Since kids often go shopping with their parents, whether it be to the mall or grocery store, companies are specifically creating child-targeted packaging to entice children to ask their parents for the products.
Further, if a child were to see their favorite cereal on a non-cereal product, it would definitely spark curiosity to at least see what is being sold.
A simple yet effective way many brands successfully make child-targeted packaging is by including a cute animal somewhere on the box.
17 Examples of Child-Targeted Food Packaging
From Cute Cartooned Beverages to Flavored Milks:
Nicole Ballantyne-Choo — Oct 27, 2013 — Life-Stages

17
Blabbermouth Biscuit Branding
Bla-Bla Cookies Packaging Provides a Snack to Stop the Gossip

16
Animated Bovine Branding
Dynamic Chilly Moo Packaging Promotes the Delectable Qualities of Dairy

15
Pictorial Popsicle Packaging
Freeze Ice Lollies Branding Features Iconic Images of Colorful Treats
14
Personified Peanut Branding
Nuts for Snack Packaging Features Cute Characters That'll Crack You Up
13
Anime Fast Food Packaging
Mini Stop Cleverly Packages Its Fries to Act as Goku's Hair
12
Organic Sensory-Engaging Foods
Food by Ella's Kitchen is a Fun Way to Get Your Baby Eating Healthy
11
Cartoony Baby Food Branding
Squooshi Packaging Appeals to the Eyes, the Tummy and the Planet
10
Personified Biscuit Boxes
BISC8ITO Cookie Packaging Features Adorable Cartoon Characters
9
Bear-Faced Candy Branding
Panda Liquorice Packaging Has a Combined Cute and Minimalist Appeal
8
Squeezable Snack Branding
Mousse Tube Packaging was Designed with Rugrats in Mind
7
Pudgy Cartoon Pouches
Kleenex Original Seasonal Packaging Depicts Corpulent Christmassy Characters
6
Banana Puree Jams
'OOH OOH AH AH Banana Jams' are Gooey Great Spreads
5
8-Bit Cartoon Packaging
Dho Yee Chung's 'Drink Me' is Alice in Wonderland-Inspired
4
Hungry Beast Branding
Peppersmith Tingz Packaging Bears Teeth for Mouthy Marketing
3
Movie-Themed Building Blocks
The 'Nightmare Before Christmas' Jenga Game
2
Cute Cartooned Beverages
SoyMilk Packaging Visually Entices with Endearing Illustrated Labels
1
Cereal-Flavored Milks
Cow Wow Milk Tastes Like it's Already Been Mixed with Cereal
Related Ideas
Convenient Cherry Tomato Boxes
Nijasol's Special Edition Cherry Tomato Snack is Vibrant and Unique
Baked Goods Plushies
Tim Hortons Turned Fan-Favorite Menu Items into Collectible Soft Toys
Child-Friendly Medication Dispensers
The 'Singing Bottle' Concept by Fengrui Wang is Interactive
Sustainable Frozen Desserts
McDonald's is Redesigning its McFlurry Packaging, Launching New Size
Comforting All-Ages Lattes
Corner Bakery Cafe's Teddy Latte Comes in a Kid-Friendly Version
Merit-Based Shareable Chocolates
Cadbury's Made to Share Packaging Rewards Acts of Kindness
Pump-Up Plush Toys
Little Biggies' Patented Pump Packaging Provides a Unique Unboxing Experience
Treat-Themed Crafting Dolls
Far Out Toys' Pretty Sweets Invites Kids to Customize Mini Desserts
Valentine's Day Cereal Lines
General Mills Unveils its Valentine's Day Line Across Multiple Brands
Candy-Flavored Beverages
Skittles Drinks Reimagine a Favorite Gen Z Candy as a Beverage
Beverage Packaging Updates
Capri Sun's Resealable Bottle is a Modern Twist on a Timeless Favorite
Kid-Friendly Functional Chocolates
FunCho Kids Helps Little Ones Rest Better, Feel Calmer & More
Recycled Plastic Candy Packaging
Berry Global Group and Mars Launched 100% Recycled Plastic Jars
Bird-Shaped Food Packagings
Yu Guang and Fu Yu Han Design the Big-Billed Bird Food Concept
80s-Inspired Pet-Friendly Cereals
BARK Presents the Snack Pack of Colorful Cereal Boxes
Literature-Inspired Packaging Designs
Bennet's Good to Read Packs are Informative
