When it comes to May 2015 media innovations, topics range across a variety of mediums. They also incorporates a variety of industries, from fashion to music, and provide valuable insight for companies involved in entertainment.
While some argue radio might be dead, even this old school platform is getting a makeover in the form of apps. They way they can target specific demographics, like speedy new soundbites for multi-tasking millennials or content produced by kids for kids.
Many of the May 2015 media ideas are self-referential and address issues within the media itself. This includes documentaries on model diversity, television parodies on a much more serious society issue and body confidence campaigns on social media.
Top 30 Media Ideas in May
From Body Confidence Social Campaigns to Rape Culture Parodies:
Alyson Wyers — May 30, 2015 — Pop Culture
30
Elegantly Casual Editorials
Olivia Palermo Stars in the April 2015 Cover Story for ELLE Vietnam
29
Desert Flower Editorials
Kristine Froseth Stars in Numero Tokyo's May Issue
28
Plastic Mask Runways
The AW15 Undercover Plastic Surgery Runway Screams Youthful Beauty
27
Richly Tropical Editorials
Paradise Lost by Aorta is Elegantly Exotic for Schon Magazine
26
Model Diversity Documentaries
A Perfect 14 is an Upcoming Documentary on Plus-Size Modelling
25
Desert Metallic Fashion
Stylist Arabia Captures Model Paulina in Edgy Shimmering Pieces
24
Urban Warrior Editorials
Anna Haftenberger Dons Her Armor in L'Officiel Ukraine's April Issue
23
Live Streamed Razor Unveilings
Gillette Introduces Avengers Razors Online & Offline Simultaneously
22
Immaculate Toga Editorials
Josephine Le Tutour is Wonderful in White for Vogue China's May Issue
21
Quirky Gentleman Fashion
Marcin Dziak's Latest Photo Feature Boasts Elegant Menswear
20
Vanguard Sportswear Editorials
Florian Joahn Captures This Monochromatic and Edgy Portrait Series
19
Shattered Glass Editorials
Model Julia Nobis Poses for Karl Templer in Interview Magazine
18
Eclectic Retro Editorials
Magdalena Jasek and Darius Tralbalza Star in Russh Magazine #63
17
Sunny Springtime Editorials
Alena Blohm Stars in the April Issue of Elle Russia
16
Luxuriously Woodsy Editorials
Dani Witt Stars in the April Issue of Harper's Bazaar Brazil
15
Body Confidence Social Campaigns
Drop The Plus Asks the Fashion Industry to Stop Saying Plus Size
14
Stylish Animal Editorials
Lucky Magazine's Latest Issue is Covered by Celebrity Pets as a Prank
13
Virtual Festival Tours
Field Trip's Music Festival Experience Entertains with VR Between Sets
12
YouTuber Lifestyle Networks
Beauty Guru Michelle Phan Launches ICON Network with Endemol Beyond
11
Kids' K-Pop Shows
Nickelodeon's 'Make It Pop' Show Brings Korean Style and Music to the West
10
Binge-Watching PSAs
This Netflix April Fools PSA Cautions Against the Dangers of Over-Streaming
9
Audio Advice Apps
Audvisor Contains Thousands of 3 Minute Clips Containing Business Insights
8
Generational Quiz Shows
Televisa & Mark Burnett's Generation Gap is a Family-Friendly Quiz Show
7
Geo-Specific Albums
Swedish Band John Moose's Album Release Must Be Listened to in the Woods
6
Speedy News Soundbites
Clippet Offers One Minute-Long Daily News Clips for Busy Millennials
5
Hybrid Streaming Services
Freecast's Rabbit TV Combines Free and Paid Video Content
4
Kid-Produced Radio Programming
The Children's Radio Shows Entertain During the Ebola Crisis
3
Thermographic Music Videos
Grief by Earl Sweatshirt Was Shot by Murai Using a Night Vision Camera
2
Rape Culture Parodies
Amy Schumer Tackles Rape Culture in Her Friday Night Lights Parody
1
TV Series Prop Exhibitions
The National Museum of American History Will Display Mad Men Costumes
Related Ideas
Creative Ad Responses
Kiehl’s Response to Censorship Embraces Bold Creativity
AI-Powered Creative Marketing Tools
RYA x Qrious Insight Partner for Ad Campaign Generation
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Time-Specific Marketing Campaigns
