Whether cartoonish to appeal to children, elegant to appeal to adults or a perfect blend of both to appeal to all ages, these examples of spreadable goods packaging involve foods that can be targeted to just about anyone based solely on branding. Granted, the cannabis and alcoholic chocolate spreads are without a doubt not made for children.
Yet as long as a person loves fruit preserves and doesn't have a serious nut allergy, these spreads are quite universal. Finding a niche can be difficult unless one has a strong vision. This vision is translated through the branding. One of the examples of spreadable goods packaging involves a cross-stitched logo that instantly gives the jam a maternal, homemade appeal while another is much more sleek and minimal for mature professionals.
32 Examples of Spreadable Goods Packaging

32
Elegant Minimalism Branding
This March Pantry Packaging Boasts Clean Design Details

31
Regally Feminine Jam Jars
Maria Marmalade Sources from a Legend About Scotland's Queen Marie I

30
Homemade Homestead Jams
The Youngs Farm Natural Jams are Made with Fresh Fruit Ingredients
29
Hexagon-Embossed Branding
Ame Honey Packaging Embodies the Symbol of Its Scrumptious Contents
28
Spreadable Preserves Packaging
The Jam Brush Tube Streamlines the Task of Dressing Your Toast
27
Rural-Focused Branding
Bamsrudlaven Gardsis Ice Cream by 'OlssonBarbieri' is Inspired by the Farm
26
Philanthropic Mustard Bottles
Shop412 and Heinz Team Up to Create a Limited Bottle for Charity
25
Celebratory Spread Branding
The Nutella Esperienza Italia 150 is Adorably & Culturally Honored
24
Elegant Jam Jar Branding
Holy Belle Moonshine Packaging Has a Lovely Crafted Quality About it
23
Banana Puree Jams
'OOH OOH AH AH Banana Jams' are Gooey Great Spreads
22
Hat-Bearing Branding
Mr. Jam Packaging Features a Whimsical Piece of Headwear on Every Jar
21
Spicy Breakfast Spreads
Ghost Pepper Jelly Will Instantly Wake You Up in the Morning
20
Cross-Stitch Preserve Packaging
Ajá's Jam Jar Branding References Carefully Made Handicrafts
19
Alcoholic Chocolate Spreads
Omid Spreadable Beer Lets You Have Booze for Breakfast
18
Familial Honey Branding
The Honey Beez Packaging is Based Around the Idea of a Family Biz
17
Simply Marked Mason Jars
Fatworks Oil Packaging Sheds the Visual Weight of Too Much Image and Text
16
Iconic-Coco Spreads
The Three New Hershey’s Chocolate Spreads are a Delight to the Senses
15
Cannabis Chocolate Spreads
This Nutella-Inspired Chocolate Spread Includes a Dose of Cannabis
14
Boozy Fruit Spreads
The Jam Stand Creates Alcohol-Infused Fruit Preserves
13
Cinnamon-Flavored Cashew Butters
This Creamy Sandwich Spread is Made from Raw Cashews
12
Alcoholic Banana Jam
Add the Drunken Monkey Jam to Your Morning Meals for a Buzz
11
Pumpkin-Flavored Peanut Spreads
This Gourmet Nut Butter is Packed with Added Protein and Flax
10
Remixed Gourmet Nut Butter
Better Off Butter Spreads Make You Look at Peanut Butter Differently
9
Chocolate Breakfast Spreads
Hershey’s Chocolate Spreads Will Ensure You Never Skip Breakfast
8
Seed-Infused Peanut Butters
This Organic Peanut Spread Contains Mixed Seeds
7
Twisted Hazelnut Sandwich Spreads
These Hazelnut Spreads Contain Two Flavors in a Single Jar
6
Collaged Fruit Packaging
Jarmates by '2Yolk' is a Collection of Bright Colors
