While toys are often the type of playthings associated with little children, if is often the parents who have to be persuaded to buy them, and that's why these creative toy advertisements are more so geared toward adults than kids.
Sometimes all it takes for a child to want something is simply seeing it nicely packaged and new in a store, but it certainly takes a bit more convincing for the parent or adult to make the purchase. These creative toy advertisements are featuring these playful products in all sorts of unusual and thought-provoking ways, surely capturing the attention of any person that happens to walk by.
From LEGO ads that encourages the creativity of children to up-close doll campaigns, these creative toy advertisements are certainly going above and beyond what the average toy ad used to be.
25 Delightful Toy Campaigns
24
Child-Frightening Toy Ads
The Limited Edition Collectible Toys Campaign is Not Geared Towards Kids
23
Kid-Friendly Retro Ads
The Museum of Childhood Campaign Reads 'Playing is Learning'
22
Imaginative Plaything Prints
The Mattel 'We Create' Campaign Inspires Children's Minds
21
Injured Barbie Campaigns
The Hot Wheels Knock Out Ads Illustrate High-Speed Accidents
20
Alterable Toy Ads
The New LEGO Advertisements Disobey Directions to Initiate Imagination
19
Gory Toy Campaigns
The Caritas Ad Campaign Warns Parents of Violent Playthings
18
Eco-Friendly Toy Ads
The WWF We Should Never Stop Recycling Campaign Promotes Playful Alternatives
17
Animal-Substituted Building Block Ads
The LEGO Imagine Ad Campaign Follows a Cute Pet Theme
16
Planetary Building Block Ads
This LEGO Mars Ad by Grey Paris Showcases the Capacity of These Toys
15
Minimalist Toy Marketing
LEGO Story Print Ad Launches Four Page Campaign
14
Excited Eyeball Ads
The Hotwheels Elite Collection Campaign Will 'Make Daddy Jealous'
13
Wide-Eye Toy Campaigns
The BIC Alcaline Battery Ads are Intense
12
Sleepy Toy Campaigns
The Horlicks Ads Makes You Sleepy Just Looking at Them
11
Space Exploration LEGO Sets
The Space Shuttle and Launchpad LEGO Kit is Historical and Humorous
10
Censored Toy Ads
The Naked Rubik's Cube is Too Hot for Print
9
Toy Historical Re-Creations
LEGO Makes History by Creating Well-Known Past Events
8
Deconstructed Toy Appliance Ads
This 'Toaster' Ad for LEGO Technic Encourages Child Creativity
7
Close Encounter Toy Ads
The LEGO Meet Your Imagination Campaign is Adventurously Thrilling
6
Toy Addiction Ads
TRENDS Encourages Placing Phones Out of Reach For Prevention
5
Deceiving Puddy Ads
The Monami My Dough Campaign Shows Kids Manipulating Kids
4
Toy-Entwined Weapon Ads
The War Child Campaign Shows 'Where Childhood Thrives, War Does Not'
3
Germ-Transforming Toy Ads
The Lifebuoy Hand Wash Campaign Targets Children's Playthings
2
Lovable Doll Campaigns
The Polly Pocket Ogilvy Ads Use Subtle Details to Show Significance
1
Matching Game Marketing
This Domino's Pizza Campaign Connects You to Your Food
Related Ideas
Meal-Accompanied Adorable Toys
McDonald's Japan Unveils New Functional Sanrio Happy Meal Toys
Sci-Fi-Honoring Toy Puzzle Books
LEGO and Star Wars Unveils the Force of Creativity Book
AI-Powered Toy Attachments
The App-Paired ToyPal One Brings Soft Toys to Life for Screen-Free Fun
Show-Inspired Miniature Toy Sets
The Stranger Things Polly Pocket is an Adorable Playset
Playful Pet Accident Campaigns
IKEA Unveils the Don't Worry, You Can Afford It Campaign
Anniversary-Celebrating Toy Collections
The LEGO® Group & Hasbro Unveil LEGO DUPLO® PEPPA PIG Sets
Celebratory Sci-Fi Toy Sets
The LEGO Star Wars 25th Anniversary Collection Has Five Sets
Building Block Snow Globes
The LEGO Lo-Fi Girl Snowglobe by BrickAbe is Charming
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Pump-Up Plush Toys