Ikea’s ‘u up?’ Campaign Targets Late-Night Scrollers
Reimagined Smartphone Campaigns
The 'Pixel In The Clutch' Campaign Highlights AI Phone Features
Positive Social Media Campaigns
The New Tumblr Campaign Champions Community Over Controversy
Mens Underwear Campaigns
David Beckham Stars in the News BOSS ONE Bodywear Campaign
Modern Newsstand Skincare Pop-Ups
Neutrogena x AIRE Health Hosted a Thematic Event
Truth-Forward Beauty Campaigns
The Ordinary X Uncommon Unveil the Beauty Industry’s Biggest Myths
Humorous Menswear Ads
Men’s Wearhouse Goes Full Funny with its 'Love the Way You Look' Campaign
Expansive Pride Month Initiatives
The Latest Primark Pride Collection and Campaign are Inclusive
Documentary-Style Hair Campaigns
Cécred’s 'A Deeper Understanding of Hair' Shows Power and Purpose
Restyled Cinematic Makeup Campaigns
Dolce & Gabbana's 'Il Pranzo' Campaign is Dramatic and Bold
Uplifting Social Media Campaigns
Optimism Your Feed Helps Social Media Users Retrain the Algorithm
Non-AI Beauty Campaigns
The Code by Dove Fights Beauty Standards Manufactured by AI
Mental-Health Awareness QSR Packaging
McDonald's Alters Its Happy Meal Boxes for Mental Health
Late-Night Text Campaigns
The IKEA "U Up?" Stunt Reached Sleepless Social Media Users
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Substance Use Narrative Shifts
The Missing Issue Offers a New Perspective on Celebrity Struggles
Star-Studded Tech Campaigns
Jewellery Pros and Music Talent Promote the Bose Ultra Open Earbuds
Personalized Entertainment Discovery Apps
Jim Lidestri's MoxieJam Focuses on Music, Movies & TV
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Next-Gen News Apps
Shades is a News and Culture App for Gen Z and Gen Alpha
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Social Movement Medals
The Openness Medal by Samsung Invites Gen Z to Share Challenges
Sensitivity Marketing Campaigns
Cetaphil Teams Up with Lil Wayne for Super Bowl Spot
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Unretouched Photography Books
Dove Reimagine Beauty Celebrates Authentic Representation
Streetwear Culture Music Partnerships
Spotify x BAPE Redefine Hip Hop with New Playlist Covers
Offbeat Fashion Campaigns
ASOS 'Inspired By' Delivers Non-Traditional Inspiration to Style-Seekers
AI-Assisted Business Ads
Google Workspace's 50 States, 50 Stories Shares Small Businesses Using AI
Drug-Themed April Fool's Gags
Innocean Berlin's Glory Over Pain Corporation Campaign is Satirical
New Years Specific Campaigns
Dove’s Unready for Anything Campaign Celebrates End-of-Night Rituals
Young Travellers-Targeting Campaigns
Progressive Insurance Has Introduced a New Campaign
Novel Fitness Raves
Les Mills and adidas Offered a Ground-Breaking Fitness Rave Event
Pop-Culture-Inspired Soda Drinks
Cool Sips Embraces Pop Culture Moments with Themed Drinks
Gen Z-Focused Personal Care
Kiehl's New 'Pubic Service Announcement' Campaign Taps Ilana Glazer
Mindful Athletic Brand Initiatives
Nike's 'Wellness Collective' Promotes 5 Key Wellness Pillars
Comprehensive Self-Care Events
The Wellness Oasis™ is Running During Miami Art Week 2024
Data-Driven QSR Campaigns
Burger King's BK Unwrapped Reveals Customers' 2024 Ordering Preferences
Social Media App Campaigns
Snapchat Promotes Creators in a Bold Campaign Amid TikTok Uncertainty
Art-Promoting Campaigns
Beige Billboards Spark a Bold Call to Save Charlotte’s Art Scene
Creative Auto Campaigns
The Electric Capri Campaign Revives a Legend with Modern Flair
Quirky Athlete-Centric Mayo Campaigns
Hellmann's New 'Mayotivations Campaign' Features Will Levis
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Entertainment-Driven Beauty Marketing
Skincalories Creates a Unique and Musical Brand Experience
Beauty Brand-Sponsored Sports Events
Maybelline New York Becomes WNBA's Official Beauty Partner
Music Icon-Supported AI Campaigns
Music Stars Spotlight Workday's AI-Powered Enterprise Solutions
Expressive Haircare Campaigns
