Mini Stop Cleverly Packages Its Fries to Act as Goku's Hair
Kyle Towers — March 13, 2013 — Marketing
References: ministop.ph & en.rocketnews24
If you've never realized the similarity of Anime character Goku's hair to French fries before, you will now. 'Mini Stop' has taken advantage of this realization by creating a Goku fry box.
The clever packaging is meant to build hype for the upcoming Dragon Ball Z movie called, 'Dragon Ball Z: Battle of the Gods.' What better way to celebrate the release of this premiere than by battling a box of French fries? Fighting fries is a lot easier to digest than battling gods after all.
One has to wonder if Mini Stop was sitting on this piece of brilliance for a while. Perhaps the store was waiting to use Goku's hair as inspiration for its fries until the movie release.
The clever packaging is meant to build hype for the upcoming Dragon Ball Z movie called, 'Dragon Ball Z: Battle of the Gods.' What better way to celebrate the release of this premiere than by battling a box of French fries? Fighting fries is a lot easier to digest than battling gods after all.
One has to wonder if Mini Stop was sitting on this piece of brilliance for a while. Perhaps the store was waiting to use Goku's hair as inspiration for its fries until the movie release.
Trend Themes
1. Anime Food Packaging - There is an opportunity to create more anime-inspired food packaging to generate buzz for upcoming movies and shows.
2. Pop Culture Packaging - Incorporating popular culture references into product packaging is a trend that can create excitement and increase sales.
3. Themed Food Packaging - Themed food packaging can provide an opportunity for businesses to attract customers and increase brand recognition.
Industry Implications
1. Fast Food Industry - Fast food restaurants can take advantage of themed packaging to create more excitement for their menu items.
2. Entertainment Industry - The entertainment industry can collaborate with food businesses to create co-branded packaging and merchandise.
3. Marketing Industry - Marketing agencies can work with businesses to create themed packaging and generate buzz for upcoming events and product launches.
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