Little Biggies' Patented Pump Packaging Provides a Unique Unboxing Experience
Family Board Game Promos
Hasbro and Birds Eye Teamed Up to Encourage Family Bonding
AI-Lead Car Ads
Ford Launched an AI Campaign Dubbed 'Be Surreal, Be Ford'
Playful Cosmic Displays
The LEGO Group's Unidentified Playing Objects Speak to Curious Gen Alpha
AI-Generated Real-World Transformations
AI-Artist Who Gives a Unique Design to Real Objects
Generative AI Candy Campaigns
The Starburst 'Different Every Time' Campaign is Interactive
Kid-Powered Imagination Campaigns
Lunchables' A.I. vs K.I. Proves Kids' Limitless Creativity
Doll-Inspired Movie Launches
Mattel Plans to Release More Movies Following 'Barbie's' Success
Imaginative Soft Toys
Blabla's Little Monster Soft Toys Promote Listening, Curiosity and Dreams
Educational Climate Change Toys
The 'Habitat' Educational Toy Brick Sets Come in Two Options
Athlete-Backed Shoe Campaigns
Nike Released Awaken Your Madness with International Soccer Players
Life-Size LEGO Cars
LEGO Debuts a McLaren Formula 1 Car at the Canadian Grand Prix
Gen Alpha Barbie Launches
Barbie Announces New Doll Lineup Targeted Towards Older Fans
Innovative Toy Creations
Fun In Motion Toys Launches TECTI, a Kinetic Building System Toy
Youth Beauty Boutiques
Hamleys Boutique: Be You is an Inspiring Space for Kids Ages Four to 14
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
GenAI Storybook Illustrators
Storybooks Turns Kids' Beloved Toys into Main Characters
Footwear-Inspired Puzzle Brand Partnerships
Nike and LEGO Launch a Multiyear Partnership
Athletic Apparel Interactive Billboards
Gymshark Unveils the Shoplift Campaign Ahead of Sale
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Youth Metaverse Advertising Initiatives
Roblox Announced an Advertising Partnership with PubMatic
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Kid-Envisioned Urban Environments
The Little Big Playmat Takes a Creative Path to Design Problems
Kids' Interactive Sensory Toys
Storypods Debuts Interactive and Multisensory Toys
Iconic Artist Toy Sets
The LEGO Ideas Bob Ross Set by Bricknificient is Detailed
GenAI Doll Packaging
Mattel Used Adobe Firefly for the Barbie Signature 2024 Holiday Doll Box
Whimsical Candle Christmas Campaigns
The Yankee Candle 'Make it More Magical' Campaign is Festive
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Crowdfunded Circular Childrens Toys
Tiny Earth Toys is Launching a Kickstarter for 'Tiny Spaces'
Nostalgic LEGO Roller Skates
The LEGO® Creator 3-in-1 Girls Retro Roller Skate is Playful
Early Development Toys
Spin Master Collaborated on the Educational Ms. Rachel Collection
Space-Exploring STEAM Toys
LeapFrog's Magic Adventures™ Line Arrives for Kids Five and Up
Video Game-Inspired LEGO Sets
LEGO Super Mario is Sure to Capture the Attention of Fans
Runway-Inspired Fashion Dolls
New York Fashion Week Designs Inspire the L.U.V. Fashion Doll Styles
Family-Friendly Interactive Museums
LEGO's Superpower Studios is Devoted to Hands-On Play
Toy-Themed Jelly Beans
Jelly Belly and Mattel Partnered on Two Toy-Inspired Products
Retro Cassette Brick Puzzles
The LEGO Sony Walkman is Designed by Srta.JirafaEnfadada
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Child-Friendly Camera Concepts
The Camera for Kids Concept Reimagines the Digital Camera
Parenting-Inspired Furniture Campaigns
Al-Futtaim IKEA Launched the Proudly Second Best Campaign
Confident Smile Campaigns
Aquafresh's New Oral Health Campaign Boosts Children’s Dental Confidence
Faux Christmas Candle Kits
LEGO Unveils its Festive Christmas Table Decoration Set
Toy Brick-Inspired Luggage Sets
LEGO Introduces a New Bright Trolley and Backpack Set
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
