These examples of augmented reality entertainment range from promotional film kiosks to interactive aquarium exhibits that are designed to educate children. Standouts include the London Aquarium's simulated 'Frozen Planet: Face to Face' experience that was launched in partnership with BBC Earth. In addition to giving visitors an engaging and educational experience, this exhibit featured multi-sensory elements that made visitors feel like they are truly in the middle of the Arctic.
Other notable examples include a Batman vs. Superman movie theater kiosk that was set up inside of a Dubai shopping mall. The photobooth kiosk used augmented reality software to transform shoppers into their favorite superhero and featured competitive games that were immersive while acting as an intelligent promotional tool.
Additional examples of augmented reality entertainment include actual devices like holographic televisions that are powered by AR technology and headphones that alter reality to enhance one's music listening experience.
19 Examples of Augmented Reality Entertainment
19
AR Star-Gazing Binoculars
The 'Sternglas Alpha' Digital Binoculars Pack the Power of a Telescope
18
Interactive Street Theatrics
This Astounding Theater Project by Xtnt Mirrors Google Street View
17
Augmented Reality Fashion Apps
The Apparel App Scans Clothing to Add Digital Image Accessories
16
Simulated Aquarium Exhibits
The Newest Sea Life London Aquarium Attraction is Driven by AR
15
Artistic Fashion Exhibits
The Hermes Wanderland Exhibit Will Be Held at London's Saatchi Gallery
14
Explorational AR Headsets
The 'Telepathy Walker' is an Augmented Reality Device for Entertainment
13
Virtual Reality Music Lessons
'Teach-U: VR' Makes it Easier to Learn to Play Piano or the Drums
12
Intense Arcade Simulators
The New Eleetus Motion Simulator Game Would Enhance Arcade Capabilities
11
Augmented Reality Star Finders
The 'Universe2go' Star Viewer Digitizes the Night Sky
10
AR Photography Kiosks
'HeroMirror' Technology Uses Augmented Reality for Photography
9
Augmented Holographic TVs
The Content on ARHT's 3D TVs Can Be Viewed Without 3D Glasses
8
Art History Gaming Apps
The Tate Worlds App is Minecraft from an Art History Perspective
7
CGI Character VR Apps
The Microsoft HoloLens Actiongram VR App Puts Characters into Videos
6
Augmented Reality Calendars
We Are Royale's Interactive Calendar is Animated With a Mobile App
5
Augmented Reality Earbuds
Coachella Used Here Active Listening Helps Filter Sounds During Festival
4
Infrared Laser Games
The Father.IO Laser Tag Game Uses Augmented Reality Technology
3
AR-Powered Beauty Apps
The Laneige Beauty Mirror App Lets Users Test The Brand's Product Range
2
AR Superhero Displays
This Augmented Reality Mall Stunt Promotes the Batman vs. Superman Film
1
Icy Action Games
Poliakov's 'Ice Breaker Challenge' Immerses Fans in an Icy World
Related Ideas
Developer-Targeted AR Eyewear
The XREAL Light AR Glasses Connect to the User's Smartphone
AR Beverage Launches
Monster Energy Revealed Fantasy Ruby Red in Augmented Reality
Augmented Reality Entertainment Systems
The XREAL Beam Pro is a Dedicated Device for AR
AI-Generated Beauty Images
Elizabeth Arden Uses Generative AI to Enhance Archival Images
Ultralight Wire-Free AR Glasses
The INMO Air2 Wireless AR Glasses Offers an Immersive Experience
Discreetly Connected AR Sunglasses
Everysight Maverick AR Glasses Have a Sony microOLED Display
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
Hybrid Experience VR Glasses
The 'Blend' XR Glasses Concept by Mingwan Bae is Interactive
Child-Focused Mixed Reality Headsets
The Conceptual 'Edi' Mixed Reality Headset is Safety-Focused
Immersive Halloween-Themed VR Experiences
Zero Latency VR Offers Suspenseful 'Halloween Thrills'
Groundbreaking AR Posters