Mental-Health Awareness QSR Packaging
McDonald's Alters Its Happy Meal Boxes for Mental Health
Memory-Stimulating Chocolate Boxes
Cadbury's Memory Bar Boxes Help People Living with Dementia
Pumpkin Spice-Flavored Milk Alternatives
Bored Cow Expands Its Line with a Flavorful Addition
Product Packaging Updates
COCOYO Packaging Gets a Fresh Look With Purpose in Every Detail
Adult-Targeted Yogurt Pouches
Siggi's Protein Packs Fill a Gap Between Drinkable and Cup Yogurt
Vibrant Snack Packaging Designs
Cooper Street Snacks Has Unveiled a New Packaging Design
Functional Flavorful Yogurt Pouches
These Yoghurt Pouches from The Collective Come in Six Options
Character-Styled Biscuit Snacks
Kinder Kinderini Biscuits are Fun and Flavorful
Personalized Cereal Boxes
General Mills Just Unveiled Cheerios Name Boxes for American Heart Month
Modern Coffee Packaging Designs
Copper Cow Coffee Recently Debuted a New Look for Its Coffees
Halloween-Inspired Snacks
Mars Has Released Its Halloween Lineup, Which Includes Seven Products
Nutritious Kids Breakfast Lines
Little Spoon Expands Its Product Line, Answering Consumer Demand
Spooky AR Yogurt Packaging
Chobani Unveiled Interactive Special Edition Halloween Packaging
Irrisistible Chef-Crafted Cereals
Best Behavior Cereal is Made by and for Adults
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Sustainable PET Dairy Packaging
Coop and Emmi Launch the New Sustainable Dairy Packaging
Grocery-Themed Holiday Cosmetics
Benefit Cosmetics Presents the Playful Benemart Collection
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Reformed Yogurt Packagings
Nomadic Redesigned its Packaging to Emphasize Health Benefits
Modern Coffee Packaging Designs
Happy™ Products Offers a Range of Coffee to Elevate Mornings
Sustainable Carton-Based Packaging
Tetra Pak Debuts Its First Trial Facility for Recart
Recyclable Apple Packaging Initiatives
Superfresh Growers Introduces a New Sustainable Packaging
Motherhood Cereal Boxes
Special K's Special for a Reason Debuted a Limited-Edition Box
Adult-Targeted Easter Treats
These Ferrero Rocher and Kinder Easter Products are Here for 2025
Kid-Friendly Plant Milks
Silk Kids Delivers the Taste Kids Love and the Nutrition Parents Want
Superhero Chocolate Products
Kinder, DC and Funko Collaborated on Limited Edition Products
Springtime Holiday Cereal Branding
Lucky Charms Limited-Edition Packaging is Here for Spring
Organic Quick-Dissolve Baby Snacks
Little Spoon Puffs Come in Two Flavor Options
Spooky Lunch Snack Ranges
These General Mills Halloween Products Come in New and Returning Options
Micro-Sized Candy-Themed Backpacks
Haribo Mini Backpacks Offer Novelty to Consumers of All Ages
Cartoon-Themed Soft Drinks
Candy Can Unveils its Banana Candy Flavor, Inspired by Despicable Me 4
Kid-Focused Nutritious Plant-Based Shakes
Kate Farms Debuts Kids Nutrition for Kids Aged One to 13
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Vibrant Better-For-You Snack Packaging
Catalina Crunch Targets Health-Conscious Consumers
Child-Friendly Camera Concepts
The Camera for Kids Concept Reimagines the Digital Camera
Convenient Kid-Focused Snack Options
KIND Healthy Snacks Debuts a Product Line Called KIND Kids
Ergonomic Eco-Friendly Drink Packaging
The Tetra Prisma Aseptic 300 Edge Packaging is Mindful
Snacking-Friendly Ice Cream Products
These Cadbury Ice Cream Products Come in Three Varieties
Nutrient-Dense Baby Food Pouches
Kiddylicious Baby Food Pouches Come in Eight Varieties
Kid-Friendly Plant-Based Food Ranges
Veggy Kids Products Come in Recipes Tailored for Children
Kid-Focused Packaging Updates
The Frubes Re-Launch Brings Interactive Fun to Lunchboxes
All-Day Breakfast Boxes
