When it comes to May 2015 media innovations, topics range across a variety of mediums. They also incorporates a variety of industries, from fashion to music, and provide valuable insight for companies involved in entertainment.
While some argue radio might be dead, even this old school platform is getting a makeover in the form of apps. They way they can target specific demographics, like speedy new soundbites for multi-tasking millennials or content produced by kids for kids.
Many of the May 2015 media ideas are self-referential and address issues within the media itself. This includes documentaries on model diversity, television parodies on a much more serious society issue and body confidence campaigns on social media.
Top 30 Media Ideas in May
From Body Confidence Social Campaigns to Rape Culture Parodies:
Alyson Wyers — May 30, 2015 — Pop Culture
30
Elegantly Casual Editorials
Olivia Palermo Stars in the April 2015 Cover Story for ELLE Vietnam
29
Desert Flower Editorials
Kristine Froseth Stars in Numero Tokyo's May Issue
28
Plastic Mask Runways
The AW15 Undercover Plastic Surgery Runway Screams Youthful Beauty
27
Richly Tropical Editorials
Paradise Lost by Aorta is Elegantly Exotic for Schon Magazine
26
Model Diversity Documentaries
A Perfect 14 is an Upcoming Documentary on Plus-Size Modelling
25
Desert Metallic Fashion
Stylist Arabia Captures Model Paulina in Edgy Shimmering Pieces
24
Urban Warrior Editorials
Anna Haftenberger Dons Her Armor in L'Officiel Ukraine's April Issue
23
Live Streamed Razor Unveilings
Gillette Introduces Avengers Razors Online & Offline Simultaneously
22
Immaculate Toga Editorials
Josephine Le Tutour is Wonderful in White for Vogue China's May Issue
21
Quirky Gentleman Fashion
Marcin Dziak's Latest Photo Feature Boasts Elegant Menswear
20
Vanguard Sportswear Editorials
Florian Joahn Captures This Monochromatic and Edgy Portrait Series
19
Shattered Glass Editorials
Model Julia Nobis Poses for Karl Templer in Interview Magazine
18
Eclectic Retro Editorials
Magdalena Jasek and Darius Tralbalza Star in Russh Magazine #63
17
Sunny Springtime Editorials
Alena Blohm Stars in the April Issue of Elle Russia
16
Luxuriously Woodsy Editorials
Dani Witt Stars in the April Issue of Harper's Bazaar Brazil
15
Body Confidence Social Campaigns
Drop The Plus Asks the Fashion Industry to Stop Saying Plus Size
14
Stylish Animal Editorials
Lucky Magazine's Latest Issue is Covered by Celebrity Pets as a Prank
13
Virtual Festival Tours
Field Trip's Music Festival Experience Entertains with VR Between Sets
12
YouTuber Lifestyle Networks
Beauty Guru Michelle Phan Launches ICON Network with Endemol Beyond
11
Kids' K-Pop Shows
Nickelodeon's 'Make It Pop' Show Brings Korean Style and Music to the West
10
Binge-Watching PSAs
This Netflix April Fools PSA Cautions Against the Dangers of Over-Streaming
9
Audio Advice Apps
Audvisor Contains Thousands of 3 Minute Clips Containing Business Insights
8
Generational Quiz Shows
Televisa & Mark Burnett's Generation Gap is a Family-Friendly Quiz Show
7
Geo-Specific Albums
Swedish Band John Moose's Album Release Must Be Listened to in the Woods
6
Speedy News Soundbites
Clippet Offers One Minute-Long Daily News Clips for Busy Millennials
5
Hybrid Streaming Services
Freecast's Rabbit TV Combines Free and Paid Video Content
4
Kid-Produced Radio Programming
The Children's Radio Shows Entertain During the Ebola Crisis
3
Thermographic Music Videos
Grief by Earl Sweatshirt Was Shot by Murai Using a Night Vision Camera
2
Rape Culture Parodies
Amy Schumer Tackles Rape Culture in Her Friday Night Lights Parody
1
TV Series Prop Exhibitions
The National Museum of American History Will Display Mad Men Costumes
Related Ideas
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Expansive Pride Month Initiatives
The Latest Primark Pride Collection and Campaign are Inclusive
Restyled Cinematic Makeup Campaigns