5
Scorchingly Spicy Sandwich Spreads
Instant Regret Peanut Butter is for Nutty Heat Seekers
4
Pooch Peanut Butter
Dogsbutter is Specially Formulated to be Safe for Dogs to Enjoy
3
Chia-Based Vegan Cheese
Heidi Ho's Dairy-Free Cheese is Made with a Base of Chia Seeds and Nuts
2
Sweet Sesame Spreads
The Halva Spread by Brooklyn Sesame Turns the Arabic Dessert into a Topping
1
Spiced Nut Spreads
The Pip and Nut Cashew Butter Has a Distinct Cinnamon Flavoring
Related Ideas
Merit-Based Shareable Chocolates
Cadbury's Made to Share Packaging Rewards Acts of Kindness
Eco-Conscious Beauty Packaging
Albéa Group Boasts Three Flagship Packaging Products
Marshmallow-Inspired Beauty Collabs
Jet-Puffed & Taste Beauty Made Eye Gels & Scented Face Masks
Multi-Layer Frozen Bites
Jars By Dani's Bites Share a Variety of Flavors in an Ice Cube-Like Tray
Recycled Plastic Candy Packaging
Berry Global Group and Mars Launched 100% Recycled Plastic Jars
80s-Inspired Pet-Friendly Cereals
BARK Presents the Snack Pack of Colorful Cereal Boxes
Crave-Worthy Nutritious Food Brands
CVS Pharmacy Announced the Launch of Well Market
Literature-Inspired Packaging Designs
Bennet's Good to Read Packs are Informative
Edible Wrapper Snack Bars
One Good Thing Bars Have a No-Waste Formulation
Hazelnut Spread Baked Goods
Nutella Donuts Arrive This Month with a Rich Taste and Texture
Coffin-Shaped Ice Cream Tubs
The Alchemist by JDO Satisfies Consumers' Desire for the Unexpected
Texture-Driven Chocolate Bars
Mars Wrigley Crispy Rolls Come in Twix and Bounty Varieties
Canned Castile Soaps
Utama Spice Packages Its All-Natural Liquid Soap in Stubby Refill Cans
Gourmet Snack-Focused E-Commerce Platforms
Goody's Focuses on Gourmet Popcorn and Chocolates
Candy-Scented Squish Toys
These New Squishi Products Were Created with Mondelēz International
Vibrant Snack Packaging Designs
Cooper Street Snacks Has Unveiled a New Packaging Design
Functional Flavorful Yogurt Pouches
These Yoghurt Pouches from The Collective Come in Six Options
Attractive Canned Foods
Nice Cans Launches to Make Your Pantry Sexy, Sustainable, and Delicious
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Brandy-Infused Apple Spreads
Trade Joe's New Calvados Spirited Fruit Spread Just Dropped
Grocery-Themed Holiday Cosmetics
Benefit Cosmetics Presents the Playful Benemart Collection
Reformed Yogurt Packagings
Nomadic Redesigned its Packaging to Emphasize Health Benefits
Modern Coffee Packaging Designs
Happy™ Products Offers a Range of Coffee to Elevate Mornings
Pillboxed-Shaped Fruit Cases
Kiwi Brand Zespri Debuts New Sustainable Fruit Package
Recyclable Apple Packaging Initiatives
Superfresh Growers Introduces a New Sustainable Packaging
Social Good Cannabis Products
Cherry Vanilla JAMS Jellies Support Breast Cancer Awareness Month
Spooky Lunch Snack Ranges
These General Mills Halloween Products Come in New and Returning Options
Refreshed Snack Packaging
Mary’s Gone Crackers Has Unveiled New Packaging Designed
Collaborative Holiday Jars
Pepperidge Farm X Rachel Antonoff Unveil Limited-Edition Cookie Jars
Healthy Habit Food Packaging
This Lidl Packaging Update Removes Elements That Appeal to Children
Encouraging Jar-Reusing Campaigns
Kraft Mayonnaise's Initiative Encourages Consumers to Repurpose