Belgian Boys' Breakfast All Day Pairs Mini Waffles with Babybel Cheese
Kid-Friendly Soft-Baked Bars
Kind Snacks Has Added a New Kind Kids Range in Two Tasty Flavors
Cancer Awareness CPG Packaging
This Unilever Pink Packaging Marks Breast Cancer Awareness
Spooky Interactive Yogurt Packaging
Chobani Flip Greek Yogurt Boasts a Unique Halloween Multipack
Child-Targeted Nutritional Drinks
Bloom Kids Offers the Benefits of Greens, Superfoods and More
Immersive Cereal Cities
Kellogg's Town Welcomes Virtual Visitors in a Breakfast World
Brain Development Smoothie Pouches
Brainiac Foods' Neuro+ Features a Nutrient Found in Breast Milk
Canned Candy Bar-Flavored Milks
Milky Way Milk Has No Added Sugar is is Vegetarian-Friendly
Anthropomorphized Bath Products
Uoga Uoga Kids' Packaging Can Be Customized with Stickers
Kid-Friendly Freeze-Dried Snacks
Harvest Snaps' Kids Freeze-Dried Snacks Use Only 100% Whole Fruit
Kid-Friendly Squeezable Dips
Litehouse Kids Shares Flavors Inspired by Favorite Characters
Seasonal Character Mashup Cereals
Monsters Frightful Friends Cereal Has Four Flavors in One Box
Interactive Connected Packaging
Asahi Beverages Philippines Debuts a New Experience
Carton-Packaged Milk Vodkas
Black Cow Pure Milk Vodka Now Comes in a Milk Carton Packaging
Protein-Rich Candy Bar Milks
These Chocolate Milks Feature the Flavor of Classic Candies
Ancient Grain Baby Cereals
Little Spoon's Organic Oatmeal Baby Cereal Features Barley and Millet
Baby-Friendly Yogurt Ranges
Stonyfield Organic YoBaby Yogurts Come in Several Formats
Gen Z Breakfast Campaigns
'Start the Day the Totino’s Way' Targets Teens Who Skip Morning Meals
Convenient Breakfast Meals
Little Spoon Has Introduced New Breakfast Options for Youth
Cheerful Healthy Snack Campaigns
Garden Veggie Snacks' YUMbelievably Delicious is Innovative
Sour Easter Snack Boxes
The Cadbury Dairy Milk & Sour Patch Kids is Sweet and Tart
Individual Cheese Variety Packs
The Babybel Variety Pack Comes with 18 Servings
Kid-Friendly Movie Meals
Ono Hawaiian BBQ Launched a New Ono Keiki Meal for Moana 2
Angelic Toilet Paper Packaging
Angel Soft is Swapping Its Photorealistic Baby for an Animated One
Football-Themed Cereal Packaging
This General Mills Football Packaging Updates Several Brands
Organic Apple Juice Boxes
Trader Joe's Just Added a New Organic Apple Juice Beverage
Cereal Milk Toothpastes
Hismile's Cereal Milk Toothpaste is Creamy-Sweet & Nostalgic
Free-From Kids Juice Boxes
Innocent Kids Juicy Water Comes in Two Flavors
Global Cuisine Baby Foods
Serenity Kids World Explorer Comes in Five International Flavors
Wholesome Fun-Focused Snacks
Get'ems from Gerber Turns Kids' Snacktime into Moments of Discovery
Cartoon-Themed Kids Cosmetics
The Childs Farm x Bluey Products Come in Three Options
Veggie-Infused Flavored Miilks
Jubilee Makes Flavored Milk with Hidden Veggies Like Carrot & Beet
Cult-Favorite Animation-Themed Beverages
Candy Can Introduces the Limited-Edition Banana Candy
Sustainable Food Packaging Designs
Placon Crystal Seal Delectables is Tamper-Evident and More
Plant-Based Kids-Focused Shakes
Else Nutrition Debuts Plant-Based Kids' Shakes in Two Flavors
Breakfast Cereal Bagels
Thomas' Froot Loops Mini Bagels are Pre-Sliced and Snack-Sized
Healthy Breakfast Biscuits
ITC Sunfeast Launches the New 'Super Egg & Milk Biscuits' for Kids
Bottled Single-Serve Juice Drinks
Capri Sun Bottles are Headed to the Convenience Store Channel
Peeling Cheese Packaging Billboards
This Babybel Billboard is Inspired by the Product's Packaging
Sustainably Packaged Indian Milkshakes
Cavin's Milkshakes Come in Aluminum Packaging
Adult-Targeted Milk Chocolates
Gnaw Chocolate Makes Bold Flavors That Evoke Childhood Memories