Dolce & Gabbana's 'Il Pranzo' Campaign is Dramatic and Bold
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
Uplifting Social Media Campaigns
Optimism Your Feed Helps Social Media Users Retrain the Algorithm
Non-AI Beauty Campaigns
The Code by Dove Fights Beauty Standards Manufactured by AI
Mental-Health Awareness QSR Packaging
McDonald's Alters Its Happy Meal Boxes for Mental Health
Star-Studded Tech Campaigns
Jewellery Pros and Music Talent Promote the Bose Ultra Open Earbuds
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
CGI-Created Fashion Campaigns
Coach's Find Your Courage Campaign Stars Virtual Human imma
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Emerging Technology Publications
New Society Has Launched Its Inaugural Book About Technology
Humorous Payment Campaigns
Paypal's Latest Campaign Features Actor Will Ferrell
Cinematic New Year Campaigns
Prada Releases Its High-Fashion Campaign for Chinese New Year
Moderate Drinking Campaigns
The Magic of Moderate Drinking Encourages Responsible Consumption
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Novel Fitness Raves
Les Mills and adidas Offered a Ground-Breaking Fitness Rave Event
Next-Gen News Apps
Shades is a News and Culture App for Gen Z and Gen Alpha
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Social Movement Medals
The Openness Medal by Samsung Invites Gen Z to Share Challenges
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Open-Air Medi-Spa Services
The Scene Medical Beauty Bar Rides the Wave of the Beauty Market
Provocative Spread Pop-Ups
The Marmite Dark Room Entices Gen Z to Experience an Iconic Spread
Unretouched Photography Books
Dove Reimagine Beauty Celebrates Authentic Representation
Streetwear Culture Music Partnerships
Spotify x BAPE Redefine Hip Hop with New Playlist Covers
Young Travellers-Targeting Campaigns
Progressive Insurance Has Introduced a New Campaign
Gen Z-Focused Personal Care
Kiehl's New 'Pubic Service Announcement' Campaign Taps Ilana Glazer
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
Suggestive Spread Campaigns
The Marmite First Timers Campaign Targets Gen Z
Quirky Athlete-Centric Mayo Campaigns
Hellmann's New 'Mayotivations Campaign' Features Will Levis
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Offbeat Fashion Campaigns
ASOS 'Inspired By' Delivers Non-Traditional Inspiration to Style-Seekers
Inclusive Fashion Runways
The Runway of Dreams Foundation Returns for New York Fashion Week
Expressive Haircare Campaigns
Dark & Lovely's Play in Color Celebrates Black Beauty & Creativity
Entertainment-Driven Beauty Marketing
Skincalories Creates a Unique and Musical Brand Experience
Inclusive Hair-Styling Campaigns
Dove's #MyHairAMiModo Campaign Supports Cultural Latina Hair
Rapper-Approved Product Campaigns
Topicals Introduces a New Fading Product with Rapper Flo Milli
Mindful-Shopping Campaigns
The Ordinary’s 'Slovember' Campaign Promotes Intentional Shopping
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Tennis Champion Beauty Campaigns
Naomi Osaka Advocates for Maybelline's 'Brave Together Program'
Mental Health Snack Initiatives
Pringles Relaunched a QR Design for Exclusive Movember Tubes
Mindful Athletic Brand Initiatives
Nike's 'Wellness Collective' Promotes 5 Key Wellness Pillars
Eco-Minded Millennial Ads
Coors Seltzer's 'Call to Inaction' Campaign Aims to Save Water
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Music-Inspired Retail Campaigns
Macy’s is Launching Its Summer’s Greatest Hits Campaign
Social Media Notes Expansions
TikTok Notes Puts Text and Images to the Forefront of Social Sharing
Exquisite Fashion Capsules
The Erdem Spring 2025 Ready-To-Wear Collection is Eye-Catching
Underarm Celebration Initiatives
Dove's #FreeThePits Challenges Stereotypes and Boosts Confidence
Celebrity-Inspired Cocktail Menus
The Quote Book by Velvet Bar Shares Drinks Based on Icons