Vibrant Better-For-You Snack Packaging
Catalina Crunch Targets Health-Conscious Consumers
Repurposed Pasta Boxes
Barilla & Marie Kondo are Sharing How to Reuse Packaging
Interactive Fruit Juice Packaging
Tetra Pak and Jus de Fruits Caraïbes Debut `Connected Packaging
Textural Teen-Targeted Treats
Sweet Vibes Mallow Dunkz Come in Two Flavor Options
Paper-Made Shrink Wrap Packaging
The 'TrayWrap' Paper Solution is Plastic-Free
Cancer Awareness CPG Packaging
This Unilever Pink Packaging Marks Breast Cancer Awareness
Glittery Pickle Snacks
Gen Z is Making "Glickles" by Adding Edible Glitter to Pickle Jars
Flavorful Freeze-Dried Candy Lines
Mellow Fellow Recently Announced the Launch of Mellow Munchies
Sour Collaboration Cannabis Gummies
Flower by Edie Parker Seedies Come in Three Flavors
Jellybean-Infused Popcorn Snacks
The Popcorn kitchen Jelly Beans Popcorn Kit is Nostalgic
Peanut Butter Dessert Jars
Jar Joy's Peanut Butter Cup Jars are Viral TikTok Desserts
Dessert-Filled Glass Purses
Pistakio Created a Pistachio Tiramisu Purse & Sent It Through TSA
Curated Home Pantry Goods
Meghan Markle Introduces the New As Ever Brand of Home Goods
Jiggly Fruit Snacks
Oddball Cups are Plant-Based, Gelatin-Free & Low-Calorie
Sustainable Produce Packaging
These Cascades Eco-Friendly Produce Baskets are Recycled
Bespoke Yeast Spread Packaging
The Marmite x Elton John AIDS Foundation Jar is Artistic
Discreet Cannabis Gift Boxes
Vivid Cannabis Helps Shoppers Inconspicuously Share the Gift of Weed
Multipurpose Partitioned Packaging Designs
Inline Plastics Essentials Platter Design is Versatile
Sandwich-Inspired Popcorn Snacks
PB&J Pop Grape and Strawberry Mashes Up Smucker's and Jif Flavors
Next-Gen Cannabis Jars
RXDco Cocoon Jars Have a Patented Press-Fit, Pop-Off Closure
Cheerful Healthy Snack Campaigns
Garden Veggie Snacks' YUMbelievably Delicious is Innovative
Bug-Shaped Fruit Snacks
Annie's Introduces the Organic Bees, Bugs, & Butterflies Fruit Snacks
Sour Easter Snack Boxes
The Cadbury Dairy Milk & Sour Patch Kids is Sweet and Tart
Vibrant Food Storage Solutions
Caraway Launches the Summer Food Storage Collection
Spreadable Health-Conscious Butters
This New Challenge Spreadable Butter Product Has Canola Oil
Indigenous Jam Spreads
Tradish by Chef Sarah Meconse Mierau References Indigenous Plant Medicine
Blended Fruity Oat Snacks
Ella's Kitchen Oaty Smooshies are Made with Fruit and Oats
Football-Themed Cereal Packaging
This General Mills Football Packaging Updates Several Brands
Fiber-Based CBD Packaging
DS Smith and Goodrays Introduce a Packaging Overhaul for the CBD Brand
Sweet Pickle Dips
Plucky Pickle Dip's Two New Dips Blend Cream Cheese & White Beans
Hosting-Ready Spread Bundles
Âme Atendre Presents the Even Sweeter Spreads Bundle
Snacking-Friendly Springtime Candies
The Haribo Spring Mix Comes with Four of the Brand's Candies
Specialty Cheese Campaigns
Alouette Unveiled its Creative 'Flavor That Sings' Campaign
Gifting-Friendly Candy Pouches
These M&M’s Peanut Gifting Pouches Come in Four Styles
Sustainable Ocean Packaging Designs
COAST Cannabis Co. Unveils a New Ocean-Based Packaging Design
Wholesome Fun-Focused Snacks
Get'ems from Gerber Turns Kids' Snacktime into Moments of Discovery
Pourable Shelf-Stable Fruits