Wall's Out-of-Home Ads Make AR Experiences Unmissable with WinDOOH Tech
Novel AI-Generated Product Designs
Arcade Introduced a Transformative AI Product Creation Platform
AR Restaurant Packaging
White Castle Launches a New Augmented Borderland Experience
Fluidless Scent-Releasing Facemasks
Hong Kong Researchers Developed a Smart Mask Using Wax Pads
Spatial Computing Glasses
Rokid's AR Lite Device is Intuitive, Comfortable and Wearable
AR-Enhanced Hair Dye Boxes
L’Oréal & Snapchat Brought an AR Packaging Experience to Walmart
Vacuum-Tracking AR Apps
This App Detects Areas Of the Floor That Were Missed During Vacuuming
AI-Enabled Smart Glasses Demonstrations
Vuzix® Will Lead Interactive Demonstrations at CES 2024
Augmented Reality Cleaning Innovation
AR Check Offers Automated Cleaning with AR
Educational Exploration Binoculars
The Conceptual 'BINO' Mixed Reality Device Works in Many Ways
AI-Connected Sports Glasses
The QIDI Vida AR HUD Display is Built for Active Lifestyles
AR Locker Rooms
Snapchat and Selfridges Created a Pop-Up for Virtually Trying on Sports Kits
Multi-Sensory Flagship Stores
KATE Shibuya Offers Immersive Digital and Physical Experiences
Classroom-Ready AR Eyewear
The Adventure Whale AR Glasses by SHS Shih are Child-Focused
AI-Generated QR Codes
Coca-Cola Created Enhanced QR Codes with Musical & Visual Elements
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Visualized Audio AR Glasses
The XRAI Glass Enables the Wearer to See Conversations in Real Life
AI Retail Wearables
Augmodo SmartBadges Track Tasks and Inventory in Real Time
Three-Dimensional Mixed-Reality Displays
Looking Glass Unveils the New 3D Glass Displays
Luxury Spatial Computing Apps
Balenciaga Rolled Out a Storefront App for the Apple Vision Pro
AR Fragrance Mirrors
Mugler's Augmented Reality Mirrors Convey the Essence of Scent
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
Advanced AR-Powered Binoculars
The UNISTELLAR ENVISION Binoculars Elevate Viewing Experiences
AI Travel Campaigns
Away's Extraordinary Is Out There Uses AI to Show Real-World Destinations
Touch-Reactive VR Experiences
Presence In Bed by Annabelle Schneider Blurs Phygital Worlds
Immersive Multimedia Experiences
Sony Pictures' Wonderverse is an Engaging Entertainment Stop
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
Multi-Sensory Education Devices
The Conceptual 'Squashy' VR Education Device Has a Tactile Form
Developer-Targeted AR Glasses
The XREAL Air 2 Ultra Creates Next-Gen Mixed-Reality Experiences
NFC-Enabled Face Stickers
Shu Uemura's Limited-Edition Stickers Create Digital Content
AR-Powered Try-On Rooms
Snapchat Unveils a New AR Locker Room at Selfridges Oxford Street London
AI Facial Treatment Visualizers
The Skincare Pro Aesthetic Simulator Visualizes Procedures
Mixed-Reality Wellness Apps
Alo Moves XR Creates Immersive Fitness Experiences on Meta Quest 3
Augmented Reality Stores
Zero10 is Debuting Its AR Store Prototype at Viva Technology in Paris
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
Nostalgia-Inspired Experiences
Bubble Planet Creates a Sensory Journey with Distinct Bubble Rooms
Immersive Sports Engagement Solutions
Sportradar Expands Its Partnership with the NBA
AI-Generated Personalized Animations
The Simulation Puts Fans into an AI South Park Episode
Connected AR Beauty Packaging
Dermatologica Uses Augmented Reality for its Immersive Packaging
Interactive Beauty Metaverses
Fenty Beauty's First Campaign on Roblox Has Mazes & Scavenger Hunts
AR-Revived Premium Art Projects
Musée de Louvre and Snapchat Presents the Egypt Augmented Project
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Mixed-Reality Makeup Apps
e.l.f. Cosmetics Launches a New Shopping App for the Apple Vision Pro
Gamified In-Airport Activations