Gen Z Breakfast Campaigns
'Start the Day the Totino’s Way' Targets Teens Who Skip Morning Meals
Musical Nut Campaigns
INC's NutTunes Campaign Reaches Gen Z Through Spotify
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
AI-Powered Music Remixing Apps
Sprite is Reprising its Limelight Music Platform for Consumers
Pop Culture Bars
Basic is Building a Sports Bar for Pop Culture Fans
Redesigned Father's Day Cards
CALM & The Or's Father’s Day Redesign Challenges Outdated Messaging
Phone Breakup Newsletters
The Guardian's 'Reclaim Your Brain' Newsletter Helps Reduce Screen Time
Collaborative Digital Coffee Campaigns
illy Launches its Digital Content Series 'Coffee Break'
Marketing Idea Generators
Thunderbucket Provides Marketing Ideas and Observations at Speed
Image-Based Alternative Social Medias
'Noteit' is a Snapchat-Inspired App for Gen Alpha Users
Dressed-Up Breakfast Campaigns
Joe & the Juice Invites Customers to Get Chic for Breakfast
Ageism-Targeting Language Campaigns
Modern Age Has Launched the Aging Index
Social Media Political-Content Limitations
Meta is Reducing Political Content Recommendations
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Peeling Cheese Packaging Billboards
This Babybel Billboard is Inspired by the Product's Packaging
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Youth-Focused Social Campaigns
Claire’s Introduces a New Gen Z-Alpha Platform Called 'The Collab'
Inspiring Daily Bodycare
method's Unleash Your Inner Shower Celebrates Personal Transformations
Influencer-Fronted Sunscreen Ads
Sol de Janeiro and Sofia Richie Grainge Debut a New Campaign
Retail Body Cam Initiatives
Pret a Manger Employees are Testing Out Body Cams for Personal Safety
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Family-Honoring Festive Campaigns
JD Celebrates all Forms of Family in 2024 Xmas Family Campaign
Engaging Youth-Focused Platforms
V&A Introduces the Mused Website for Gen Z Digital Natives
Next-Generation Mall Campaigns
Simon's Meet Me @themall Targets Gen Z Shoppers
Refreshed Beauty Jingles
Maybelline Reworked the Maybe It’s Maybelline Jingle for a New Generation
Sportswear Training Campaigns
FKA Twigs Redefines Movement with On's Fall/Winter 24 Capsule
Social Media Music Festivals
TikTok 'In the Mix' is a First-of-Its-Kind Music Festival
Social Media Impact Studies
Instagram Allows COS to Conduct Mental Health Research
Chinese Youth Search Reports
Xiaohongshu Has Released Report on Search Habits Among Youth in China
Accessible Mental Health Trainings
Maybelline Brave Talk is an Empowering Five-Step Online Program
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Private Social Photo Apps
The 'Retro' App Focuses on Mindful Sharing with Select Others
Global Storytelling Initatives
Vans Announces its Narrative-Centric Always Pushing Campaign
Empowering Movie Industry Dolls
Mattel's 2024 Career of the Year Barbies Celebrate Women in Film
Accessible Mixed-Reality Media
Chapter 2 Welcomes New Society to Revolutionize the Media Frontier
Inclusive Voting Campaigns
The Body Shop Worked with Apathy is Boring to Improve Voter Turnout
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Unknown Birthday Campaigns
Grey Bangladesh & Tasty Treat Address a Significant Issue in Bangladesh
Personalized Retail Media Networks
Thrive Market Collaborates with Instacart on a New Network
Content Creator-Friendly Music Libraries
RADAAR's Audio Library Can Enhance Content
Confident Fashion Rebranding Campaigns
Boohoo Launches the People Will Talk... Campaign
Dynamic Auto Marketing Campaigns
Hyundai Promotes Its Electrical Vehicle Line-up
Music-Centric Branding Initiatives
BACARDÍ Rum Partnered with the MTV Video Music Awards
Search-Hacking Campaigns
Kraft Real Mayo's Search Moist Campaign Suggested a Word of the Year
Mental Health-Focused Brand Initiatives
Maybelline New York Partners with WHO Foundation