The Oregon Fruit Co. Pourable Fruit Range is Ready for Foodservice
Natural-Ingredient Microdosing Gummies
Cann Canns Share a Convenient Alternative to Social Tonics
Peachy Cream Cheese Spreads
Trader Joe's Peaches + Cream Cream Cheese Spread is Summer-Ready
Roadtrip-Ready Candy Chew Packs
These Fruit-tella Multipacks Come in Tow Flavor Themes
Cannabis Company Brand Expansions
The Cannabist Company Celebrates Partnership with Brand Launch
Adult-Targeted Milk Chocolates
Gnaw Chocolate Makes Bold Flavors That Evoke Childhood Memories
Seasonal Freeze-Dried Treats
These New Sow Good Products Offer New Takes on Classics
Sandwich-Inspired Pretzel Snacks
Quinn PB&J Berry Pretzel Nuggets Have a Classic Flavor Profile
Superfood Jelly Snacks
These Vegan-Friendly Jelly Desserts are Flavorful Textured Snacks
Sustainable Easter Chocolate Packaging
Happi Launches its New Reduced-Wrapping Chocolate Packaging
Dairy-Free Hazelnut Spreads
Nutella Plant-Based has Chickpeas and Rice Syrup in Place of Milk
Sweetly Spreadable Butters
Kerrygold Sweet Spreadables Come in Three Flavor Options
Refrigerated Trail Mixes
Fresh Face Foods is Offering a Fresher Take on a Classic Snack
Customized Candy Mix Experiences
IT'SUGAR Chews-Your-Mix Offers Customers More Options
Savory Bear-Shaped Potato Snacks
Pom-Bear Snacks Introduced New Flavors and Branding
Hazelnut Spread Baked Goods
The Paris Baguette Nutella Menu Includes Five Options
Youth-Focused Prebiotic Products
Beech-Nut® Launches a New Range of Prebiotic Jars and Pouches
Edible Seaweed-Based Packaging
Handtmann Has Launched the Pioneering ConProSachet System
Nostalgically Flavored Snacks
SNAX-Sational Brands Has Unveiled the New PB&J POP
Premium Flavored Cheese Spreads
BelGioioso Offers Flavored Cheeses for Various Culinary Uses
Flavorful Portioned Snack Products
graze Snack Packs Come in Two Flavor Options
Paper-Made Confectionery Bags
Saica Group and Mondelez Launch a New Sustainable Multipack Solution
Festive Gluten-Free Baked Goods
These Dr Schär Seasonal Products Come in Two Varieties
Savory-Sweet Snack Packs
Olli Snack Packs Conveniently Combine Salami, Cheese & Fruit
Spreadable Non-Alcoholic Aperitifs
This Aperol-Flavored Marmelade is a Cocktail-Inspired Treat
Interactive Juice Packaging
Gulf Union Foods Launched Fun Connected Packaging for its Juices
Co-Branded Mother's Day Products
Sober(ish)™ and the Happy Can Join Forces for Mother's Day
Spicy Butter Spreads
Popup Bagels x Frank's RedHot Collaborated on a Spicy Schmear
Colombian Chocolate Packaging
Cox & Co. Showcases the First Flow Wrap Chocolate Packaging
Oversized Fruity Sandwich Biscuits
Jammie Dodgers Giant Jammie is a New Version of a Classic
Nutrient-Packed Fruit Spreads
These New Smash Foods Fruit Spreads Come in Two Flavors
Pickle-Scented Lip Glosses
Blossom's Moisturizing Lip Gloss Tube Features a Tangy Aroma
Superfood Fruit Spreads
St Dalfour SuperFruits Spreads Come in Four Varieties
Crunchy Cannabis Edibles
These Delightfully Savory Cannabis Chips are Packed With Flavor
Chocolatey Peanut Butter Spreads
Jif Peanut Butter & Chocolate Spread Comes in Two Sizes
Parisian-Style Fruit Spreads
St. Dalfour x Emily In Paris Present a Chic Gift Set
Pouch-Packaged Fruit Spreads
Crofter's Organic Fruit Spread is Easy to Portion and Reseal
Accessible Meat Packaging Designs