Haribo's Mobile Games Gives People of All Ages the Chance to Win
Immersive VR Shopping Apps
Mytheresa Worked with Obsess on New Apple Vision Pro App
Virtual Reality Education Products
Meta is Launching a New Quest Product to Enhance Classrooms
AR Music Concerts
The Rolling Stones Bitmoji Show Lens Promotes a New Album
Sculptural AR Installations
Revolut's Platinum Portal Shares the Benefits of a Luxury Card
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Augmented Outerwear Mirrors
Ugg's Flagship Highlights Cold Weather Apparel with a Zero10 Mirror
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
Memory-Making AR Experiences
Rokid Celebrated Dads This Father's Day with AR & AI
Luxury AR Packaging Solutions
Mytheresa Released App-Controlled Innovative Product Packagings
Spatial OS AR Headsets
The Apple Vision Pro Headset Runs the visionOS Operating System
Spatial Computing Shopping Apps
'Alo Yoga' Debuted a New App for the Apple Vision Pro
Holographic Health Concierges
Immertia Created an AR Assistant for One A Day's Packaging
AR Piano Previews
Roland AR Helps Shoppers Find the Right Piano with Augmented Reality
Immersive Hybrid Billboards
Meta's Halloween Thrillboards Tease Immersive Meta Quest 3 Experiences
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Idol Singer Breakfast Promotions
Mos Burger Offers Dining Experience with Idols via AR
Color-Blasting AR Games
Samsung's Can You Beat the Box is an Exclusive Digital Game
AI Fashion Photography
Adstronaut AI Creates Stunning eCommerce Images for Fashion Brands
AR Fashion Creations
The ETERNITEE AR Platform Enhances Consumer Interaction
Spatial Content Creation Systems
Sony Corporation Boasts an Xr Head-mounted Display & Controllers
Sleek AR Lifestyle Headsets
OPPO's Air Glass 3 Improves Experiences Using AI Technology
Collaborative Professional AR Headsets
The Almer Arc 2 Captures the User's Viewpoint with a Camera
AR-Powered Cereal Games
General Mills Releases a New Digital Monster Game for Consumers
AR Selfie Booths
BBC's Pop-Up Booth Lets Passersby Try on Augmented Reality Animal Masks
Immersive Holographic Zoos
Hologram Zoo Lets Visitors Interact with Animals Like Never Before
AR Watch Try-Ons
Perfect Corp. and TIMEZ Created a Digital Experience for Luxury Watch Shopping
Record-Breaking AR Mirrors
Maybelline New York & FFFACE.ME Debuted a Large Interactive Experience
AR-Powered Furniture Lenses
Google Search Now Supports AR-Based Ikea Furniture Try Outs
Superhero-Themed AR Sodas Cans
Coca-Cola's Marvel Universe Packaging Boasts Immersive Features
Interactive Mixed-Reality Films
What If...?: An Immersive Story is an Apple Vision Pro Exclusive
Visual-Aiding AI Gaming Features
JBL Quantum Introduces the Inclusive Guide Play Feature
Virtual Reality Design Apps
'Live Home 3D' from BeLight Software Uses VR for Home Renovations
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
Immersive EdTech Platforms
Discovery Education's Sandbox AR Platform Surpassed 1 Million Downloads
Music-Inspired Avatar Campaigns
Bang & Olufsen Launches the See Yourself in Sound Ad
Try-On E-Commerce Solutions
Zero10 Launches the New AI-Enabled Try-On Tools for E-Commerce
Augmented Reality Wine Bottles
DeBortoli's AR Sinister Wine Enhances the Consumer Experience
AR Infrastructure Lenses
This Augmented Reality Lens Reveals Innovation Everywhere in NYC
Virtual Reality Treatment Experiences
xydrobe and Dr. Barbara Strum Unveils the Pause Experience
Gamified Children's Care Products
DEEEZ Developed Interactive Games for the BabyFirst Brand
AR Sports Drink Bottles
BODYARMOR's Limited-Edition Collectible Bottles Engage Sports Fans
AI-Generated Selfies
DreamBooth Creates Realistic Images Based on a Set of Photos
Portable Holographic Displays
Looking Glass Go Shares Memories as 3D Holograms, Not Photos
AR Furniture Testing Features