Interconnected Messaging Ecosystems
Whatsapp to Introduce Support for Messages Third-Party Apps
Athlete-Backed Mental Health Campaigns
The Love, Your Mind Campaign Aims to Support Mental Health
Gen Z Whitepapers
Wondershare Filmora Has Published Its First Whitepaper Titled 'Gen Z in Action'
Promotional Influencer Videos
Activision Recruits Multiple Creators to Appeal to Gen Z Consumers
Joy-Inspired Beauty Campaigns
Ulta Beauty Launches the Joy Project, a Ground-Breaking Study
Redirected Movement Campaigns
Asics' 15MinuteWeightLoss Challenges Rapid Weight Loss Content
Mango-Scented Newspaper Ads
Swiggy Instamart Launched a Scented Campaign in the Times of India
Advertising Demand-Side Platforms
Yahoo Launched Yahoo Creative to Help Advertisers
Music Culture-Honoring Graphic Tees
Patta's Dance T-Shirt Celebrates the UK's Music Culture
Pioneering Podcast Creator Networks
Rich Roll is Launching a Network Called Voicing Change Media
Empowering Consumer-Centric Campaigns
Which? Launches a Festive Campaign to Empower Shoppers
Pop Culture Presidency Campaigns
Kamala Harris Adopts Charli XCX's 'Brat' Trend for Her Campaign
Media-Based Music Expansions
DistroKid Users Now Have Access to TikTok Music for Promotion
Cultural Social Media Documentaries
Hulu Unveils the Black Lives Matter: A People's History Doc
Media Release Monitoring Apps
The 'Upcoming' App Helps Users Track Favorite Media and Explore
Debunking AI Apps
BSBot Helps Publicis Clients Tell the Truth About AI from Fiction at Cannes
Music Updates Platforms
Music News Provides the Latest Updates on Industry Movements
Unconventional Foodie Magazines
Food& Magazine Explores the Weird and Wonderful World of Food
Women-Led Toronto Florists
May Flowers Flourishes with a Captivating Approach to Floral Design
Music Content Campaign Tools
Spotify Presents the Showcase Tool for Artists to Promote
April Fool's Lifestyle Collections
Nugget Introduced Its 'Most Trendiest - High Endiest' Line Yet
Celebratory Odd Designs
Ridiculous Design Celebrates Weird and Wonderful Ideas Within Design
Fathers Day Short Films
Dove Men+Cares Debuted the 'Care Makes a Dad' Initiative
Inclusivity-Centric Back-To-School Campaigns
Sistema Launched a Back-To-School Survey
Gaming-Inspired Headphone Campaigns
Nazarian Films Aims to Engage a Younger Generations
Enriching Senior Initiatives
Ogilvy Shanghai Debuts a Seniors Initiative Called 'Morning Shanghai'
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Love-Centric Public Service Announcements
Ad Council & R/GA Debut the Love Has No Labels Campaign
Digital Community-Branded Product Lines
The Girl Math Gang Debuts New Product Offerings
Heritage Month Sports Campaigns
ESPN's 'Somos' Campaign Celebrates Hispanic Sports Icons
Lighthearted Meme Apps
Goodday is a Meme App Designed to Inspire Happiness
Year-Long Professional Content Calendars
Content Squeezy Provides Social media Ideas
Tween-Oriented Content Series
Claire's Launches a New Media Partnership with Sony Pictures TV-Kids
Long-Form Content Social Platforms
X Allows Premium+ Subscribers to Create Long-Form Articles
Intellectually Stimulating Social Media
Maven Goes Back to Basics with Traditional Algorithms
Bite-Sized Gen Z News
Mata.Today Offers Quick Insights for Gen Z to Easily Digest
Efficient Fact Generators
Facts Generator Can Produce Interesting Facts About Any Subject
Senior-Friendly Pride Campaigns
misterb&b and Les Audacieuses et Les Audacieux Target Seniors
Creative Collaboration Clubs
Dazed Has Launched a New Social Media App Called Dazed Club
Entertaining Business News Magazines
Business For You Magazine Brings Exciting Narratives
TV-Specific Pop Informants
COVER Emerges as the Essential App for TV Show Aficionados
Ardent Entertainment Campaigns
Steve Harvey Narrates the New Abu Dhabi Calendar Campaign
Boomer-Focused Voter Advertisements
Perth Creatives Launch the New Groom-a-Boomer Voting Campaign