Dark & Lovely's Play in Color Celebrates Black Beauty & Creativity
Fandom-Friendly Campaigns
WhatsApp & Netflix Unite for a Squid Game Fandom Celebration
Inclusive Hair-Styling Campaigns
Dove's #MyHairAMiModo Campaign Supports Cultural Latina Hair
Rapper-Approved Product Campaigns
Topicals Introduces a New Fading Product with Rapper Flo Milli
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
Weed-Centric Women’s Campaigns
Sundae School’s 'Women of Weed' Campaign Redefines Cannabis Culture
Innovative Outdoor Advertising Campaigns
Unilever's Dirt is Good Turns Billboards into Playgrounds
Visual Museum Campaigns
MoMA’s New Museum Campaign Transforms NYC into an Art Lover’s Paradise
Tennis Champion Beauty Campaigns
Naomi Osaka Advocates for Maybelline's 'Brave Together Program'
Mindful-Shopping Campaigns
The Ordinary’s 'Slovember' Campaign Promotes Intentional Shopping
Banshee-Inspired Fashion Collections
McQueen’s Spring 2025 Ad Campaign Embraces Irish Folklore
Social Media Meditation Features
The TikTok Meditation Feature Helps Users Take a Break
Comedic Body Wash Ads
Moist Humor by Dove Debuted During SNL50: the Anniversary Special
Eco-Minded Millennial Ads
Coors Seltzer's 'Call to Inaction' Campaign Aims to Save Water
Empowering Fashion Campaigns
Coach's Spring 2025 Campaign Celebrates Personal Time Management
Bed Rotting-Themed Brand Campaigns
KIND Snacks Celebrates All KINDs of Good in the New Year
Dating-Style Bar Discovery Platforms
Heineken® Debuts an Innovative Digital Platform — Bar Dating
Music-Inspired Retail Campaigns
Macy’s is Launching Its Summer’s Greatest Hits Campaign
Social Media Notes Expansions
TikTok Notes Puts Text and Images to the Forefront of Social Sharing
Authentic Skincare Campaigns
We are Social France Spotlights Avène’s New Anti-Blemish Cream
Exquisite Fashion Capsules
The Erdem Spring 2025 Ready-To-Wear Collection is Eye-Catching
Gen Z Breakfast Campaigns
'Start the Day the Totino’s Way' Targets Teens Who Skip Morning Meals
Custom Inspirational Quotes
Muse Combines Quotes with Creative Themes for Social Media
Creative Cancer Awareness Campaigns
F Cancer Debuts the 'Pick Up Your Poop' Campaign
Musical Nut Campaigns
INC's NutTunes Campaign Reaches Gen Z Through Spotify
Family-Honoring Festive Campaigns
JD Celebrates all Forms of Family in 2024 Xmas Family Campaign
Pop Culture Bars
Basic is Building a Sports Bar for Pop Culture Fans
AI-Powered Music Remixing Apps
Sprite is Reprising its Limelight Music Platform for Consumers
Phone Breakup Newsletters
The Guardian's 'Reclaim Your Brain' Newsletter Helps Reduce Screen Time
Body-Positive Brand Campaigns
Dove's Super Bowl Ad Challenges Toxic Body Talk in Sports
Collaborative Digital Coffee Campaigns
illy Launches its Digital Content Series 'Coffee Break'
Marketing Idea Generators
Thunderbucket Provides Marketing Ideas and Observations at Speed
Confident Fashion Rebranding Campaigns
Boohoo Launches the People Will Talk... Campaign
Dressed-Up Breakfast Campaigns
Joe & the Juice Invites Customers to Get Chic for Breakfast
Ageism-Targeting Language Campaigns
Modern Age Has Launched the Aging Index
Miniature Billboard Ads
Little Canada's Mini Media Initiative Spotlights Brands on Tiny Billboards
Pop-Up Radio Stations
Bridget Jones Radio Supports the Launch of a New Romantic Comedy
Peeling Cheese Packaging Billboards
This Babybel Billboard is Inspired by the Product's Packaging
Music-Based Car Campaigns
Toyota Indonesia Launched 'Toyota Lofi Drive Beats'
Influencer-Fronted Sunscreen Ads
Sol de Janeiro and Sofia Richie Grainge Debut a New Campaign
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Social Video Beauty Brands
Time Inc. Unveils 'The Pretty' Social Video-Based Beauty Brand
Refreshed Beauty Jingles
Maybelline Reworked the Maybe It’s Maybelline Jingle for a New Generation
Next-Generation Mall Campaigns
Simon's Meet Me @themall Targets Gen Z Shoppers
Sportswear Training Campaigns
FKA Twigs Redefines Movement with On's Fall/Winter 24 Capsule