Humorous Pet Furniture Campaigns
IKEA Playfully Presents its UTSÅDD Collection in a Campaign
Adult-Targeted Plush Toys
Build-A-Bear After Dark Shares Gifts & Collectibles for "Kidults"
Racing League Toy Collaborations
LEGO and Formula 1 Announce their Multi-Year Partnership
Kids' Entertainment Initiatives
Yoto x CF Shopping Centers will Offer Summer Programming for Kids
AI-Backed Family Toys
Mego Toys Showcases the New 2XL Cobot, an Interactive AI Toy for Kids
Sustainability-Oriented Kids Toys
Learning Resources Unveils a New Sustainable Toy Capsule
Pop Art Legend-Honoring Dolls
Mattel Creations Celebrates Keiichi Tanaami with Whimsical Designs
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
In-Game Advertising Services
StackAdapt Offers Engaging Game Advertising for its Clients
Big Apple Toy Blocks
These Machi Town (New York) Blocks by kiko+ Encourage Creative Play
70s-Style Cat Snack Ads
Temptations' Creamy Purrrr-ée Treats Star in a Nostalgic Holiday Ad
Food-Based Toy Block Alternatives
LEGO Replaces its Plastic Bricks with a Eco-Friendly Options
AI-Powered Advertising Tools
Amazon Ads Now Offers a Beta for its New AI Tools for Advertisers
Buildable Paper Playsets
Playper's Curious Kingdom: Castle Playset Encourages Creativity
Book-Themed Collectibles
Booksy's Tiny Books & Figures Inspire a Love of Reading in Kids
Kid-Friendly Telescopes
The LeapFrog Magic Adventures Telescope Shares Images Taken by NASA
Extraterrestrial Influencer Campaigns
MoonPie's Alien Acquisition Shares Ads for Extraterrestrials
Brand-Led Global Studies
The LEGO Group Conducted a Study That May Inform Market Decisions
Playful Creativity-Focused Campaigns
Sharpie® Launches the World is Your Canvas Tour
Kid-Inspired Learning Programs
Staples Has Announced the Expansion of Staples Kids Learn + Play
Adorable Holiday Campaigns
Burberry's Holiday Campaign Spotlights Dogs and Ducklings
Cheerful Healthy Snack Campaigns
Garden Veggie Snacks' YUMbelievably Delicious is Innovative
Brick Builder Community Apps
The LEGO Play App Provides a Kid-Safe Space for Builders of All Ages
Kindness-Encouraging Soda Campaigns
The Coca-Cola 'The World Needs More Santas' Ad is Festive
Dream-Centric Toy Guides
The LEGO Group Calls Attention to Its Dream Crafting Concept
Multifunctional Game Sets
The 'LEGO' Group is Merging Physical and Digital Play
Colorful Kid's Toy Lines
Battat and Walmart Introduce a Line of Preschool and Pretend Play Toys
Peaceful Holiday Ads
IKEA's Take A Holiday From The Holidays Reminds People to Find Calm
All-Dark Marketing Campaigns
IKEA Introduces its Darkest Campaign Yet with Try Oslo's Help
Playful Interactive Galleries
PLAY by American Express Platinum Reimagines Toys as Art Pieces
Discarded Toys-Created Homes
Wallmakers Designs the Toy Storey Home with Repurposed Toys
Human Connection-Centric Campaigns
Etsy's New Ad Campaign Wants to Keep Commerce Human
Emotional Well-Being Dolls
Kid Kreations' Heartfuls Support Self-Belief and Resilience in Children
Branded Education Engagement Reports
The LEGO Education Report Offers a Look into the Classroom
Gamified Children's Care Products
DEEEZ Developed Interactive Games for the BabyFirst Brand
Co-Branded Custom Ads
Lexus and Universal Pictures Partner for the 'Experience OZmazing' Spot
Lego-Themed Escape Rooms
'Lost' Invites Players to Select One of Two Immersive Storylines
90s Toy Holiday Trees
Furbtrees are Introducing the Next Generation of Furby Across the UK
Peeling Cheese Packaging Billboards
This Babybel Billboard is Inspired by the Product's Packaging
Childhood-Inspired Car Campaigns
Mercedes-Benz's 'Drive Pilot Story' is Based on Young Aspirations
Travel-inspired Brand Campaigns
Michelin Launches the On the Road and Beyond! Campaign