Kid-Friendly Protein Bars
Ready's Kids Whole Grain Protein Bars Come in Treat-Like Flavors
Confection-Inspired Cereal Cups
These New Cereal Cups Come in Four Familiar Flavors
Cheeky Childhood Yogurt Campaigns
The Petit Filous 'Mischief Makes Us' Campaign Embraces Fun
Dietitian-Designed Infant Meals
Square Baby Offers Nutritious Meals for Infants
Halloween-Themed Treat Boxes
The Sugar Plum Halloween Boo Box is Packed with Seasonal Sweets
Canine Cartoon Frozen Treats
The Bluey Ice Pops Come in Packs of 12
Free-From Toddler Snacks
These Once Upon a Farm Organic Kids Snacks Come in Three Options
Sustainable Seasonal Chocolate Treats
PLAYin CHOC Christmas ToyChoc Boxes are Eco-Friendly
Vintage-Style Candy Branding
Cadbury Yours for 200 Years Packaging Marks the Brand's Anniversary
Savory Bear-Shaped Potato Snacks
Pom-Bear Snacks Introduced New Flavors and Branding
Sustainable QSR Dessert Packaging
McDonald's Creates Eco-Friendly McFlurry Packaging
Kid-Friendly Hydration Powders
Critter Vitamin H2O Makes Hydration Fun and Easy for Gen Alpha
Caffeinated Canned Milks
Spylt is Low on Sugar and Calories, and Packed with Protein
Patriotic British Cereal Packaging
This Shredded Wheat Packaging Features the Union Jack
Youth-Focused Prebiotic Products
Beech-Nut® Launches a New Range of Prebiotic Jars and Pouches
Gourmet Organic Breakfast Bars
Little Gourmet Released a Set of Child-Friendly Breakfast Bars
Veggie-First Children's Meals
Lil’ Gourmets Meal Pouches Make Feeding Kids Vegetables Easy
Nutritious School-Targeted Cereals
Nature’s Path EnviroKidz Cereal USDA Organic School-Compliant
Child-Friendly Oat Smoothies
Three Robins Little Smoothie Comes in Two Flavors
Organic Toddler Snack Lines
Little Bellies Has Expanded Its Reach in Canada
Spooky Lunch Refreshment Branding
The Capri-Sun Halloween Pouches are Limited-Edition
Childhood-Inspired Juice Rebrandings
Capri Sun Unveils New Packaging with the Big Jug
Organic Educator-Themed Yogurts
Stonyfield and Ms. Rachel Team Up for a Grocery Collaboration
Thermochromic Ink Packaging
Thermochromic Ink Enhances Go-GURT’s New Packaging Experience
Free-From Kid-Friendly Cereals
Mom’s Best Cereals Now Come in Two New Flavor Options
Large Format Flavored Milks
The Müller FRijj Cartons Support Household Enjoyment
Playful Baked Good Branding
Whaoo! Filled Crêpes Have Been Rebranded to Target Parents
Nutritious Toddler Snack Ranges
The Latest Once Upon a Farm Products Come in Three Varieties
Icy Pet Food Packaging
These Hydropac Ice Packs Work to Keep Pet Food Fresh During Shipping
Cheeky Candy Campaigns
This Kinder Bueno Campaign Targets Millennial and Gen Z Consumers
Connected Packaging Updates
Appetite Creative Revamps its Connected Packaging with Tetra Pak
Kid-Friendly Snacking Cheeses
Cathedral City Bites are Made with 100% Natural Cheese
Artisanal Youth Yogurts
Pastoret's Yogurt for Kids is Slow-Fermented, Fruity and Low in Sugar
Cartoon-Branded Tomato Snacks
NatureSweet PAW Patrol Cherubs To Go are Ready to Eat
Expansive Child Product Ranges
The Latest Target Baby Products Will Come in Many Options
Halloween Carbonated Drink Packaging
Tango and 7UP's Two-Litre Packs Get a Spooky Redesign
Nutrition-Focused Cereal Branding
The Cheerios Range is Showcasing New Branding in the UK
Producer-Focused Coffee Packaging
Onyx Coffee Lab's Retail Coffee Packaging Enhances Connection
Creepy Autumnal Snack Packaging
Walkers Halloween Packs Transform Classic Snacks
Travel-Ready Milk Powder Sachets
Voyager's TSA-Approved Todder Milk Needs No Refrigeration
Inclusive Rice Snack Packaging
Rice Krispies Unveils its Braille Packaging and Writable Wrapper
Premium Kitten Nutrition Pouches
The Sheba Kitten Range Includes Two Options