Pinterest Lets Users View Virtual Furniture in their Homes
Interactive AR Experiences
The Sendit App Engaged Gen Alpha on Valentine's Day
AI-Generated Elizabethan Experiences
The Museum of Shakespeare Will Recreate 16th Century England
VR Entertainment Theatres
iQIYI Launched its 'Love Between Fairy and Devil' Experience in Macao
Digital Professional VR Headsets
This Office VR Headset Concept by Simon Ljungblahd is Intuitive
Virtual Eyewear Retailer Experiences
Walmart Optical Virtual Try-On is Available Online
Spatial Storytelling Films
The Apple Immersive Submerged Trailer Teases Next-Gen Video Tech
Spa-Like AR Filters
Garnier's Vitaverse Immerses Beauty Lovers in a Serene Spa Setting
AR Driving Games
Dodge Created an Augmented Reality Driving Game Targeting Younger Drivers
AR Home Decor Apps
Auki Labs' 'McKenna' Uses Spatial Computing to Simulate Physical Places
Car-Free AR Lenses
Bolt's Feels Like Home Campaign Uses AR to Envision Car-Free Spaces
Mobile Escape Rooms
Phone Escape: Hopeless Takes Mobile Entertainment to New Dimensions
Motivational AR Packaging
RXBAR's No B.S. Motivator Experience Enhances Packaging with Holograms
AR Pizza Menus
Hungry Howie's Uses AR to Promote a Secret Pizza Menu
Scannable Skincare Murals
The Ordinary's Interactive Augmented Reality Mural Promotes Bodycare
AR Try-On Technologies
Nextech3D.ai Intends to Acquire Designhubz to Expand Its E-Commerce Prowess
Innovative Digital Signage
Creative Realities Enhances Fan Engagement & Outcomes with New Signage
AR-Enabled Advent Calendars
The Lindt TEDDY Augmented Reality Advent Calendar is Interactive
AI-Powered Pain Visualization Experiences
Panadol Hosted the Art of Release Experience
AI-Enhanced Map Softwares
Google Maps Announced a Suite of AI-Powered Enhancements Coming to Maps
Mixed Reality Storytelling
Storytelling XR Redefines Real-Time VFX for Content Creators
Digital Audio-Visual Exhibitions
'Future Shock' by 180 Studios and FACT Magazine is Online
Active Entertainment Systems
Nex Playground Gets People Moving at Home
AR 3D Model Apps
Arrea is an AR app for iPhone That Lets Users Explore Augmented Reality
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Virtual AR Adventures
Spin Genie Launches 'AR Treasure Quest'
AR-Powered Brand Experiences
Marcolin Debuts an AR Experience for Employees and Customers
AR-Powered Shopping Apps
Walmart Releases a New Augmented Reality Feature for its iOS Application
AI-Digital Wall Art Features
Amazon Announced the Fire TV Ambient Experience Feature
Zoo AR Experiences
The Cincinnati Zoo and Discover Crystal River Florida Launch an AR Experience
Empowering AR Applications
Black Radiance is Unveiling a New Augmented Reality App for Black Women
Reimagined Impressionist Paintings
AT&T Partners with Smartify to Highlight 5G Technology and AR
Immersive Space Exhibitions
‘Beyond the Light’ Immerses Guests in NASA’s Scientific Discoveries
AR-Enabled Illumination Apps
The Philips Hue App Now Uses LiDAR to Provide an AR Preview
AR-Powered Social Platforms
MMITA Launches a New Augmented Reality-Powered Social Platform
Holographic Video Game Characters
Proto Uses ProtoHologram to Create a Digital Mario
Light Garden Installations
Imaginarium360 is an Immersive Walkthrough Garden Event
Relaxed Interactive Mobile Games
Nintendo and Niantic Join Forces on the Pikmin Finder Game
Augmented Reality Microscope Prototypes
Google Prototypes an ARM with the Department of Defense
AR Filter Browser Extensions
Snap Integrates its AR Lenses Technology to Chrome Extensions
Alien-Hunting AR Games
Google and Taito Release a Pokémon-Style AR Game with Aliens
AR-Powered Football Cards
Sorare Launches the AR-Equipped 3D Digital Football Player Cards
Avatar-Centric Gaming Activities
Interactive New Meta Quests are Added to the Horizon Worlds