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Cognitive Toy Subscriptions
Lovevery is a Subscription that Delivers Developmental Toys to Kids
Play-Inspired Global Holiday Campaigns
Toys"R"Us Has Introduced a New Global Holiday, Play Day
Video Game Refreshment Campaigns
The Suntory x Super Mario Campaign is Playful
Iconic Doll-Inspired Exhibitions
Barbie: The Exhibition Opens at London's Design Museum
Socially Supportive Retailer Promotions
Wawa 'Buy a Kids Meal, Make an Impact' is Supportive
Life-Size In-Store Countdowns
Toys R Us Asia and Craig & Karl Created an Advent Calendar for All
Doll-Inspired Kids Collections
The PatPat x Barbie Collection Features About 60 Unique Styles
Living Condition Awareness Dollhouses
IKEA's UNWELCOME HOME Doll House Brings Awareness
Mid-20th-Century Holiday Campaigns
Saks Fifth Avenue Unveiled its 'Gifts of Delight' Campaign
Artful Illusory Ads
giffgaff's Large-Scale Illusion Artwork Challenges Inattentional Blindness
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Dynamic Immersive Play Museums
LEGO Group Presents the Superhero Studios Initiative in Paris
Youth-Focused Architectural Toys
The Freckled Frog's 'Happy Architect' Toy is for Curious Youth
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Magnetic Hand-Holding Socks
These Children's Socks Add a Touch of Whimsy to the Everyday Item
Gaming Ads-Inspired Video Games
D3 Publisher and Monkeycraft Present the Ironic Those Games
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Playful QSR Campaigns
Cossette Forms the New McDonald's Campaign to Closest Restaurant
Empowering Movie Industry Dolls
Mattel's 2024 Career of the Year Barbies Celebrate Women in Film
Hard-To-Read Health Campaigns
A Specsavers Campaign Encourages Movie-Goers to Check their Sight
Australian Yogurt Campaigns
Yoplait Launches a New Platform and Marketing Campaign with AJF
Playtime-Encouraging Toy Capsules
Oreo Unveils the Art of Play Toys in Black and White
Makeup-Focused Toy Dolls
MGA Entertainment Introduces the DIY-Informed Yummiland Doll Collection
Space-Inspired Toy Collections
Stomp Rocket® Debuts the Space Collection at Target & Toy Retailers
Drone Marketing Initatives
LEGO Takes to the Sky with Drone Show and Aerial Messages
Early Literacy Campaigns
Leapfrog Launched the Everything Starts with Reading Campaign
Kid-Friendly Portable Projectors
Little Tikes' Story Dream Machine Supports Early Literacy
Cheeky Candy Campaigns
This Kinder Bueno Campaign Targets Millennial and Gen Z Consumers
Playful Puppet Baby Toys
Kids Preferred Taps Sesame Street for a Snuggly Baby Accessory Capsule
AI Kid's Coloring Tools
ColorCraft AI Offers Educational and Engaging Art for Kids
Low-Cost Holiday Retailer Guides
The Dollar General Holiday Toy Guide Has Options Under $20
Proposal Ring Box Puzzles
LEGO Introduces a Ring Box Set to Fit a Ring Inside
Magnetic Building Tiles
Magna-Tiles Introduces its 'MicroMags' Product Line for Young Builders
Advertising Demand-Side Platforms
Yahoo Launched Yahoo Creative to Help Advertisers
Christmas-Inspired Summer Campaigns
Toys for Tots Supports Children with Christmas in July
Learning-Focused Robotics Toys
The Robots In Motion Building Set Ignites STEM Interest in Youth
Contemporary Art Puzzle Sets
LEGO's Modern Art Building Set is a Great Buildable Decor
Personalized AI Storytelling Apps
Story Creator AI Takes Aspects From a Child's Personality
Special Birthday Promotions
Build-A-Bear Workshop is Celebrating Over 25 Million Birthdays
Playful Toy-Inspired Exhibits
The Eames Institute of Infinite Curiosity Debuts Toys & Play Exhibit
Play-Encouraging Intational Holidays
The UN Officially Marks the Inaugural Day of Play
Imaginative Pared-Back Art Supplies
Woset Designs a Range of Stationary and Furniture for Kids