefits are transforming standard cosmetic products into multifunctional beauty solutions.
2. Clean Beauty - The clean beauty sector is rapidly growing as brands adopt minimal ingredient lists and ethically sourced components in response to increasing consumer mindfulness.
3. Sustainable Beauty - Sustainable beauty is gaining traction with a focus on environmentally friendly formulations and packaging, catering to eco-conscious consumers.
7.5
Score
Popularity
Activity
Freshness