Social Media Impact Studies
Instagram Allows COS to Conduct Mental Health Research
Chinese Youth Search Reports
Xiaohongshu Has Released Report on Search Habits Among Youth in China
Solution-Oriented Holiday Ads
Orange’s Holiday Ad Brings Families Together Over Smartphones
Accessible Mental Health Trainings
Maybelline Brave Talk is an Empowering Five-Step Online Program
Gen Z Media Agencies
Mediahuis Launches the Gen Z-Focused Creative Agency 72andSunny
Private Social Photo Apps
The 'Retro' App Focuses on Mindful Sharing with Select Others
Global Storytelling Initatives
Vans Announces its Narrative-Centric Always Pushing Campaign
Inclusive Voting Campaigns
The Body Shop Worked with Apathy is Boring to Improve Voter Turnout
Celebrative BIPOC Campaigns
Toyota Launches its 'You Can't Stop My Drive' Campaign
Personalized News Podcasts
CustomPod Delivers Custom Daily News Briefings from Trusted Sources
Unknown Birthday Campaigns
Grey Bangladesh & Tasty Treat Address a Significant Issue in Bangladesh
Personalized Retail Media Networks
Thrive Market Collaborates with Instacart on a New Network
Creator-Focused All-In-One Platforms
MediaClub.app Serves Creators in the Middle East
Dynamic Auto Marketing Campaigns
Hyundai Promotes Its Electrical Vehicle Line-up
Music-Centric Branding Initiatives
BACARDÍ Rum Partnered with the MTV Video Music Awards
Urban-Inspired Bag Campaigns
côte&ciel's Latest Editorial Campaign is Dubbed Rhythms of Transit
Mental Health-Focused Brand Initiatives
Maybelline New York Partners with WHO Foundation
Athlete-Backed Mental Health Campaigns
The Love, Your Mind Campaign Aims to Support Mental Health
Gen Z Whitepapers
Wondershare Filmora Has Published Its First Whitepaper Titled 'Gen Z in Action'
Social Media Content Creators
Social Media Kit Simplifies Carousel Posts with Figma Templates
Redirected Movement Campaigns
Asics' 15MinuteWeightLoss Challenges Rapid Weight Loss Content
Mango-Scented Newspaper Ads
Swiggy Instamart Launched a Scented Campaign in the Times of India
Advertising Demand-Side Platforms
Yahoo Launched Yahoo Creative to Help Advertisers
Pioneering Podcast Creator Networks
Rich Roll is Launching a Network Called Voicing Change Media
Ad Inspiration Archives
Nobody Reads Ads Showcases Print and Outdoor Ads With Notable Success
Pop Culture Presidency Campaigns
Kamala Harris Adopts Charli XCX's 'Brat' Trend for Her Campaign
Entertainment Tracker Apps
Flickd Lets Users Track, Discuss, and Get Recommendations on Media
Cultural Social Media Documentaries
Hulu Unveils the Black Lives Matter: A People's History Doc
Music Updates Platforms
Music News Provides the Latest Updates on Industry Movements
Debunking AI Apps
BSBot Helps Publicis Clients Tell the Truth About AI from Fiction at Cannes
Reflection-Encouraging Edible Oil Campaigns
Simply Fresh Marks the New Year with a New Campaign
Empowering Consumer-Centric Campaigns
Which? Launches a Festive Campaign to Empower Shoppers
Gaming-Inspired Headphone Campaigns
Nazarian Films Aims to Engage a Younger Generations
Unconventional Foodie Magazines
Food& Magazine Explores the Weird and Wonderful World of Food
Women-Led Toronto Florists
May Flowers Flourishes with a Captivating Approach to Floral Design
April Fool's Lifestyle Collections
Nugget Introduced Its 'Most Trendiest - High Endiest' Line Yet
Love-Centric Public Service Announcements
Ad Council & R/GA Debut the Love Has No Labels Campaign
Digital Community-Branded Product Lines
The Girl Math Gang Debuts New Product Offerings
Intellectually Stimulating Social Media
Maven Goes Back to Basics with Traditional Algorithms
Bite-Sized Gen Z News
Mata.Today Offers Quick Insights for Gen Z to Easily Digest
Entertaining Business News Magazines
Business For You Magazine Brings Exciting Narratives
TV-Specific Pop Informants
COVER Emerges as the Essential App for TV Show Aficionados
Ardent Entertainment Campaigns
Steve Harvey Narrates the New Abu Dhabi Calendar Campaign