MeatCrafters Unveils New Sliced Charcuterie and Salami Packaging
Sandwich-Inspired Crepe Snacks
bakerly peanut butter and grape filled crêpes to-go are Flavorful
Value-Minded Pouched Candy Products
SPAR Pick ‘n’ Mix Candies Come in Two New One-Kilogram Options
Playful Baked Good Branding
Whaoo! Filled Crêpes Have Been Rebranded to Target Parents
Artisan-Inspired Springtime Easter Treats
These Brach’s Easter Products are Limited-Edition
CBD Packaging Boxes
These Custom CBD Boxes Enhance the Customer Experience
Health-Focused Snack Assortments
The AWG Brands Best Choice Produce Snack Program Has 15 Products
Shelf-Stable Fruit Purees
The Oregon Fruit Company Just Unveiled New Shelf Stable Pourable Fruit
Goat Cheese Cups
CHEVOO's Spreadable Goat Cheese Logs in Cups Reduce Waste & Messes
Crustless Berry Sandwiches
Peanut Butter & Raspberry is Uncrustables' First New Flavor in 10 Years
Cannabis-Infused Cooking Lines
CulinaryCannaCo. & Trumarks Debut Cannabis-Infused Cooking Products
Connected Packaging Updates
Appetite Creative Revamps its Connected Packaging with Tetra Pak
Conveniently Canned Snack Products
These Chillo Foods Snack Products Come in Six Options
Simple Recipe Spreadable Butters
The Latest Kerrygold Spreadable Butter Has Two Ingredients
Recyclable Cover Papers
Saputo Dairy UK is Transitioning its Spreadable Covers to Paper-Based
THC-Infused Chocolate Hazelnut Spreads
butter's Chocolate Hazelnut Spread Has an Adult Twist
Baked Good Seed Ranges
EHL Ingredients Introduced Five Seed Blends for Manufacturers
Gourmet Baked Beans
Clark Foods Boasts a Line of Flavorful Baked Bean Options
Low-Sugar Hazelnut Cocoa Spreads
Gooey Was Developed with AI to Fill an Unmet Consumer Need
Modernized Soup Packaging Designs
Zoup! Specialty Products Undergoes a Rebranding Initiative
Bake-in-Pack Sandwich Products
The Country Choice Savour It Range Prioritizes Convenient Cuisine
Better-for-You Hazelnut Spreads
Chosen Foods Chocolate Hazelnut Spread Has 100% Avocado Oil
Cherry Fruit Spreads
This Versatile Ingredient From Trader Joe's is the Perfect Kitchen Staple
Globally Inspired Aioli Pouches
Haven's Kitchen Launched Plant-Based Squeezable Condiments
Nutrition-Focused Cereal Branding
The Cheerios Range is Showcasing New Branding in the UK
Festive Cannabis-Infused Baked Goods
The Ounce of Hope Gingerbread Crème Pie Edibles are Flavorful
Honey-Infused Chocolate Spreads
The Scottish Bee Company Chocolate Spread with Honey is Flavorful
Pastry-Style Baking Products
Jus-Rol Introduces Two New Baking Products at HEB Locatios
Gourmet Holiday Gift Shops
Bonnie & Pop Boasts a Diverse Range of Premium Gourmet Gift Boxes
Reflection-Encouraging Edible Oil Campaigns
Simply Fresh Marks the New Year with a New Campaign
Inclusive Rice Snack Packaging
Rice Krispies Unveils its Braille Packaging and Writable Wrapper
Fresh Produce-Focused Campaigns
I Love Fruit & Veg from Europe Emphasizes Fresh European Produce
Sugar Spread Packaging Updates
Fearne & Rosie Taps Bun Studio for its New Tesco Packaging Designs
Revamped Honey-Focused Brands
Honibe® Announces a New Brand Revamp for its Product Portfolio
Branded Wholesale Candy Ranges
These New Sweetish Candies Come in Gummies and Lollipops
Exclusive Collab Spreads
The Tasty x PopUp Bagels Collab Shares a Trio of Limited-Time Shmears